Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Over the past couple years, one of the most common questions from business owners has been, “Do I need to be on Facebook and/or Twitter?&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. To Facebook or Not to Facebook?

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Industry Real Estate Social Media Travel 231

Hootsuite

APRIL 29, 2020

To keep things simple, you can use our free social media audit template to help you create an up-to-date inventory of all your social accounts. As part of your audit, make a note of how often you’re currently posting on each social network. Use social listening to understand industry norms. 10:45 a.m., or 10 a.m.

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Template Templates Social Media Tools 145

Sprout Social

JUNE 26, 2023

Besides workflow efficiencies, AI tools provide nuanced insights that can transform your customer journeys to become more engaging and supportive. For example, this makeup company has a targeted Facebook marketing campaign for women above 50 for a section of their makeup line, based on audience profiling.

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Sentiment Analysis Patterns Price 103

Sprout Social

JANUARY 3, 2017

CST to engage with Team Sprout and our broader Sprout Community. Join our Facebook community for weekly notifications or take note on the topics and dates below. January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. January 11, 2017: Social Media Trends for 2017. New Year, new trends!

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Upcoming Social CRM Tourism Travel 63

Sprout Social

JULY 6, 2022

As the most-used platform by marketers worldwide and boasting nearly 3 billion monthly active users , there’s no denying the strength Facebook has as a marketing goldmine. That’s why knowing the best times to post on Facebook can be a huge benefit to your social media content strategy. Travel and Tourism. Consumer Goods.

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Tourism Facebook Travel Education 114

Akamai Marketing

MARCH 31, 2011

My favorite tidbit of info: 68% of consumers who posted a complaint or negative review on a social networking or ratings/reviews site got a response. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. Of those, 18% turned into loyal customers and bought more.

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Social Media Klout Policies Forums 188

Waxing UnLyrical

OCTOBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Let Your Freak Flag Fly October 6th, 2010 Tweet This is a guest post by Narciso Tovar This past week, I gave a presentation to the Dallas IREM group about the importance of giving social media a second look.

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Class Postrank Comments Tourism 182

Sprout Social

MAY 8, 2023

As the premier professional-focused social platform, LinkedIn is where to establish yourself as a thought leader in your industry. With the right LinkedIn marketing strategy , combined with these optimal posting times, you could see improved engagement. Industry-specific data includes mid- to high-level engagement times.

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LinkedIn Tourism Travel Education 109

Bare Feet Studios

MARCH 20, 2010

Privacy Issues on Facebook Use Lists to organize your friends in to groups. Check monthly as Facebook changes their TOS (terms of Service) frequently. Advertising on Facebook Go to the Create an Ad link from your page or account and walk through the steps to test all of the available options. Look at the Flickr photos here.

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Social Media Facebook Meeting Privacy 56

Waxing UnLyrical

DECEMBER 6, 2010

It was Robin Ferrier’s Social is as Social Does , where she asked, point-blank: You know the difference between Facebook, Twitter, LinkedIn, and blogs. You know the standard refrain: Social media is about talking with – not talking to – your audience. Are you engaging in conversations? Or other blogs?

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Class Comments Eventful Conversation 211

Sprout Social

APRIL 13, 2022

Travel and Tourism. How to find your own best times to post on social media. Similar to Facebook, Instagram’s top times to post grew compared to last year. Midday engagement during weekdays became denser with top times ranging between 10 a.m. while evenings and weekends still showed increased opportunities for engagement.

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Instagram Tourism Travel Education 122

Waxing UnLyrical

DECEMBER 4, 2010

Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. – is this: if we are going to use social networks to build influence as a way to achieve organizational goals, we have to use them the way they’re meant to be used.

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Class Campaign Klout Influencer 233

Convince & Convert

AUGUST 19, 2010

Virality, Quick and Easy Once the stories are approved and posted on the blog, RESMARK automatically triggers another email, notifying the author and asking them to share the story on Facebook, Twitter, and elsewhere. It could apply to almost any business, especially tourism. said Brandon Lake, Vice President of Western River.

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Social Media Strategy Tourism Social CRM 140

Bare Feet Studios

JULY 16, 2010

Ken and Jenn recommended getting a presence on several social networks. Ken is using Facebook a lot and getting results. Shawn uses his website and email list , and keeps his social web contacts truly personal. People can tell when you are just a copycat versus really committing something to your art. Use the tools !

Social Media 88

Social Media Upcoming Conference Viddler 88

Socially Sorted

MARCH 29, 2017

I wanted to have at least one post per day scheduled for Facebook so I could then add further content like blog posts etc. Publish images with just one click or schedule them to be published on all social networks. Get better engagement with your audience with more consistent posting! I was able to schedule 35 posts in 1.25

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Tools Content Template Templates 40

Hootsuite

JULY 15, 2020

As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Buyer personas can help you avoid that trap by reminding you to think about the real humans who read your social posts and engage with your content. Active on social media.

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Template Templates How To Tourism 145

Bare Feet Studios

OCTOBER 1, 2008

We will have three guest speakers from the mainland, sharing case studies from companies like Dell, Southwest Airlines, and Cisco who are using social communities online for internal and external customers. We in Hawaii have unique challenges and opportunities for using tools such as Facebook, Twitter, YouTube, etc.

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Social Media Tourism Airlines Upcoming 40

Hootsuite

JULY 8, 2020

Compile data on your existing customers and social media audience. Who most wants to engage with you on social media? B2B companies should also consider: Size of business: What kinds of businesses buy from and engage with you? The social marketing manager? Social media analytics provide much of this information.

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Template Templates Social Media How To 145

Bare Feet Studios

MARCH 1, 2009

I would have liked to point this campaign to my San Francisco friends, who also happen to be active web users, who themselves have a large “following&# via blogs, social networks, Twitter, et al. Hawaii tourism officials would do well to read the book. GoHawaii/HVCB will get attention in any case!

