Pam Moore
MAY 21, 2017
Social media and influencer marketing can help optimize results of your new business, product, service or mobile app launch when done right. However, just because it's easy to setup a new Twitter profile, Facebook business Page or Instagram Business Account doesn't mean you should wait until the last minute to figure out how to utilize social media as a component of your launch.
The Social Media Hat
MAY 24, 2017
While the #BookMarketingChat community are authors, and our chat was focused on how authors can use a blog and blogging techniques, I think every blogger and business, regardless of niche, would have gotten value from the chat!
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Firebelly
MAY 22, 2017
In order to get the most out of your Instagram account, you must create content that leads to higher engagement. Increase Instagram engagement with these six techniques. 6 Tips to Increase Instagram Engagement: 1. Hashtags. Hashtags are a great way to connect your content with people who are interested in your product/service/industry. Jot down terms you would use to describe your business and then search those hashtags on Instagram to see what is trending.
Jon Loomer
MAY 25, 2017
If you’ve been reading these pages for long, you know that my Facebook advertising strategy is focused on targeting those who are closest to me. I decided to take myself outside of this comfort zone recently, and it led me to a better understanding of a major problem with Facebook ads optimization. Let’s take a closer look at that experiment and how I used current data to solve the problem… The Experiment.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Pam Moore
MAY 22, 2017
Marketers and business leaders spend a lot of time thinking about what we need to do as content writers, sales people, digital marketers, social marketers, brand leaders, data analysts and business owners to grow our business. We focus on content and visual marketing that grabs attention. We build beautiful landing pages that convert readers, listeners and viewers to buyers.
Rebekah Radice
MAY 24, 2017
How do you define social media success? Have you identified what that looks like for your business? Because as you can imagine, success is subjective. It can also feel elusive when you’re getting started. But don’t let that scare you. Even when you have no idea what you’re doing, you can still create success on social media. Today I launch a new book, “ Social Media Mastery: A Comprehensive Guide to Social Media Success.” In it I share the processes, systems, and to
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
agora pulse
MAY 23, 2017
Chances are, if you’re trying to market your business, you will be introduced to a “social media guru” who will purportedly take your Facebook page to otherworldly heights. Before you hand over a penny to this person, listen up. Anyone who calls themselves a social media guru — or doesn’t dismiss someone else who calls them a guru — is probably not in the social media trenches, consistently producing good results using completely legitimate and ethical techniq
Convince & Convert
MAY 23, 2017
The term “dark social” is kicked around every so often by marketers. But what is it, how does it affect your brand, and how you can measure it? Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers. The prize: billions of active monthly users, including coveted millennial and Generation Z consumers.
Rebekah Radice
MAY 22, 2017
Want to use Facebook Live video in your business, but don’t know how to get started? Think the setup to use live streaming video takes too much time, money, and effort? Believe it or not, going live has never been easier, more accessible, or advantageous. And through a simple plan, you can avoid any pitfalls or online disasters. Ready to start using live video to grow your business?
Meltwater
MAY 26, 2017
High-quality, informative content is one of the most important success factors in B2B marketing.In fact,… Read More.
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A beginner's guide to social media automation tools and getting automation right.
agora pulse
MAY 25, 2017
Facebook Live is a cool video streaming tool for marketers wanting to broadcast an interview, event, tutorial or just to say hi to fans on their Facebook page. A live video can take some time to prepare, especially if you’re a big brand. So how can you maximize the value of your Facebook Live recording? I’ll show you some of my favorite ways. 1.
Ignite Social Media
MAY 25, 2017
Getting engagements from your social media fans is easier said than done. With 1.3 million pieces of content on Facebook shared every minute, it’s harder than ever to stand out from the crowd. The first step is to stop your fan from scrolling through their feed, but then are you sealing the deal by getting your fan to engage? The answer is probably not, as the average engagement rate on Facebook is only.25%.
Ari Herzog
MAY 22, 2017
Paleo eating includes fruits and vegetables, nuts, and anything that had a heartbeat. No dairy. No grains. No refined or pasteurized foods. No additives. In other words, eat what the caveman would eat. Be a modern hunter-gatherer , not a later agriculturist. I joined the paleo revolution in July 2014 to lose belly fat and tone my abs. Exercise alone didn’t work.
Meltwater
MAY 20, 2017
Consumers no longer trust in the marketing content brands release into the world. In fact,… Read More.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
agora pulse
MAY 24, 2017
With more than a million advertisers currently competing for users’ attention on Instagram, it’s no surprise that some businesses are struggling to get Instagram Ads conversions. Competition aside, Instagram Ads is an incredible platform that yields relatively high numbers of engagement and conversion, including website conversions. You just need to know how to optimize your ads to stand out from your competition, grab your users’ attention, and get that click.
Ignite Social Media
MAY 23, 2017
It’s no surprise that a change in weather can affect our mood and health, but did you know it can also have an effect on the way we consume content? Whether we’re scouring the internet for the best summer BBQ recipes or covering our Pinterest boards in cozy sweaters and chunky scarves, our needs and desires change along with the seasons. As social media experts, it’s our job to create content that reflects the seasons without resorting to tired clichés.
