Sat.May 27, 2023 - Fri.Jun 02, 2023

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How To Know When To Use YouTube Shorts or Instagram Reels

Quintly

In the business and marketing landscape of today, digital content reigns supreme. Every organization, from small independent start-ups to major multinational corporations, relies on digital marketing and social media content to fuel sales and reach broader audiences.

YouTube 114
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Are You Restricting Your Meta Ads Lead Forms?

Jon Loomer

There is a simple setting that most Meta advertisers don’t even realize exists, and it may be limiting the number of leads you get from lead ads forms. It’s so simple. Yet, it’s annoyingly easy to miss. Even if you know about it (I’m writing this and I still forget nearly half the time). Let me show you… Restricted or Open?

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Trending Sources

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Awakening Heart Energy: The Key to Human Connection and Mental Well-being

Janet Fouts

Something has been on my mind (and of my clients too) a lot lately, something that is missing in this hybrid world, and it’s human connection. This beautiful, subtle, yet amazingly powerful aspect of our humanity is often overlooked, especially in today’s noisy, digitized world. How can we ignore that our mental well-being is intrinsically linked to our ability to connect with others?

Energy 180
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Twitter Loses Two Executives in Charge of Trust and Safety as Elon Continues to Change the Rules

Social Media Today

A disagreement over a controversial documentary has once again highlighted Twitter's internal challenges.

Twitter 191
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Caption writing, image sourcing, responding to followers…the list goes on. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Testing: AI-Powered ChatBot Trained on Website Content

Jon Loomer

Ever since ChatGPT rolled out and shocked the world, I’ve been focused on how I can leverage this type of technology to add value. The vision has always been the same: Utilize an AI-powered chatbot that is trained on my website content. While those visions were a little blurry in the beginning, the focus has sharpened in recent weeks. Even though we are still in the very early days of this technology, I’m downright giddy about the potential.

Training 184

More Trending

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‘Wave’ of litigation expected as schools fight social media companies

Social Media Today

Districts are joining a complaint against Meta, Snapchat, TikTok and YouTube, but some doubt the firms can be blamed for teens’ mental health struggles.

Company 147
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TikTok Creators’ Financial Info, Social Security Numbers Have Been Stored In China

Forbes Social Media

TikTok has stored the most sensitive financial data of its biggest stars — those in its "Creator Fund" — on servers in China.

Data 145
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How AI is changing communications and PR: Risks and benefits

Sprout Social

Managing communications has become quite the juggling act. Each passing year throws in a new challenge, whether that be keeping up with audience interests, navigating tough economic conditions or even defusing an unexpected brand crisis. There’s been a lot of discussion around the role of artificial intelligence (AI) in marketing and communications and for good reason: AI has the potential to reshape the corporate communications landscape.

Sentiment 117
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The Dos and Don’ts of LinkedIn Relationship Building

The Social Media Hat

Make sure your time on LinkedIn is spent strategically and efficiently. The post The Dos and Don’ts of LinkedIn Relationship Building appeared first on The Social Media Hat.

LinkedIn 114
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Instagram Shares New Explainer on How its Feed, Reels and Stories Algorithms Work

Social Media Today

Instagram chief Adam Mosseri has provided an in-depth overview of its various ranking systems.

Instagram 192
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6 Ways How Office Relocation Can Boost Productivity

The Realtime Report

6 Ways How Office Relocation Can Boost Productivity Are you looking for ways to enhance productivity in your office? Surprisingly, the solution may lie in considering a change of scenery. The physical environment of your workplace plays a significant role in shaping employee productivity, engagement, and overall satisfaction. Therefore, you can unlock various benefits directly impacting your team’s productivity levels by strategically moving your office to a new location.

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#575: Are You Willing To Start From Scratch? Why Your Capacity For Zero Is Crucial As An Entrepreneur

Amy Porterfield

Listen on… Your willingness to start from scratch as a business owner is crucial to finding long-term success — here’s why If you’re considering starting a business, one of the things that you absolutely need to be prepared for is to start from the very bottom. I don’t say that to be negative […] The post #575: Are You Willing To Start From Scratch?

Marketing 109
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Your Employee, Your Biggest Influencer: How to Market Your Brand Through Your Employees

The Social Media Hat

Employee Advocacy: Some Of Your Best Influencer Options The post Your Employee, Your Biggest Influencer: How to Market Your Brand Through Your Employees appeared first on The Social Media Hat.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Pinterest Underlines the Power of Positivity for Brand Outreach

Social Media Today

According to research, Pinterest provides a more positive environment for brand interactions.

