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The KISS Method For Determining Social Media ROI

SocMed Sean

The dangers of ignoring knowledge management is that employees who leave your organization take their “tribal knowledge” with them, resulting in loss of access to the information and increased training costs for the persons’ replacement.

ROI 269
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How to create a complaint management system to protect your brand reputation

Sprout Social

Lastly, integrated complaint management software and searchable knowledge bases will ensure your agents have all the customer information they need in one central place. And a knowledge base or a self-service portal integration will equip your agents with relevant information, solutions or FAQs.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Instagram, TikTok, Snapchat, and of course Clubhouse has been getting a lot of attention lately. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any?

B2B 306
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Just get us the Millennials! #Marketing #Fail

Janet Fouts

Simply basing marketing on demographics alone is simplistic and patronizing. Of course older generations like Boomers have also adopted technology and social media to research before buying and that age group holds 3/4 of the nation’s wealth. Tweet this. Answer questions.

Marketing 145
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. Step 2: Build Your Home Base I have practically made a living utilizing open source software to fulfill all my web needs.

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Blogging and culture

Buzz Marketing for Technology

Because I am so busy, I decided to kill two birds with one stone and do a blog post and the "assignment" for the course this week. I have been participating in the French speaking section of the course as well as the "mainstream". On the other hand, it allows for person reflection and opinions which social bookmarking limits.

Web 2.0 100
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Grow Your Wiki

Buzz Marketing for Technology

Course Using Wiki. In the interview: Laurence Lock Lee explains how social network analysis reveals the connections between people and the resulting knowledge distribution network. Thomas Vander Wal explains folksonomy - using social taging to organize knowledge based on interconnections between people.

Wiki 223