The Realtime Report
MAY 22, 2017
How To Improve Your Online Marketing Strategies. Do you want to achieve better online marketing results? Unfortunately, a large number of individuals and businesses waste a lot of time, money, and effort working on online marketing activities that simply don’t work. However, it is possible to change this situation and start to improve the return on investment (ROI) you get from your online marketing strategies.
Devumi
MAY 22, 2017
If you have been on LinkedIn for a while now, you will already know how hard it can be to offer your services to prospective clients. Moving from the initial public conversations to the more focused private dealings can be cumbersome. This could lead to your would-be clients losing interest in what you have to […]. The post LinkedIn’s New Direct Messaging Feature: Sell More on LinkedIn appeared first on Devumi.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Meltwater
MAY 21, 2017
We're fascinated with the idea of mixing PR and voice assistant and voice automation technologies,… Read More.
Ignite Social Media
MAY 22, 2017
Taking a look at key features of the major social channels, you will see many of them overlap. Successful features on one platform tend to be adopted by others. This is especially true of Facebook. Since they got turned down to buy Snapchat, Facebook and/or Instagram has launched features to try to steal people away from the ephemeral platform. The most notable feature that used to be owned by Snapchat but is now available on all three platforms is Stories.
Buffer Social
MAY 22, 2017
When I first started diving into Facebook marketing for business I was happy to simply send out an error-free post. No typos? No poorly-cropped images? No negative feedback? Perfect! But with each new post came new learnings about Facebook marketing best-practices until it came to a point where I could explore all of the useful features that Facebook has to offer.
Social Media Marketing
MAY 23, 2017
Inbound marketing generates 55% more leads than traditional and outgoing marketing and costs 62% less per lead. Inbound is even more effective for smaller businesses with limited marketing budgets—86% of small businesses focus primarily on inbound marketing. A Brief Introduction to Inbound Marketing: Inbound marketing is a technique of attracting customers towards the products and services via content marketing, search engine optimization, and social media marketing.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Socially Sorted
MAY 21, 2017
Do you want more Facebook Reviews? If so (and I hope so) then listen up. . In this post, I’ll share how to get more Facebook Reviews without asking for them (especially if you are a location based business). I’ll also share a bunch of ways you can ask for reviews – the right way – so your loyal fans and customers will be happy to give an positive review for you. .
Ignite Social Media
MAY 22, 2017
Snapchat can’t catch a break and Facebook cops to another measuring mishap. All that and more in this week’s Social You Should Know! More Signs of Trouble at Snapchat. It was only a matter of time. Instagram continues to mimic elements of Snapchat that make made, the platform unique. This time, Instagram is introducing “ Face Filters ”. Other recent updates include a rewind feature and hashtag stickers.
Buffer Social
MAY 25, 2017
Instagram places a big emphasis on search and discovery of content. It’s one of the few social media platforms with a Search and Explore tab in its app. Being featured in the search results or in Instagram’s Explore section can be a great way to boost your success on the network with added exposure and the chance to reach new users who may not have otherwise seen your content.
Devumi
MAY 25, 2017
Although Pinterest is not all about food, it is the platform’s most popular category. With over 15 billion food-related pins posted on the site, Pinterest recipes are a favorite amongst the social network’s users. People search for food ideas more than any other topic on the platform. With that in mind, Pinterest decided to make life […].
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Discover just how easy it is to boost SEO with social media.
Meltwater
MAY 25, 2017
Greetings, Sidekick readers! We're giving something new a try. During the summer month's we're going… Read More.
Oktopost
MAY 23, 2017
Content marketing is certainly not a novelty concept, but it may feel new to plenty of marketers. At least, that’s what 2017 research from The Content Marketing Institute revealed. Although a vast majority of polled organizations—89%—said they were using content in their B2B marketing approach, only 22% considered their efforts to be “mature.
Buffer Social
MAY 22, 2017
When I first started diving into Facebook marketing for business I was happy to simply send out an error-free post. No typos? No poorly-cropped images? No negative feedback? Perfect! But with each new post came new learnings about Facebook marketing best-practices until it came to a point where I could explore all of the useful features that Facebook has to offer.
The Realtime Report
MAY 24, 2017
5 Elements Customers Want In A Business. You can’t assume that just because you have a good product, people will flock to you and buy it. You have to earn the trust of your customer and prove yourself. Believe it or not, consumers are opinionated and care about the value they’re getting from a company. If they do not think your product is worth it, then they will not purchase your product or hire your services.
Kikolani
MAY 22, 2017
Today’s workplace is shared by 4 distinct generations; the silents, baby boomers, X-ers, and Millennials. Each group has a different life and work experience and can inspire each other with some or the other new strategies. Considering an overall picture, the groups can be divided into modern day workers and outmoded workers. There are many differences between outmoded and modern workers like various mental, psychological, physical and social dimensions, which may lead to work performance contra
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