Hootsuite

JULY 14, 2021

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Facebook engagement matters because it can help extend organic reach. Facebook engagement matters because it can help extend organic reach. Keep it short.

Engagement 145

Engagement Facebook HootSuite Groups 145

Social Media Strategies Summit

JANUARY 22, 2021

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. 85% of consumers not only want to be able to receive info but also reply to businesses or engage in a conversation via text.

Strategy 209

Strategy Marketing SMS Mobile 209

Webbiquity SMM

MAY 3, 2012

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me? Still not convinced?

Mobile 180

Mobile iPhone iPad Training 180

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 230

B2B Communities Facebook How To 230

Buffer Social

JANUARY 26, 2021

What if I told you engaging with your customers on Instagram can double or triple your revenue? as its founder and CEO D’Shawn Russell told us: “Our social media makes us a lot of money… We went from doing maybe $20,000-30,000 a month just posting pretty images to well over a $100,000 a month now simply by engaging people more."

Instagram 96

Instagram Engagement Notification Small Business 96

Sprout Social

APRIL 27, 2020

Around nearly the same time we published this, many individuals and organizations began working remotely , sheltering in place and otherwise changing their behaviors to help prevent the spread of COVID-19. Number of engagements represents total engagements a brand received on the specific channel during that hour time frame.

Engagement 145

Engagement Social Media Patterns Health Care 145

Hootsuite

AUGUST 24, 2023

Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy. So while you’ll need to create organic carousels with PDFs, go ahead and prep those image-based carousel ads! Optimize your Company Page for discovery and engagement first. What’s a LinkedIn carousel?

LinkedIn 89

LinkedIn Engagement How To HootSuite 89

Ignite Social Media

JULY 6, 2023

As of this morning, Mark Zuckerberg announced that 30 million users have already signed up for the mobile-based app, signaling this platform should be seriously considered. Most of these initial posts appear to be community-driven short-form content introducing the brand creatively to the platform.

Instagram 148

Instagram Brands Twitter Syndication 148

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. This update provides new ways for brands to boost engagement and could go some way to countering the decline in organic reach Facebook Page owners have been experiencing for the past few years.

Groups 111

Groups Groups Communities Organization 111

Your Escape From 9 to 5

JULY 1, 2022

Most brands would have noticed their organic Facebook reach has started to decline. According to Ogilvy, organic reach has declined to 6%, a drop of 49% since October 2013. Reasons for Facebook’s Organic Reach Decline. The news feed may vary based on the device the user is on – Mobile, Laptop or Tablet. Wrapping it up.

Organization 40

Organization How To Feed Feedly 40

Waxing UnLyrical

AUGUST 12, 2015

In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. And any content-marketing organization must answer the critical question: Does it work? People were on the move.

Mobile 100

Mobile Metrics ROI Press Release 100

The Realtime Report

MAY 8, 2014

These bigger social networks are definitely worthy of attention; but there are other ways to reach teens – often with a high level of engagement – that may have slipped under your radar. Users post collages about what they love and get feedback from the PicCollage community.

Case Study 195

Case Study Engagement Study Social Networking 195

Ignite Social Media

DECEMBER 7, 2020

This focus stemmed from users wanting to have more of a community feel around topics and interests they care about. These numbers could hint at groups becoming the new brand page if you’re looking to have an engaged community. A brand’s ad would show in the mobile feed in the Facebook groups tab next to community posts.

Groups 200

Groups Groups Tips Facebook 200

SocialFish

MARCH 10, 2011

This is the second in a series of interviews we are conducting with CEO’s and senior executives about their take on the concepts in Open Community. We started our conversation with this one question: How do you think the concepts in Open Community will shape associations in the future? ’ That’s the fundamental premise.

Communities 182

Communities Issues Organization Mobile 182

Pam Moore

MARCH 30, 2020

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. Download a worksheet here to help you organize every piece of content you have into these 3 categories! This part is easy.

Organization 78

Organization Content How To Marketing 78

Mindjumpers

DECEMBER 12, 2014

What is happening right now in your local community? It takes a Community Manager who grew up in the given location and is based there. Another step was the Global Pages feature highlighting the value of local community management. Similar Posts: How to structure glocal communication on Social Media.

Social Media 252

Social Media Brands Content Communities 252

Hootsuite

MAY 13, 2020

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. Engagement breeds reach which breeds more engagement… and you want to get engaged, right? It’s time to get your fan community started.

Groups 144

Groups Groups Engagement Facebook 144

ProBlogger

JULY 27, 2023

The post The Ultimate Guide to Guest Blogging in 2023 for Increased Organic Traffic appeared first on ProBlogger. In 2023, guest blogging remains a vital strategy for bloggers and businesses aiming to boost their online visibility, improve search engine rankings, and drive organic traffic. Additionally, modern SEO goes beyond E-E-A-T.

Organization 35

Organization Hosting SEO Engineering 35

Sherrilynne Starkie

AUGUST 7, 2018

Organic engagement on Facebook pages has decreased by half over the past year, according to a study conducted by Buffer and BuzzSumo , the online content insights provider. Other page categories saw engagement cuts of up to 70 per cent. Pages that post 10 or more times a day have seen the greatest drop in overall engagement.

