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Sysomos Acquired By Marketwire

Dave Fleet

Now we’re seeing another significant player in a similar move, as Toronto-based Sysomos is acquired by news wire service Marketwire. First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Update: Sysomos has confirmed the acquisition.

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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

After several weeks of back and forth, and rescheduled meetings, I finally managed to get a demo of Sysomos Audience last week. Sysomos Audience is an addition to the Heartbeat monitoring and engagement tool. Community management. Community Management. I came away impressed. Placing a Value on your Visitors.

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Viral video: Jim Carrey’s take on gun control

Sherrilynne Starkie

Sysomos gives the sentiment a 68% favourable score. The role of artists in society has always been, in part, to provide social commentary as a reflection of our community and culture. However, the overall sentiment of social media activity has been positive, despite Fox’s colourful criticism.

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How to Measure Social Media Success for Your Small Business


Community Growth & Sustainability. Community Growth & Sustainability. Community growth is a VERY valuable and important metric because it shows you’re appealing to your audience and staying relevant, especially if they’re not dropping off. Building a community of disinterested, unrelated followers is ultimately useless.

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Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. How can PR professionals harness the power of big data to support customer service, PR and marketing efforts? There is no silver bullet, but we can provide some examples, based on recent experiences. With more than 18.5

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Social Media Tips from Professor Jonathan Taplin

Proactive Report

Professor Jonathan Taplin of the Annenberg School for Communication at the University of Southern California is a co-founder of the Annenberg Research Network for International Communication and he consults for various business and government organizations on the role of digital media in the economic infrastructure.

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Link Love Monthly: Best of March 2011


Things Companies Don’t Want to Hear about Social Media (Sysomos). 8 Signs You Have Outgrown Your Online Community Platform (Socious Member Engagement Blog). The Social Website: Integrating Social Media Into Your Website (Community Organizer 2.0). The Art of Social. 10 tips for social media introverts (SBOSM). Ecosystems.

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