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How to use YouTube Analytics to optimize your video performance

Sprout Social

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

Analytics 142
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Social Media News Ticker: Embed Tweets Within Tweets on Twitter, Instagram Expands Ads Outside U.S.

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, LinkedIn, YouTube and Instagram: Facebook. Related Stories Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0, Facebook 11.0 back in November (BBC).

News 175
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Social Media News Ticker: Sum Up 2013 with Facebook Year In Review, Google+ Auto Awesome Movie

The Realtime Report

Twitter appears to be testing app store links and other customized links within promoted tweets – Twitter is testing out a new type of ad unit on mobile; promoted app installs on the Twitter mobile app (The Next Web).

News 150
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Everything You Need to Know About LinkedIn Video

Hootsuite

Bonus: Get the same Foolproof LinkedIn Live Checklist Hootsuite’s social media team uses to ensure flawless live videos—pre, during, and post streaming. Embedded videos. It’s still common practice for many brands to upload to a video-hosting platform such as YouTube or Vimeo, and then share the link on LinkedIn.

LinkedIn 145
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This Week in Social Media – 8/14/2013

Social Media Marketing

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. The Web isn''t what it used to be.

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The Top 10 Marketing Attribution Software Solutions

Oktopost

In other words, a customer can view your Facebook ads, click on a banner ad, search for your business on several search engines, and then visit your site after seeing your ad on YouTube. The YouTube ad would get 100% of the credit for that conversion. Dark social is a big issue because most social networks are closed gardens.

Software 101
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Objectified: Our Relationship with Manufactured Objects and, by.

Firebelly

. | Main | social media marketing might be for you (and it might not) » October 21, 2009 Objectified: Our Relationship with Manufactured Objects and, by Extension, the People who Design Them. Design thinking should be embedded in how we approach making things in general. Branding in in our DNA at Firebelly Marketing.

Film 100