Techipedia: Tamar Weinberg

MARCH 4, 2010

Twitter, he says, “became my way of talking with a community of people.&# Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’

Hotels 245

Hotels Social Media Communities Discount 245

Buzz Marketing for Technology

JUNE 27, 2008

Marketing IT. Before creating an online community of practice (COP), Michael Behounek, KM director for $1.25 Behounek once created a community to devise performance enhancements for a particular 2,000-horsepower pump used in the companys oil refineries. That gave us fertile ground to kick off the community. Compliance.

Company 122

Company How To Case Study Mobile 122

Convince & Convert

MAY 4, 2010

For example, the markers for a jump to cloud computing for a declining retail company are quite different than the markers for a growing startup to embrace a business intelligence application. link] [link] Hot In Marketing Social Media's Internal Impact – An Interview with Phil Simon | Internal Social Media | Social Media Consultin.

Social Media 117

Social Media Strategy Consultant ROI 117

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer 278

Influencer How To Press Release Blogger 278

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Online consumers are savvy and being open and communicative is vital to reputation management. Highlight the company’s long-term commitment and that of its supporters and partners.

CSR 138

CSR Social Media Strategy Consultant 138

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

While I will make *rare* exceptions for people who are truly producing something relevant, innovative and about which they are passionate, I will never respond positively to a third-person marketer contacting me. I think that your example about the commercial product is exactly what is wrong with the marketer.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Marketers love Facebook. If you had any doubt, just go on over to their stats page and see for yourself why it is something you want as part of your marketing strategy. Facebook Pages do not allow background images like Twitter, Myspace, and other services. Scroll down to the end of the post for details on how to win.

Facebook 279

Facebook How To Applications URL 279

Convince & Convert

MAY 11, 2010

And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers. Now you’re combining content with marketing, social media with customer service. Give this a try will you?

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

JUNE 2, 2010

This is an excellent marketing and promotional step that will ensure their brand is recognized world wide. link] (Facebook, friendships, and voyeurism) [link] David Goldie Interesting cross between physical and online marketing, through Facebook and Diesel. If Facebook can address those issues satisfactory it would be great.

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

SEPTEMBER 20, 2010

“Twitter users talking about marketing and brands far exceeds the usage on the other social networks,&# said Tom Webster , the VP of Strategy & Marketing at Edison (and the study author), when I interviewed him for this post. I wonder if this has to do with the correlation between the black community and musicians.

Social Media 160

Social Media Statistics Strategy Research 160

Viper Chill

OCTOBER 26, 2009

Cloud jacking is simply taking over the market in your niche and gaining mindshare. For example, I’ve managed to build a top 10 personal development blog in 12 months and I was voted the top social media marketer under 21. I know this because that is my market. They hang out on blogs by people like Marc , Luciano and Tim.

Forums 76

Forums Influencer Avatar Blogger 76

Convince & Convert

FEBRUARY 25, 2010

February 25th, 2010 |Written By: Susan Baier | View Comments Tweet Guest post from Susan Baier, a 20-year marketing strategy veteran with an MBA in Entrepreneurship. Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better.

Social Media 117

Social Media Case Study Strategy Study 117

Webbiquity SMM

JANUARY 10, 2011

Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. So how does a marketer capitalize on this unruly and ever-changing platform to drive business results? Facebook Marketing Tips and Guides.

Facebook 213

Facebook B2B Privacy MySpace 213

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How do social media marketing strategies in small businesses differ from those in larger enterprises? Social Media Facts and Stats.

Research 212

Research Social Media B2B Marketing 212

Buffer Social

JANUARY 10, 2023

When Janet was in sixth grade, she was inspired by Ashley Quall – the 14-year-old who created her website that offered HTML tutorials and Myspace layouts. ” Instead, she went to community college and took on a bunch of part-time jobs. “I remember just being so bored one day in a retail shop [during my shift].”

Small Business 16

Small Business Class Retail Instagram 16

Convince & Convert

MAY 20, 2010

link] [link] Doktor Marketing Are You Suffering From Premature Calculation? – [link] #measure [link] Hot In Marketing Social Media Success Metrics and Premature Calculation | Social Media Staffing and Operations | Social Media C. Fitting the square peg of social media in the round hole of marketing metrics is not going to work.

Metrics 117

Metrics Social Media eBook Social CRM 117

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. I work (very hard) in retail and an just about worn out right now. This is such a thoughtful idea.

Blogger 103

Blogger Yahoo Buy Twitter 103

Convince & Convert

APRIL 8, 2010

Would it work as a marketing and/or presentation device? link] Wissensauslese RT @jaybaer: The Truth About the iPad: Are you old enough to remember when the TV remote control was inv… [link] #marketing [link] Innovate AZ The Truth About the iPad: Are you old enough to remember when the TV remote control was invented?

iPad 137

iPad Content iPhone Wireless 137

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. So they have unsolved technical glitches that restrain growth and market penetration. Funny though, last night I wrote up a handful of ideas for marketing your small business on Foursquare.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Buzz Marketing for Technology

JUNE 27, 2008

The American Marketing Association, National Communication Association, American Management Association, American Institute of CPAs, and ASTD all have a great influence on organizations. This explains the role of language in communities of practice and the role of writing in learning. When communicating in written forms (i.e.

Skills 184

Skills Training Wiki Education 184

Convince & Convert

JUNE 16, 2010

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Find him at jeffmolander.com In this economy need is the new want.

Social Media 120

Social Media Strategy Mobile Consultant 120