Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

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Social Media HootSuite Marketing Social Networking 76

Hootsuite

APRIL 4, 2023

The campaign set the standard for how to fundraise on social media. Not every social media donation drive delivers such stunning results. But social media is still fertile ground for fundraising. In this post, you’ll learn the unique advantages fundraisers have over other organizations on social media.

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Social Media Tips HootSuite How To 97

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. Impostors on social media present a real challenge for all major brands. Impostors on social media present a real challenge for all major brands. What are fake social media accounts?

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Social Media Brands Tips HootSuite 88

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible.

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FAQ Content Consultant Social Media 139

agora pulse

OCTOBER 22, 2020

Which types of social media posts you should post now, schedule, or queue? It’s time to find out and improve your social media management. Do you imagine that the best ideal social media managers always have their cell phones in their pockets 24/7 to take out and post something witty at the moment?

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Social Media Content Social Media Management Eventful 128

Later

MARCH 29, 2020

How do you market your business on social media during Covid-19? But as people around the world are adjusting to the new normal of social distancing, small business owners and social media managers are scrambling to pivot campaigns, adjust content calendars, and come up with new creative ideas to market their products or services.

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Social Media How To Instagram Influencer 110

Sprout Social

OCTOBER 5, 2021

Thanks to social media and the internet, consumers are empowered to do their own research to verify that companies aren’t just talking the talk. Seventy-eight percent of consumers agree that social media is the fastest and most direct way to connect with a brand. Listen first and learn from conversations on social.

Brands 110

Brands Marketing Apparel Issues 110

Hootsuite

NOVEMBER 28, 2023

Finding ways to drive traffic through social media has always been an uphill battle for marketers. Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Luckily, zero-click content may be the answer we’ve been seeking. What is zero-click content?

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Content HootSuite Sentiment Metrics 97

Hootsuite

OCTOBER 18, 2023

Here’s everything you need to know about the up-and-coming Bluesky social network and how you can use it for your brand. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Also use it to track results and present the plan to your boss, teammates, and clients. What is Bluesky?

Brands 88

Brands Domain Name Open Source Curation 88

BeingOptimist

JULY 4, 2023

Before we proceed further, it’s essential to note that TikTok’s immense popularity is evident through its remarkable 2 billion downloads and a vast user community of 1 billion active users, placing it among the top-tier social media platforms worldwide. FAQS Can I see who shared my TikTok videos?

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How To Privacy Hashtag FAQ 74

Hootsuite

JUNE 27, 2022

If you work in social media, you may be wondering, “ What is Discord — and wait, why should I care?” ” Discord may not be on your radar as a social media marketing tool. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Build community.

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Template Templates Eventful Hosting 98

Hootsuite

DECEMBER 15, 2022

We’ll also help you figure out whether there’s any marketing potential on this newly trending alternative social media platform. Download our Social Trends report to get all the data you need to plan a relevant social strategy and set yourself up for success on social in 2023. Create your own community.

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UGC Affiliate marketing Open Source Social Networking 98

Hootsuite

APRIL 11, 2022

Retail bots are reshaping social commerce, helping brands make big dollars selling their products and services on social media. Retail bots can handle simple requests, like order tracking, FAQ answers, or product recommendations (a.k.a. It’s happening: Robots are taking over. billion USD. to specific product questions.

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Retail FAQ How To Survey 97

Hootsuite

MARCH 26, 2020

But tech and social media upgrades have opened the door to new ways to connect online, from virtual museum tours to live Q&As with astronauts in space. Host a laidback Ask Me Anything (AMA) on social media. A typical webinar is an online presentation held in real-time. Social livestreams.

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Hosting Eventful Tips How To 145

Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

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Video Film Content How To 94

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

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Patterns Sentiment Analysis Proposal 121

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. The same dynamic is present on Facebook. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Email is all about actual audience. Will that open it?

