Dave Fleet

JULY 5, 2010

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Now we’re seeing another significant player in a similar move, as Toronto-based Sysomos is acquired by news wire service Marketwire. Update: Sysomos has confirmed the acquisition. Acquired by.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Convince & Convert

AUGUST 10, 2010

Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. Customer service? Knowing whether to respond to or ignore negative comments on a blog? McCann , Viral Heat Did you enjoy this blog post? It will be interesting to watch.

Social CRM 131

Social CRM Influencer Klout Social Media 131

SocialFish

APRIL 1, 2011

It’s Time to Call the Social CRM Bluff (Full Frontal ROI). Data: How the Advanced Corporations Spend on Social Business (A Glimpse Into the Future) (Jeremiah Owyang). The Art of Social. Things Companies Don’t Want to Hear about Social Media (Sysomos). 10 tips for social media introverts (SBOSM).

Sysomos 162

Sysomos Vimeo Social CRM Analysis 162

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense.

Twitter 124

Twitter Metrics Social CRM Consultant 124

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). However, many of the tools I mentioned above, Radian 6, Sysomos, etc, have a management/response component included in their workflow model. The main pitfall to avoid is flashy graphics for the sake of flashy graphics.

Social Media 154

Social Media Strategy Radian6 SM2 154

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. Since then,023% of all Tweets include location data, according to Sysomos. Not an overwhelming participation rate. What’s Happening? I love Twitter. It enriches my life every day.

Social Media 123

Social Media Strategy Foursquare Social CRM 123

Webbiquity SMM

AUGUST 16, 2010

Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues.

Social Media 204

Social Media Tools Strategy Tips 204