Tue.Apr 26, 2011

Why is Grandma Using Facebook and Uncle Joe Using Twitter? 10 Social Media Statistics That May Surprise You

Social Media Citizens

The social media landscape is changing at a rapid rate. The reason? More people are joining the “social media game” everyday… some who you wouldn’t even expect! Recently I was looking at some very interesting statistics reported by Yougov.com which illustrated some very interesting trends.

Yeah, Well Your Agency Is Killing Unicorns

Dave Fleet

Daniel Stein recently wrote an attention-grabbing post over at Digiday entitled “ HypeBusters: PR Agencies Are Ruining Facebook.&# His basic argument: PR agencies are boring and uncreative, and their attempts at engagement are doomed to fail.

Trending Sources

8 ways to deal with negative comments in online communities

Laurel Papworth

How do you respond to a negative comment in an online community, on Facebook? Shut the Page down, ban the commenter, suck up to them? How about a bitchy tweet on Twitter? Fight with them? Ignore them? Promise to do better?

New research about how to have more engaging Facebook posts

Akamai Marketing

We’re all looking for quantifiable data for our social media efforts, right? That’s why I wanted to share with you the findings of a recent study by Buddy Media. Featured Study social media beverage days engagement facebook food pages post tourism travel

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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What Twitter could learn from Facebook Deals

Direct Marketing Observations

I know that the comparisons between Facebook and Twitter are not justified. Facebook is really about developing deeper relationships with friends and family whereas Twitter is more about sharing and consuming information with people in a quick and easy fashion.

API 56

Feel Free? Why, I Just Might

Waxing UnLyrical

Please stop telling me to “feel free.&#. It’s one of the most ridiculous phrases I come across … and I come across it frequently.

How the Minnesota Nurses Association uses Social Media

SocialFish

This accompanying document has more information and statistics. Association Case Studies

A Few Things I've Learned From My 260,000 Fan Facebook Page

Stay N' Alive

I manage several Facebook Pages in the hundreds of thousands, but of those, one I've had the privilege of personally owning (the others are owned by Brands I represent).

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

11 Incredibly Simple Tips To Spice Up Your Blog

Kikolani

This is a guest post by Jack Harold of Affiliate Home Business. Photo Credit. Blogging has probably revolutionized the Internet in a way that few other trends have been able to accomplish. Anyone who has access to the Internet can setup a blog to write about themselves or voice their opinions.

5 Epic Social Failures

Geoff Livingston

For every great new social technology or trend, we see many fail. Most just fade away slowly, but others have darker public endings.

Twitter Best in Events and Emergencies

Net-Savvy Executive

On an average day, I don't spend much time with Twitter. It's the social media water cooler , where there's always something interesting but rarely anything I can't afford to miss. I know, I should make better use of lists to manage the load, but on a typical day, it just doesn't matter much.

Social Media Measurement Questions for Your B2B Business

PWB Marketing Blog

A World Gone Social

Learn how companies must adapt to survive.

Do The Work!

Twist Image

Wearing a suit and tie was never my thing. In fact, I can remember being in my late teens and swearing that I would wear nothing but jeans in my professional life (my personal rage against the corporate machine). Some dreams die-hard.

Social Media Measurement Questions for Your B2B Business | PWB.

PWB Marketing Blog

How To Hire A Marketing Agency

Twist Image

The process of hiring a Marketing agency feels old. and somewhat broken. What used to be an experience about finding a true, valuable partner (someone who will sit there with the brand managers in the darkest of nights trying to get the brand just right) has morphed into a vendor/supplier type of relationship.

Have You Asked Your Clients What They Want? | Small Business Mavericks

Small Business Mavericks

The surest way to come up with great content for your website

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Empire Avenue is a Catalyst for the New Economy

Stay N' Alive

If you haven't tried it yet, Empire Avenue is a new "game" that allows people to accrue virtual wealth by investing in people. In addition, brands can enter the service and invest in other brands and people as well. There are 2 ways to do well on the platform: already be influential (influence == money to invest in more people on Empire Avenue), or invest in the right people that are.

How to Select Good SEO Keywords

ProBlogger

This guest post is by Jeremy Myers of TillHeComes.org. The problem with good keywords is that they are usually not words at all. Good SEO keywords are usually phrases, that is, two or more words strung together in a saying or idea.

eBook 19

New Tool Helps SEO, SEM Consultants Pinpoint Local Clients

Webbiquity SMM

The SeoQuake team, the group behind the SEMRush tools for SEO and keyword research, recently released a new tool to help SEM consultants and agencies find local clients.

Email Marketing: Conversion or Conversation?

Social Email Marketing

Some will say that the whole idea of a conversation just muddies the waters of marketing and we should be focused on the conversion. Certainly, if marketing doesn’t result in conversions than what are we being paid for? However, as any top salesperson will tell you, a good conversation is often the. Conversion Email marketing Just my two cents conversation conversion email marketing social marketing social media

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Facebook Launches ”Send Button”

Mindjumpers

Tweet After having celebrated 1 year with the Facebook Like button, Facebook is ready with a new feature, namely the Send button, which was launched yesterday. The Send button lets you easily share a link with specific people instead of sharing it with your entire network, as you do with the Like button. Content may sometimes be more personal so that you may not be comfortable sharing it with your entire Facebook network.

The Wedding of the Century: Email Marketing & Social Marketing

Social Email Marketing

Everyone is talking about this week’s big royal wedding, but the hottest romance for marketers is social and email marketing. Here are some romantic stats from the eCricle’s European Social Media and Email Marketing Study give us a glimpse of the affair: 95% of the people with an email. Email marketing Research Social media marketing eCircle email marketing social marketing survey

Cartoon of the day

Jeff Esposito

Cartoon of the Day Atlantis Fish non sequitur Wiley Miller

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ESPN – Wicked Local

Jeff Esposito

I really love how ESPN gets their commercials hyper local. This one with Dustin Pedroia is especially awesome on two fronts. One he is my hight and is called the laser show and two, Esposito is referenced as the best. A win-win in my book. Thanks to Nick Gosselin for pointing this out — RELAX. This post has a video, click here if you can’t view. Marketing sports YouTube Deli Meat Dustin Pedroia Esposito Laser Show

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.