March, 2016

Why Entertainment and Social Media are Perfect for Each Other

Direct Marketing Observations

Twenty six years ago at the New Orleans Jazz and Heritage Festival I watched Stevie Ray Vaughn rip it up in front of thousands of people. The only way people knew that I did was because I told them about it. Yep, WOM.

Scale Social Media Strategy Quickly and Overcome Any Obstacle

Visually SM

When you learn to ride a bike, you’re bound to encounter the cold, hard reality of gravity. But after hitting the pavement, chances are you’ll get back up and try again. And again. And again.

16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity SMM

As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing.

Survey 203

What to Do if Your Instagram Account is Hacked

Waxing UnLyrical

Guest Post by Emma Hawes. The warning . It was a day I was busy with a paper and work assignments: February 4. I was obsessively checking my email inbox, and saw one from Instagram saying my password had changed. I decided to take the warning seriously, but not totally obsess over it.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

SHORTHAND: Jay Baer On “Hug Your Haters”

Firebelly

In my new Shorthand series, I’ll be asking fellow social media marketing industry leaders for three quick and easy-to-digest insights into their areas of expertise or interest. In this first installment, I spoke with Jay Baer—leader of Convince & Convert.

More Trending

Google Home Services Concierge: The Newest Experiment

Navolutions

Another day, another weird experiment from Google. Google’s latest oddball comes in the form of a “Google Home Services Concierge.”

Google 173

How Failing Fast is the Way to an Effective Social Media Strategy

Visually SM

When you learn to ride a bike, you’re bound to encounter the cold, hard reality of gravity. But after hitting the pavement, chances are you’ll get back up and try again. And again. And again.

Social Media Updates – February

yMarketingMatters

The month of love saw many new social media updates that I loved. Here are the latest social media updates and changes to help you optimize and make the most of your social media marketing efforts for your business. Facebook.

Learn, Grow and Succeed

Waxing UnLyrical

Guest Post by Cynthia Price. One Saturday afternoon recently my dining room table was filled with laptops, mobiles, pens, paper and a strong pot of coffee, along with an assortment of sandwiches and sweets.

Skills 193

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

SHORTHAND: Erik Qualman on Digital Leadership, Disruption & Reputation

Firebelly

In my new Shorthand series, I’ll be asking fellow social media marketing industry leaders for three quick and easy-to-digest insights into their areas of expertise or interest. For my second installment of Shorthand , I spoke with Erik Qualman.

The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses.

B2B 165

10 Landing Page Best Practices to Convert Traffic

Harp Interactive

Hold the confetti. Just because you directed traffic to a landing page doesn’t mean visitors will convert into leads for your business. Follow these 10 landing page best practices to turn your website into.

225
225

How Failing Fast is the Way to an Effective Social Media Strategy

Visually SM

When you learn to ride a bike, you’re bound to encounter the cold, hard reality of gravity. But after hitting the pavement, chances are you’ll get back up and try again. And again. And again.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

5 Social Media & Digital Marketing “Must Haves” for 2016 – Part II

yMarketingMatters

In Part I , I gave you a bird’s eye view of what is only going to INCREASE in 2016 and recommended concentrating on and implementing these “Must Have” tactics to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business: Consumers Are Social. Being on Social Media is a Must. Consumers Are Visual. Incorporating Images & Videos are a Must. Consumers Are Mobile. Having a Responsive Website is a Must. Consumers Are Hard To Reach.

Mobile 159

How A MacBook Changed My Life

Waxing UnLyrical

Mac OS X 10.0 was released 15 years ago today. I didn’t know very much about Macs then. Scratch that – I didn’t know anything about Macs then!

5 Reasons Your Business Absolutely Needs To Consider the Bing Network

Jason Yormark

This post brought to you by Bing Network. The content and opinions expressed below are that of Jason Yormark. I’ve had a lot of experience on both sides of the fence when it comes paid marketing strategies and execution.

Five Ways to Draw Traffic to a Blog Post

Webbiquity SMM

Guest post by Kylie Ora Lobel. As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information , companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

3 Easy DIY Social Media Content Creation Tools

Firebelly

You don’t have to be a graphic designer or a Photoshop pro to create stunning graphics for your social media channels. These three tools make it easy! Canva. Of the three tools I’m sharing, Canva is the most robust. It provides a ton of pre-existing images and templates you can use.

Tools 146

Infographic – Happy World Backup Day…huh?

The Realtime Report

Infographic – Today Is World Backup Day. Special Thanks To DBWebSolutions.

140
140

How to Choose a Format When Writing Your Next Blog Post

SocialFish

If you’re a content creator, you know that your duties go well beyond just writing text. When writing a blog, multimedia is going to keep your readers engaged.

Survey 191

What Would You Do If You Weren’t Afraid?

Waxing UnLyrical

Guest Post by Corina Manea. Here we are at the end of March, the first month of Spring, the month when we celebrate International Women’s Day and recall all those who had the courage to speak up, to not settle and fight for more and bring change. It’s unbelievable how time flies.

List 181

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

17 Content Creation Secrets to Wow Your Readers

Convince & Convert

Creating high-quality content is critical to content marketing success. With more than 2 millions blog posts published every day, you need a way to make your content stand out. But you’re probably wondering, “How do I create high-quality content that drives traffic and engagement?”

5 Reasons Your Business Absolutely Needs To Consider the Bing Network

Jason Yormark

This post brought to you by Bing Network. The content and opinions expressed below are that of Jason Yormark. I’ve had a lot of experience on both sides of the fence when it comes to paid marketing strategies and execution.

4 Free Social Media Spring Cleaning Tools

Firebelly

Spring has sprung and it’s time to clean up your social media channels! Use these four free tools to gauge how you’re doing and how you can improve. For Blogs: HubSpot’s Website Grader.

Tools 137

How fans are using Facebook Reactions and what it means for your brand

Unmetric

This post originally appeared on Social Times. Facebook Reactions are finally here. This means people can express actual emotions as opposed to simply ‘liking’ things their friends share. It’s great for individual content, but what does this mean for brands? I took a look.

Brands 124

Craft a Writing Style Guide for Your Website

SocialFish

Have you ever heard someone refer to content as “noise”? As in “there’s a lot of noise on the web”? Certain websites are considered “noise” while others have earned praise, likes, retweets and even awards. What makes the difference?

Monday Roundup: Spring Cleaning Your Strategy

Waxing UnLyrical

Spring has sprung, and if you’re like most people, you’re getting the urge to break out your rubber gloves and indulge in some good old fashioned spring cleaning. But who says you have to restrict your yearly cleaning ritual just to you your personal life?

10 Marketing Tips from Father of Marketing David Ogilvy

Convince & Convert

Marketing ideology seems to change every ten years or so—unless you’re David Ogilvy, and your philosophy has lasted the better part of a century.

Tips 127

Broken Leg & Car-Volkswagen & Bharti Axa Atyaachaar- Best Practices In Marketing & Customer Support?

Atom Thought

Brands are all about trust. More so in India and save HLL & P&G most MNC brands in India are in serious need of building some serious trust assets. MNC car manufacturers like Volkswagen have a very low adoption share in India, there sales are peanuts compared to Maruti and maybe Hyundai. People who are. Digital Insight Digital Learning

Brands 122