Influencer marketing trends across industries
Sprout Social
MAY 9, 2024
When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. Content like hauls, GRWM and live reviews, give consumers a chance to learn and engage in community while considering products or services their favorite influencers are raving about.
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