Brands 158
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Brands Spent a Whopping $673B on Social Media Ads in Five Years

The Realtime Report

Brands Spent a Whopping $673B on Social Media Ads in Five Years By Jastra Kranjec With 75% of Gen Zers and almost half of Millennials making purchasing decisions influenced by social media ads, it`s no wonder brands and companies continue pouring money into this type of advertising. According to data presented by OnlyAccounts.io , brands worldwide have spent a whopping $673bn on social media ads in the past five years, and the figure keeps on rising.

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Lost in translation: Upleveling Sprout Social’s localization system

Sprout Social

Localizing a dynamic application like Sprout Social into multiple languages is a complex undertaking. Translating the text that appears in the application is only one half of the story. It also involves developing our application in a way that makes it easy to extract and swap out that text for the translations. At Sprout, we lean on third-party vendors for translations.

System 104
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Elon Musk Shares Fake Voltaire Quote Actually From Neo-Nazi

Forbes Social Media

Elon Musk shared a quote supposedly from French philosopher Voltaire on Saturday to make a joke about kids with leukemia. But it's completely fake.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Twitter is Approving Far More Government Censorship Requests Under Elon Musk

Social Media Today

Twitter's not pushing back against government requests as much as it was in times past.

Twitter 133
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5 Best Practices for Streamlining Your Social Media Publishing Workflow

Oktopost

We don’t need to remind you of the benefits of consistently posting quality content to social media, particularly when it comes to getting ahead of the competition. The more you can do to solidify your brand’s status on social media, the more you are able to pull ahead in terms of thought leadership and share of voice; the more you interact with your audience, the better you can expect your click-through and conversion rates to be.

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Can You See Who Views Your VSCO? Understanding Privacy and User Experience on the Popular Photo Platform

BeingOptimist

According to Statista, VSCO has more than 100 million registered users in 2022. It is very popular among young adults, with 60% of its users aged of 13 and 24. Its ability to easily share and edit photos is also making it popular among older people. Due to some privacy concerns users have started expressing concern and have asked if there is a way to see who has viewed their VSCO profile.

Privacy 89
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AOC Parody Account Removed From Twitter – Likely Just The First Of Many To Come

Forbes Social Media

The fact that the fake AOC account had been "verified" – even as it was noted to be a parody – likely confused some users on the social media service.

Twitter 102
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Meta Tests Removal of Canadian News Content in Response to Proposed Online News Act

Social Media Today

The proposal would force Meta to pay for news links shared in its apps.

Proposal 158
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How I’ve Built a Million-Dollar Business in 3 Years Using the Power of Referrals

Buffer Social

Landing my very first client was surprisingly easy thanks to the power of referrals. The startup I had been working for had just folded, and I turned to the network of marketing leaders I had built from that job and let them know the types of client work I was looking for: digital brand management, content creation , and paid media strategy. In no time, someone recommended me to a woman who was just starting to build her digital brand—and she’s been a client ever since.

Mashup 87
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Fiber Optic Cable: The Future Of Telecommunications

BeingOptimist

Fiber optic cable has revolutionized the telecommunications industry, providing faster and more reliable transmission of data than ever before. With its ability to transmit large amounts of information over long distances at high speeds, fiber optic cable has become a key technology for businesses and consumers alike. This article will explore the advantages of fiber optic cable, how it works, and its various applications in the telecommunications industry.

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Apple Begins Legacy iCloud Photo Service Shutdown

Forbes Social Media

Following a recent announcement from Apple, uploads to My Photo Stream will stop on June 26, meaning that no photos will remain beyond July 26, thirty days later.

Apple 91
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Twitter Withdraws from EU Disinformation Code, Which Could Set it on a Collision Course with Regulators

Social Media Today

Elon Musk's free speech stance could become a key point of contention.

Course 157
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Creator Longevity: 4 Tips for Building a Lasting Content Career

Buffer Social

In Antler’s 2023 Creator Economy report , 24 percent of creators surveyed highlighted longevity as a major concern — and for good reason. Even though it’s common to come across creators who are making enough income to go full-time, it’s just as common for creators to fade into oblivion. YouTuber Matt Koval puts the average creator career span at five to seven years (and that’s for the really persistent ones).

Content 78
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Maximizing Your Social Media ROI with Marketing Automation and Lead Scoring

Oktopost

Without the right approach, leveraging social media can feel like a constant source of friction. Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. Why? Constraints on time and resources. True, social media is capable of draining every second of your time – and, even then, the reward can be elusive.

ROI 62
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12 Virtual Networking Techniques For Making Successful Connections

Forbes Social Media

Crafting a digital reputation and building an online network takes time, but anyone can do it – and these days, it’s more important than ever.

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LinkedIn Launches New ‘Find Your In’ Ad Campaign

Social Media Today

The campaign aims to highlight how you can use the platform to find your ideal career path.

Campaign 135