Brands 150

Brands Facebook Study Mobile 150

Bill Hartzer

DECEMBER 21, 2023

Virtual avatars in Moii are customizable, and interactions take place in a rich 3D world, accessible from mobile devices. Moii is more than an app; it’s a community fostering connections beyond social inhibitions and geographical borders.”

Avatar 95

Avatar Platform Authentication System 95

Buffer Social

DECEMBER 20, 2023

  Over 1 million Buffer fans engaged with our AI launches this year. Keep Content Organized with Tags 🏷️ Tags help you organize all of your ideas in one place. The new  Beta features  page lists features to test, links to share feedback, and an invite to  our community.

Features 88

Features Aggregator YouTube Instagram 88

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

That’s why at Signal , we’ve dedicated a piece of our business to providing an affordable and simple product to help small businesses leverage mobile marketing, social media and email to grow and nurture their customer base. The cards included QR codes to take viewers to a mobile web page with videos of chefs preparing the recipes.

Small Business 206

Small Business Compete Mobile Tools 206

Freelance Social Media

MAY 26, 2009

This survey provides a rare snapshot of how non-profit organizations are embracing and using social media online, and provides concrete evidence that the use of social networking is becoming essential to a successful non-profit marketing plan. About the author Meghan Brozanic wrote 2 articles on this blog.

Social Networking 225

Social Networking Organization Foursquare Survey 225

Bill Hartzer

NOVEMBER 2, 2021

Goods and Services Description.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Buffer Social

DECEMBER 14, 2023

First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 It creates a sense of community and shows that the company values its employees.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Social Media Strategies Summit

FEBRUARY 9, 2023

Performance measurement: “We really wanted to look at engagement as our top priority in terms of reactions, shares, who are the actual people interacting with our social media content. We want to be engaging, and we want to have an open conversation,” says Mike. Comments and shares were prioritized more than passive reactions or likes.”

Social Media 200

Social Media Energy How To Tweetdeck 200

Sprout Social

JUNE 7, 2021

However, overwhelming message volumes, inefficient workflows and a lack of structure can prevent social media teams from making the most of this engagement—and even hamper response times. Priority #1: Create a plan and implement solutions to organize your message volume . What does that organization look like?

Instagram 130

Instagram Team Notification Collaboration 130

The Realtime Report

APRIL 4, 2022

TikTok has grown in popularity for the bite-sized mobile content that allows users to make five second to three-minute-long videos that can be curated with effects and music directly from your phone. Your blog: Blogging remains a vital component of connecting with visitors and allowing them to engage in helpful or informative content.

Tips 172

Tips Marketing Authentication Collaboration 172

Social Media Strategies Summit

JANUARY 5, 2023

But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. UGC is typically defined as content created organically by a company’s customers or followers that the brand shares via its accounts. Image source.

Trends 297

Trends Social Media UGC Marketing 297

Buffer Social

OCTOBER 23, 2023

Meta Broadcast Channels Feature Meta is testing Telegram-like broadcast channels on Facebook and Messenger, providing a new avenue for Pages to engage with their audiences. Keep an eye on this feature's rollout to leverage broader communication channels on Meta's platforms.

News 71

News Social Media Airlines Collaboration 71

Buzz Marketing for Technology

JUNE 27, 2008

» Influence, Engagement and Communications. Engagement of Citizens and Decision-makers. Knowledge Mobilization. Communications Planning. Networks & Partnerships Home Influence, Engagement and Communications Here. Knowledge Mobilization. . » Management and Sustainability. »

Mobile 113

Mobile Energy Influencer Resources 113

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. It’s typically done by supporting specific organizations either financially, through time and resources, or both. Healthy Birth Day developed a mobile app to make it easy to track and record movements.

CSR 200

CSR Real Estate Posterous Campaign 200

Convince & Convert

MAY 1, 2015

It’s been nicknamed “Mobile-geddon.” The misinterpretations surrounding Google’s April 21 algorithm updates resulted in panic in the tech and business communities last week. There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites.

Mobile 60

Mobile API SEO Google 60

Pam Moore

APRIL 9, 2019

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. Download a worksheet here to help you organize every piece of content you have into these 3 categories! This part is easy.

Organization 60

Organization Content Marketing Template 60

Writtent Blog

DECEMBER 6, 2023

Fresh and helpful content helps engage readers, build valuable links, attract leads and convert them to new sales. This makes you a valuable community member and builds awareness. Send out press releases for each organization and/or time you donate. Optimize your website for mobile. Sponsor a local sports team.

Small Business 98

Small Business Marketing Compete Directory 98

Ignite Social Media

NOVEMBER 23, 2020

Our paid media team at Ignite Social Media met every single day in the earlier months of the pandemic to evaluate the social landscape for each client (and again once the election season picked up!) – we had to discuss if ad needed to stay paused, if ad creative and messaging needed to be adjusted, should the brand only publish organic content, etc.

Advertising 187

Advertising Social Media Tips B2B 187

Mindjumpers

DECEMBER 6, 2013

Especially on mobile. As a result of the changes, Facebook has warned page administrators that organic reach is likely to decline, as there will be more content competing for space in users’ News Feeds. This indicates that for page owners, it will be more and more difficult to create engagement and reach its fan base.

Feed 222

Feed Feedly News Meme 222