Keyhole.co

MARCH 4, 2024

Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. They’ve done this through a mix of behind-the-scenes content, interactive posts, and fan engagement. million LinkedIn: 9 million TikTok: 31.9

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Analysis Social Media Strategy Meme 98

Social Media Strategies Summit

APRIL 22, 2021

It’s hard to understate the importance of social media in higher education marketing. Because teens – in other words, the ideal target audience for most higher ed marketing campaigns – use social media a lot. So, clearly, social media is a massive opportunity for higher education marketers. University of Nebraska-Lincoln.

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Education Examples Social Media Meme 264

Jon Loomer

JANUARY 12, 2020

Facebook first started rolling out the ability to customize ad creative by placement more than two years ago. The biggest update is the ability to customize creative for an existing Facebook post. Facebook recommends square link thumbnail images for all of the feeds: Mobile News Feed. We’re going to get to that.

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Ignite Social Media

NOVEMBER 10, 2021

To that note, below our team of expert, social-first content producers outline several different ways you can keep your social media content fresh, fun, and engaging. We’ve been saying this a lot lately, but the Facebook outage has really emphasized how brands should be diversifying their channel strategies moving forward.

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Keyhole.co

JULY 5, 2023

This makes it a prime destination for B2C brands to market their products in creative ways. The potential of Instagram marketing strategy is limitless, but attempting to achieve that initial traction with your branded Instagram account can be a tall order. This ensures maximum visibility and engagement.

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Instagram Meme Tips Marketing 52

Koka Sexton

MAY 21, 2013

I post photos into Facebook but where would the value be in putting an image into LinkedIn? Would I be able to post a picture into LinkedIn and get as much, if any engagement on it with my professional network? A few of the guys from sales created some funny memes about LinkedIn and I posted one into my profile Monday morning.

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Meme LinkedIn Social Graph Activities 106

Ignite Social Media

JUNE 28, 2022

But with everybody turning to video marketing, it has become so hard for some to stand out from the crowd. So, how can you make sure your video content marketing strategy is on point? Here’s your ultimate guide to video content marketing, including tips on how to get started, what to film, and where to post it for maximum reach.

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Visually SM

JULY 20, 2020

Among the best Content Marketing strategies, interaction on social media is one of the best when it comes to bringing results in the short and medium terms. With the right content, you will be able to retain and delight users with thought-provoking and highly engaging content. Once again, on Instagram, invest also in the question box.

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Social Media Engagement How To Social Networking 130

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. What Are Facebook Ads? Are Facebook Ads Right for B2B?

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Oktopost

SEPTEMBER 4, 2020

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. There’s no mystery why B2B marketers keep flocking to it – it simply works. For savvy B2B marketers, it is an opportunity to explore a channel typically used by their B2C counterparts. Not so much.

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B2B LinkedIn Facebook Statistics 150

Ignite Social Media

AUGUST 2, 2022

Here are 7 surefire TikTok Marketing strategies. Before you dive head-first into TikTok’s marketing strategy, it’s important to determine whether a presence on the platform and the subsequent time and money invested, makes business sense for your brand. You need to have a solid strategy in place, which is where we come in.

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Strategy Marketing Banking Influencer 91

Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead?

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Jon Loomer

OCTOBER 26, 2017

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. A recent isolated test has marketers concerned, if not downright panicked. Some believe it signifies the end of organic brand content on Facebook. Earlier this month, Facebook completed the launch of the Explore Feed.

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Social Media Strategies Summit

SEPTEMBER 14, 2021

After all, everyone wants to be relatable and engaging on social media. At least four of those factors – audience engagement, memorable content, distinct personality, and compelling storytelling – are partially or wholly related to brand voice and tone. On Facebook, they’re super into history. Informative.

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Ignite Social Media

AUGUST 1, 2022

Even so, it seems that many users and marketers aren’t quite certain who specifically is using Instagram regularly. Some believe that the place is simply full of teenagers posting about what they had for breakfast or making memes and jokes back and forth. more engaging compared to images posted on the channel.

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Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

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Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. onlineoptimism.

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Unmetric

JULY 11, 2019

Here at Unmetric, we do something called #UnmetricBrandStars —every day, we feature one brand that published a highly engaging tweet that day. And there are handles like this one which share screenshots of brands participating in memes to appeal to the youth on social. SparkNotes on Facebook. Most engaging post.

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Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. Let’s dig in.

