Sat.Dec 10, 2016 - Fri.Dec 16, 2016

#SocialPR Spotlight: Brandon Andersen

Waxing UnLyrical

Today’s a big day. Not just because I can now say, “Christmas is next week,” (yay!) but because today’s #SocialPR Spotlight shines bright on one of the absolute smartest and nicest people ever: Brandon Andersen, Chief Strategist at Ceralytics.

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ICYMI: What Old School Hip Hop Teaches Us About Content Marketing


This came up in conversation today, so I’m reposting it. An oldie but a really really goodie. ————— Bryan Kelly and I presented this session at ASAE’s Marketing, Membership and Communication Conference last week and the feedback we got was phenomenal.

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2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. The days of throwing social spaghetti content at the wall and hoping it sticks are over and done.

10 Things I Thought About in 2016 that Will Still Matter in 2017

Direct Marketing Observations

Today I was thinking about a website that I go to, from time to time called Quotes on Design. What’s cool is that you can constantly refresh the page for a new quote on design. That thinking posed a question internally… ‘How about a site on things I said?

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

Guest Post by Jessica Davis. When doing my due diligence for this post, I came across a transcript of the #PRprochat that happened in July 2014.

More Trending

Social Media Engagement 101: How to Motivate People to Respond

agora pulse

How do you think you do when it comes to your ability to engage on social media? Are you acing this, or feeling like you are posting for nothing? Social media engagement is an essential part of success on social media.

Influencer with a Cause: How Nonprofits Can Identify and Work with Influencers


Although much of the influencer marketing conversation centers around consumer brands and their partnerships, influencer… Read More.

I Don’t Mean to Be Rude, Simon Sinek, But…

Waxing UnLyrical

Are you figuring out your “three words” for 2017, setting up your New Year’s resolutions, and all that jazz? True confession: there’s a mildly bitchy part of me that wants to roll my eyes and do my best Valley Girl imitation when I hear stuff like that.

Association Social Media Jobs This Week – December 15


Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Top 5 Social Media Apps that All Marketers Need

agora pulse

We live in an increasingly-mobile world. Marketers are attached to their mobile devices and finding new ways to access information on-the-go, especially through social media apps.

2016’s Best Data Visualization Tools


It's that time of year when analysts are busy with year-end reporting and our usual… Read More.

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Facebook Combats Fake Stories | Social You Should Know

Ignite Social Media

Facebook appears to be taking steps to rid feeds of fake news stories, and LinkedIn adds a new tool called Conversation Starters. All this and more in this week’s edition of Social You Should Know. Facebook is Apparently Taking Aim at Fake News.

The Best Thing You Can Do to Set Your 2017 Up Right


Do you care about workplace culture? Do you want to align your strategy and business goals with your culture for exponentially better efficiency and results? Do you want to improve employee engagement? Or are you struggling to attract or retain high-performing Millennials as staff?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How Much Social Listening Should I Really Do For My Clients?

agora pulse

Social listening is the process of monitoring digital conversations to understand what customers are saying about your brand online and if you’re a social media manager or PR agency then you may be in the 24% of brands already be doing this for your clients…. Or you may be in the 76% who are not!

Predicting The Next Social Media Disruption


When Facebook came on the scene, it changed the way we all approach social media.… … Read More.

The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired.

How To Improve Social Media Engagement

The Realtime Report

How To Improve Social Media Engagement. Creating valuable content is meaningless without reaching the right audience. Every brand’s goal is to have thousands or millions of loyal followers while amassing new ones.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

All your best content may now be considered fake news

I t’s time for you to really invest in your own personal or professional social platforms. As lines are being drawn, it’s time to make sure all your hard-wrought creative work lives on your own blog or website instead of on someone else’s.

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Mobile Shopping: Mobile’s Influence on the Holidays


It is no secret; mobile shopping continues to grow and is directly influencing holiday shoppers… Read More.

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3 Tips for Chatbot Success in Social Media

Ignite Social Media

When I first heard about brands using Chatbots in marketing, specifically on their social media channels, I was skeptical. Maybe it’s because I wasn’t familiar with Chatbots.

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How to Use Instagram Live Like a Pro

Jenn's Trends

In case you missed the Instagram update that sent the social media managers jumping around like kids at Christmas, Instagram is now providing users the ability to broadcast live video! Instagram Live is being rolled out first to US users and then other users in the coming months.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

World’s Largest Facebook Like Button

Bill Hartzer

Have you ever wondered about why or how the Facebook Like button appears on a website or web page? Well, typically the website’s owner or web designer places that Facebook Like button on the page, using code that Facebook provides them.

5 Trendy New Marketing Skills to Add to Your Arsenal in 2017


2017’s right around the corner. The past year has been a chaotic one for marketers… Read More.

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3 Effective Ways to Spend the Rest of Your 2016 Media Budget

Ignite Social Media

December is a busy time for us advertisers as we’re looking to spend budgets by the end of the year. This benefits us in a few ways. It’s important to (wisely) spend the entire budget to demonstrate that you need a similar budget in the coming year.

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Chatbots: The future of conversational commerce and marketing

Buzz Marketing for Technology

It’s no secret that the rise of computer apps is transforming both the marketing and customer experience. One of the most intriguing developments in app development is in the area of chatbots that not only can send communications to customers but also respond “intelligently” to conversations.

5 Social Media Tactics that need to be Trashed

Socially Sorted

Every Year there are predictions about Social Media Tactics, strategies and platforms that will be hot in the following year. . But let’s spare a thought for the bad, annoying social media practices that are becoming all too common. .

Social Sidekick 1/1-1/7: Social Holidays, Themes, and Noteworthy Events


Season's Tweet-ings, friends and fellow social media marketers! Start 2017 off right (and share more… Read More.

Ignite Social Media Award Winning Work of 2016

Ignite Social Media

It’s been almost 20 years since social media came to existence. While it took some time to really take off, social media users currently spend an average of two hours a day on social sites according to GlobalWebIndex.

How to Use KWFinder for Long Tail Keyword Research

Razor Social

Are you looking for a way to quickly find the best keywords for your website? The kind of niche keywords that will help you secure top rankings on Google? KWFinder is a powerful tool to help you do just that.