March, 2021

What Determines Social Media Success in a Company?

Direct Marketing Observations

9 years ago, I wrote and saved this title as a draft idea. I now feel like I know the answer. A lot has changed since I first had the idea, including myself. I have evolved. My thinking around social media has evolved. As has social media. It’s no longer the thing as much as it is A thing.

Why AI Will NOT Take All Our Jobs

The Realtime Report

Why AI Will NOT Take All Our Jobs. Steven Shwartz. Over the last 200 years, technology automation has never caused a net loss of jobs. AI is a type of technology automation.

System 200

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TikTok Remains the Most Downloaded App in Q1 2021, According to New Data

Social Media Today

The latest report from App Annie shows that TikTok remains hugely popular, while the recent messaging app controversy had an impact

Data 171

A Retreat to Mindful Self-care

Janet Fouts

What is one of the best ways to incorporate the benefits of mindfulness into your life? By learning and then practicing the time-tested skills taught by a trained coach and in a safe, supportive environment for learning and growing together.

Skills 166

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Five Upcoming Social Networks To Look Out For In 2021

Ignite Social Media

This article was previously published on Forbes on February 19, 2021. Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers.

More Trending

5 best online survey tools and why marketers need them


The new era of mobile technologies and the popularity of social networks give marketers an incredible opportunity to connect with users and build a closer bond. But you cannot build a relationship with your audience without understanding its needs and preferences.

Survey 153

3 Tips for Your Online Business to Succeed

The Realtime Report

3 Tips for Your Online. Business to Succeed. These days, an increasing number of people are ditching their regular nine-to-five jobs for starting an online business, and it isn’t hard to see why. After all, not only does it present an opportunity to generate more revenue.

Tips 154

LinkedIn Adds New Profile Features, Including Video Cover Stories and 'Creator Mode'

Social Media Today

LinkedIn has added some new options to help users sare more of their personal story via their profiles

10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

Social commerce is big business. How big? Well, between 2021 and 2028, the global market is expected to grow by 28% a year to almost $3.4 trillion. To put that in context, by 2028, the B2C e-commerce market is projected to hit $7.6 trillion.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Should Your Brand Be on Clubhouse?

Ignite Social Media

Social audio could become the future of social media marketing as apps like Clubhouse continue to gain popularity. “Social Audio is the fastest growing communication trend as users are finding that video meetings are too taxing, and text messaging lacks emotion and context.

Brands 145

How to Generate Leads & Make Sales: The Do’s & Don’ts Explained

agora pulse

Bonus: Free SMART Strategy Ebook. Need to generate more leads for your clients or your own business? Who doesn’t?) We’ll walk you through the process and help you to grab more leads and nab those sales! How many followers do you have on Twitter?

Political Audiences - Environmental Concerns, Affinities and Realities


Data has the power to give us a view into the behaviours and preferences of specific audiences, challenge our biases and help us develop an informed perspective.

Data 130

What Your Small Business Can Expect from A Commercial Cleaning Services Company

The Realtime Report

What Your Small Business Can Expect from A Commercial Cleaning Services Company. Most commercial cleaning services providers carry out their cleaning services at odd hours to not interfere with the normal operations of offices working hours.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

LinkedIn is Also Developing Audio Rooms, Tapping into the Audio Social Trend

Social Media Today

LinkedIn is working on a new audio rooms product, similar to Clubhouse

Trends 171

How to run your own ‘Clubhouse’ on Twitter Spaces for business


What are Twitter Spaces, how to use the feature, why should you master it, and how to measure the result of your Spaces campaigns? Read the article for answers

The Story of Ignite Social Media, The Original Social Media Agency

Ignite Social Media

This article originally appeared on Starter Story. I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015).

Mindful Social – Authenticity Reawakened with Vicki Znavor

Janet Fouts

Authenticity, it’s one of those words bandied about a lot, isn’t it? Often, in marketing and politics especially, “authenticity” just doesn’t ring true. It’s added like frosting or showers of glitter to create a feeling of trust and familiarity.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

G2 users have voted Audiense as leaders across the board


G2 Crowd has just released the G2 Spring 2021 Reports and thanks to your kind reviews and continued support Audiense has kept its lead in the newly launched Audience Intelligence category as well as Influencer Marketing, Social Media Analytics and Social Media Monitoring.

Top 4 Benefits of Hiring Commercial Cleaning Services for Your Small Business

The Realtime Report

Top 4 Benefits of Hiring Commercial Cleaning Services for Your Small Business. Your staff and workforce’s health and safety determine the level of success you will have in your business.

Instagram Announces That Stories Drafts are Coming Soon

Social Media Today

Instagram's adding a new option to save your Stories as drafts to be posted at a later stage

7 Growth Hacking Strategies for 2021


2020 was a challenging year for growing a business. The pandemic has left many companies feeling like they need to make up for lost time this year. Now, more than ever before, marketers must get creative to accelerate growth in the face of a shifting global business landscape.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

5 Reasons We’re Cautious About Facebook’s Plans to Launch Instagram for Kids

Ignite Social Media

News broke earlier this month that Facebook has plans to build a new version of Instagram for kids under the age of 13.

What is market research: interview with Jake Pryszlak, founder of ResearchGeek


Have you ever heard the saying "Knowledge is power"? Well, we reinterpreted it as "Knowledge about your audience is marketing power". But how do you get to know your audience? The answer is market research!

[PODCAST] Data Stories: Leaders at Work - Episode with Laura Morris


Data Stories: Leaders at Work is a bi-weekly podcast hosted by Rahul Jerome , founder of and The Insight Network , co-organised by Audiense.

Data 122

The Best Ways for Brands to Leverage Clubhouse

Social Media Strategies Summit

Clubhouse is the hottest topic in social media right now. It’s basically mandated that any article about it has to use words like “buzzy” and reference its myriad of A-list users, from Elon Musk to Oprah Winfrey.

Brands 161

7 Posting Tips to Help Boost Your Personal Brand on LinkedIn

Social Media Today

Looking to up your LinkedIn game? These tips will help you maximize your content approach on the platform

B2B Social Media Strategy for a Post-COVID World


It’s clear by now that the COVID-19 pandemic isn’t just a temporary disruption, a rough patch with familiar normalcy on the other side. We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media.

B2B 113

5 Features Social Media Marketers are Missing on Snapchat

Ignite Social Media

Once a force to be reckoned with, Snapchat more recently seems like an afterthought in most social media strategies. Over the last year, brands have fixated on going viral on TikTok and are now looking at even newer apps like Clubhouse to stay relevant.

How to get leads on Twitter: a complete guide


Luckily, in this article, we cover both these questions and give you the workflow and tools to find Twitter leads. We will go through the specifics of the platform and how social listening can be applied for social selling on Twitter