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Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. If you’re feeling the heat, we see you and hear you.

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Social Media Marketing Atlassian Team 114

Hootsuite

MARCH 1, 2024

With Hootsuite, you can schedule posts for Instagram, Facebook, TikTok, X, Pinterest, YouTube, LinkedIn, and Threads. That’s because early engagement is a value signal for the Instagram algorithm. Your audience on Facebook may be active from 6-10 PM on weeknights but browsing Instagram from 1-4 PM. 1 Social Media Tool Create.

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Instagram HootSuite How To Social Media Management 107

Keyhole.co

JUNE 9, 2023

Facebook is the real OG when it comes to social media. From connecting with friends to running a full-fledged marketplace, Facebook is where it all started. But as more competitors rose to power, you might think Facebook is losing its charm over time. Yes, the rumor has it that the organic reach on Facebook has declined.

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Facebook Guidelines Activities Feed 52

Sprout Social

FEBRUARY 4, 2020

When you hear about influencer marketing, you might immediately envision young, attractive individuals posting pictures on Instagram that showcase an immaculately curated lifestyle while highlighting promoted products. In light of this, LinkedIn influencer marketing can be a game-changing addition to your overall Linkedin marketing strategy.

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LinkedIn Influencer Brands Marketing 108

Convince & Convert

SEPTEMBER 4, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about two new announcements from Facebook that appear to come from opposite ends of the philosophical spectrum. Look, I’m not personally a fan of memes, as I think they can chip away at brand value. And Evidently, so is Facebook. Or Maybe Not.

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Buffer Social

DECEMBER 21, 2023

At Buffer, we use engagement rate and impressions as our base metrics, so I’ll be sharing the best posts on Buffer’s LinkedIn, Instagram, X (formerly Twitter), and TikTok for each of these metrics. TikTok For TikTok, our analytics are a little different since engagement rate is not provided in their tools.

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Social Media Content Meme Metrics 97

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. How and why you measure social media engagement is critical for success.

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Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. How and why you measure social media engagement is critical for success.

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Metrics Engagement Social Media Training 60

Unmetric

MAY 31, 2019

The world yesterday realized that meme culture is well and truly alive in South India, for all of a sudden, social users everywhere were praying for a fictional South Asian character. A user on a Facebook memes page asked a harmless question about hammers, leading to a Tamil user making a reference to Nesamani. Chennaiyin FC.

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Meme Insurance Brands Construction 103

Ignite Social Media

MARCH 30, 2020

Please see prior posts: Social Media Marketing in the Midst of COVID-19 (Mar 16); and Social Media Marketing During COVID-19: March 23 Update. Right now, people are scrolling more and engaging more. Carusele is the influencer marketing agency created by Ignite, so check over there for more info. on Social Media Right?

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Social Media Marketing Discount Health Care 106

Social Media Strategies Summit

SEPTEMBER 23, 2022

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. Harvard College. Image source. Image source.

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Education Examples Content Nielsen 163

Social Media Strategies Summit

JANUARY 2, 2020

Social Media has truly grown into its maturity as a marketing channel. While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product.

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agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Plus, you need to demonstrate creativity, showcase your own great social media ideas, and prove your ability to get good engagement. back in February 2011.

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Small Business Mavericks

JANUARY 24, 2014

Except, you shouldn’t expect that training to pay off on Facebook. Wittman concluded that an algorithm change made by Facebook just before Christmas has resulted in 7 new insights. These include: Marketers should focus on engagement. Likewise, avoid memes. Social Media facebook social media engagement'

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Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Instagram Carousel Posts and Memes Will (Continue to) Go Viral.

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Social Media Strategies Summit

OCTOBER 21, 2021

Not just that, but she’s also genuinely engaging and funny, which means you can easily forgive her for slipping in the occasional promotional tweet. Admittedly, Danielle Morrill isn’t technically a current CEO –– right now, she’s CTO and co-founder of FirstParty , which does marketing automation for developers. Profiles: Facebook.

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Social Media Startup LinkedIn Telecommunications 212

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Instagram Carousel Posts and Memes Will (Continue to) Go Viral.

Trends 52

Trends Instagram Microblogging Meme 52

Buffer Social

JANUARY 22, 2024

Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. Similarly, Lia Haberman , who writes the ICYMI newsletter , which chronicles the latest in marketing, shared a LinkedIn-focused prediction, except with a focus on brands.

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Social Media Authentication LinkedIn B2B 101