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Tourism Campaign Sites Social Media 40

Bare Feet Studios

MARCH 29, 2010

I’ve created a simple matrix that can serve as your first (and possibly last) pass at the question: Do we need to be installing software to monitor our employees’ use of social networks, aka “socnets&# ? I hope this article has helped you manage the decision more effectively, so you feel good about your choices.

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Social Media Upcoming Software Conference 51

Convince & Convert

MARCH 4, 2010

Very thoughtful [link] School of Tourism Tourism/Hospitality bloggers take note, blog success is a 'slow march, not a mad dash': [link] [link] Kyle Bailey RT @Tourismstudents: Tourism/Hospitality bloggers take note, blog success is a 'slow march, not a mad dash': [link] [link] camberley Great advice!

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Metrics Strategy How To Tourism 130

Bare Feet Studios

JANUARY 5, 2011

Each will be accompanied by a companion to assist in developing stories and making media (writing blog posts, updating social networks, and taking pictures and videos). They want to engage with you and other local people. The more you engage with them, the more likely they will mention you. Working with New Media.

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Travel Blogger Flickr Overview 53

Bare Feet Studios

APRIL 30, 2010

Companies who use social media are making more money. Deep brand engagement correlates with financial performance. at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? Results shared by the Altimeter Group. Why Choose Video?

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Video Upcoming Hotels Conference 44

Sherrilynne Starkie

JANUARY 20, 2020

For example, you might publish thought leadership articles on your blog, produce a podcast or go ‘live’ on Facebook. Others share your content with their own friends and followers via in social networks and other digital channels. This includes social media ads, search ads, native ads, advertorials and more.

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Marketing Tourism Content management systems Meeting 284

Bare Feet Studios

MARCH 19, 2010

It’s perfect timing as I held a webinar training this morning with a new client who shared concerns about the possibility of negative comments and inappropriate photos as a reason her brand is moving slowly with social media. Nestlé has over 91,000 fans now on their Facebook page. These are the canaries in your cold mine.

Social Media 40

Social Media Upcoming Conference Comments 40

Hootsuite

MAY 26, 2021

Learn how to generate and nurture leads and win business using social media. What is social selling? Social selling is the practice of using a brand’s social media channels to connect with prospects, develop a connection with them and engage with potential leads. Are you already engaged in social selling?

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HootSuite How To B2B LinkedIn 145

Bare Feet Studios

APRIL 29, 2009

My experience with twitter was that I didn’t really get engaged with it until I found the third party client that suited my usage; I’m sure others have experienced a similar pattern Roxanne Darling April 30, 2009 at 2:29 pm @Piers – I agree.

Loyalty 57

Loyalty Twitter Upcoming Conference 57

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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Brands Message Boards Travel Forums 133

Hootsuite

AUGUST 19, 2020

Platforms used: Instagram, Facebook, Twitter. What Hello BC did: The tourism industry is having a rough year, with air travel down 95% and nearly everyone cancelling their summer vacation plans. A post shared by Tourism Kelowna (@tourismkelowna) on Mar 25, 2020 at 5:30pm PDT. Hello BC’s #ExploreBCLater. Starbucks #WhatsYourName.

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Campaign Social Media Travel Hashtag 145

Hootsuite

DECEMBER 9, 2020

Meanwhile, there’s been a 66-point increase in baby boomers discovering new brands and products via social media over the past four years, according to GlobalWebIndex , and over a quarter of baby boomers are spending even longer on social platforms now as a result of the pandemic.

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Questions Social Media Strategy Survey 142

Bare Feet Studios

MARCH 7, 2009

Roxanne was stellar facilitating – she knew how to keep everyone engaged and bring out the awesome creativity in the room. We look forward to providing the venue for future meetings and I personally look forward to engaging and learning from all of you. The interaction of the group was exciting.

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Social Media URL Meeting Upcoming 40

Bare Feet Studios

JUNE 9, 2010

Yes Facebook is big but it is also incredibly noisy and same issue with a real conflict in the interests of the user, the advertisers, and of course the spam, troll, and hacking issues. Now, using advertising to support an engaging campaign, promotion or incentive is smart and we’re starting to see more of that.

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Upcoming Conference Social Graph Flickr 57

Convince & Convert

JULY 15, 2010

Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” The Facebook page was a failure because they were not engaging their audience, they were just collecting names. If you have a Facebook page, know who is responsible for engagement.

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Social Media Consultant Strategy Organization 140

Hootsuite

FEBRUARY 24, 2021

We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Questions marketers get asked often include: So do you just scroll around Facebook all day? Can social media really be a full-time job? billion users.

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Questions Social Media HootSuite Marketing 141

Bare Feet Studios

AUGUST 23, 2008

The economy has hit all conferences and budgets pretty hard and the Podcast Bros might need to keep evolving and adapting the conference to keep it engaging and valuable. at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? See you at Blogworld.

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Viddler Conference Upcoming Eventful 40

Hootsuite

SEPTEMBER 24, 2019

Connect your account to your Facebook business page, if you have one. In our post on the best caption length for every social network, we recommend the following Instagram caption lengths: Organic posts: 138–150 characters. If you want engagement on Instagram , you have to engage, too. Tap Settings , then Account.

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Instagram Tips Marketing Hashtag 112

Techipedia: Tamar Weinberg

MARCH 17, 2010

So you tweet and facebook for a living! So I challenged myself to create a list of 10 responsibilities of the Community Manager that extend beyond the realm of Facebook and Twitter (and yes, even blogging). Social Media isn’t only Social Networks. Follow him on Twitter. Put them to good use!

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Communities Twitter Web 2.0 ROI 237