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Social Media Strategy Social CRM Consultant 137

Buffer Social

SEPTEMBER 13, 2023

Take the most compelling moments or key insights and present them as YouTube Shorts to offer a teaser that can intrigue viewers to explore the full video. By presenting products in action through YouTube Shorts, you offer viewers a concise yet comprehensive look, helping them make informed purchasing decisions.

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YouTube Video UGC Authentication 94

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. They always do.

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Social Media Strategy Consultant Conference 167

Hootsuite

SEPTEMBER 23, 2022

Each social network or app requires different marketing tools and strategies to get noticed by customers. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Also use it to track results and present the plan to your boss, teammates, and clients. Meta for Business. With over 1.4

Platform 97

Platform How To Statistics Instagram 97

Convince & Convert

JULY 20, 2010

While alterations to search algorithms are helping to bring this to fruition, social media has been the real game-changer, placing the power of relevance distinction in the hands of the consumers. Package for Consumption Observe what types of content social media users are interacting with and where.

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Social Media Strategy Consultant Blogger 141

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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Social Media Strategy Consultant Web 2.0 151

Hootsuite

AUGUST 14, 2023

What about one perfect social media management tool? If you’re commitment-phobic when it comes to picking a social media management platform, we get it. So if you’re not 100% sure if Later is your social media soulmate, that’s totally fine. 1 Social Media Tool Create. And is it… Later?

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HootSuite Social Media Management Price Hashtag 67

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Everyone says social media is a unicorn, but maybe it’s just a horse? Focus on how to be social, not on how to do social.

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Social Media Strategy Social CRM Consultant 153

Pixlee

JANUARY 18, 2022

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. It is an ongoing effort in building customer loyalty that requires consistent input and community-driven strategies. . Image Source.

Brands 52

Brands UGC How To Apparel 52

Hootsuite

SEPTEMBER 2, 2020

Maintaining a happy, engaged community. Dove #InstaBingo #TakeCareBeSafe #PowerOfYou #Care #Community #Bingo #StayPositive #WereStayingIn. Interact with your followers to create a sense of community. Take the time to be social! Geotags, hashtags and mentions expands the conversation and creates a sense of community.

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Instagram How To HootSuite Geotagging 143

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S.

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Social Media Strategy CoTweet CoTweet 122

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JUNE 24, 2010

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. The same is true in social media. But, I’m not.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

SEPTEMBER 7, 2010

His “Pull and Stay&# advice; segmenting customers into barrels; platforming; social currency, and other concepts are instantly applicable to real world marketing challenges fitting a wide variety of circumstances. link] UNcanny Insights From UnMarketing | Book Reviews | Social Media … | eBook Reviews [.]

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Review Social Media Social CRM Consultant 115

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Download Michael’s presentation here. All that stuff?

Social Media 155

Social Media Policies Consultant Social CRM 155

Convince & Convert

JUNE 7, 2010

The book is presented in three sections. My favorite is the “Face Game&# whereby every time an employee logs on to the Web, he or she is presented with a photo of another employee, and a list of names. Donate just $33, and get a copy of the book, and an entry into a trip to NYC. See you there.

Social Media 119

Social Media Strategy Review Consultant 119

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. I think this book perfectly captures this exhilarating moment in time.

Social Media 117

Social Media eBook Strategy Social CRM 117

Keyhole.co

APRIL 6, 2023

Instagram Stories also present an excellent way for brands to engage with their users. They appear in a vertical format, and each photo presents itself for seven seconds by default. This is an excellent feature for brands to share user-generated content, client reviews, and even address FAQs, etc. Staggering numbers, right?

Analytics 52

Analytics Instagram Metrics Authentication 52

Convince & Convert

FEBRUARY 19, 2010

Sure, you can centralize some of your social media chores (great post by Chris Brogan), by using Tweetdeck or Seesmic. For normal humans that check social media a couple times a day, NutshellMail may become your new favorite social companion. You run over to check your Twitter account. Then Linkedin.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

AUGUST 18, 2010

Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. What’s the hot new trend in social media that we can bring to our clients? Better question: How can we optimize and improve our existing social media programs? What do you think?

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Questions Social Media Consultant Education 161