Buffer Social

NOVEMBER 16, 2023

X, formerly known as Twitter, has gone through a lot of changes since its ownership changed hands in November 2022. So much has happened with this paid tier known as X Premium (RIP Twitter Blue) that it can be overwhelming for users considering it to go through and understand if it’s right for them. Just subscribed to Twitter?

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Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada.

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Marketing Syndication Adwords Social Media 199

BeingOptimist

DECEMBER 7, 2022

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time. More than 396.5

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Twitter How To Microblogging URL 98

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

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Pam Moore

JUNE 12, 2019

The OPC = other people's content and other people's community. People are the heartbeat of Facebook, LinkedIn and Twitter. Communities create markets, but only after you make the first investment in the human beings within. 10 Golden Rules to Benefit from the OPC (other people's content & other people's community).

Communities 101

Communities Brands Content Authentication 101

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns.

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Trends Strategy Marketing Authentication 147

Waxing UnLyrical

MARCH 23, 2016

While most of my friends and family are on Facebook and “addicted” to this social network, I choose to meet and interact with new people on Twitter. The beauty about Twitter is that you don’t need to be “friends” with someone before you start interacting with them. No, that doesn’t mean I don’t like my friends or family.

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Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Both Hoop.la

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Communities Tips Metrics Community building 100

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

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Case Study Study Communities Joomla 180

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. Even if you’re a little late to the social media party and just learning how to use TikTok for marketing, understanding this channel isn’t difficult. . TikTok Marketing (paid): Brand Takeover vs. Native Ads. Challenges .

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Pam Moore

JULY 6, 2019

Communication has and always will be foundational to relationships and success in life or business. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing.

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Content Marketing Template Templates 104

Sprout Social

FEBRUARY 1, 2021

For some brands, 2020 was all about trying new things on social, while others prioritized engaging the communities they’d already built. This year also confirmed just how important social media marketers are—and the many hats they’re expected to wear. For many social marketers, 2020 was filled with burnout and stress.

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Social Media Social Media Management Marketing Communities 137

Buffer Social

SEPTEMBER 17, 2018

This week on The Science of Social Media , we’re sharing a simple, yet proven formula that you can use time and time again to discover irresistible content ideas using Reddit, YouTube, Quora, and other online communities. Part IV: Other communities and social networks for content discovery. Let’s kick it off!

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Reddit YouTube Communities Content 111

Techipedia: Tamar Weinberg

JANUARY 12, 2011

Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager?

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Sports Communities Social Media Forums 204

Waxing UnLyrical

FEBRUARY 4, 2013

With some trepidation as well, but definitely anticipation too. If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! They’re probably not even on Twitter. Adding context and community. 25 in DC) rather eagerly. List are subjective.

Communities 199

Communities Influencer List Consultant 199

Pam Moore

DECEMBER 22, 2019

It is the foundation of the online web and how you can use social media and digital marketing to connect with your customers, prospects and broader community. Want to grow your online or offline community? Communication has and always will be foundational to relationships and success in life or business. It's everywhere.

Content 78

Content Marketing Template Templates 78

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.

Communities 170

Communities Marketing MySpace Yahoo 170

Pam Moore

JUNE 13, 2017

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Definition of a hashtag. How to leverage hashtags to nurture community.

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Hashtag Social Media Training Instagram 167

SocialFish

FEBRUARY 17, 2011

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. First, I’ll say that I am involved in 3 major communities. #1

Communities 174

Communities Lurker Forums Collaboration 174

Hootsuite

JULY 11, 2022

When it comes to marketing on the app, strategy is key. Depending on whether your brand serves cool teens or hip grandparents (or both: see stat #10) you’ll want to do some research on the app before investing your hard-earned dollars on a marketing campaign. But ads are not the only way to do marketing on the platform.

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Marketing Reddit Advertising Analysis 103

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Definition of a hashtag. How to leverage hashtags to nurture community.

Hashtag 108

Hashtag Social Media Training Template 108

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. You get valuable insights into your follower growth, competitor analysis, and much more to help you make better marketing decisions.

Analytics 72

Analytics Tools Twitter Hashtag 72

Ari Herzog

DECEMBER 28, 2012

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. I will continue to seek out new connections who are strategically aligned with my interests and passions in social media marketing, open government, and social change. Twitter in 2013.

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Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? It's not just marketing buzz or hype. The power and business value is there for the taking for marketers willing to put in the effort to understand how the platform can work for their business. The truth is Facebook marketing is not easy. daily and 2.07

Facebook 166

Facebook Marketing Training Template 166

Buffer Social

SEPTEMBER 18, 2023

Since Elon Musk took over Twitter, or X as it’s now called, a number of new social media apps have either come into the limelight or been developed to capture the users that have been leaving. Bluesky is a decentralized social network created by Jack Dorsey, the former Twitter CEO who started it while still in the role.

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Domain Name Open Source Policies Privacy 109

Keyhole.co

MAY 4, 2023

Towards the beginning of Feb 2023, Elon Musk’s owned Twitter stirred the internet with a life-changing announcement. Yes, we are talking about the pricey affair of Twitter API. Previously, Twitter used to provide free access to its basic API. At Workello, we rely on a variety of tools for Twitter analytics.

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API Price Marketing Analytics 52

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Pam Moore

JANUARY 8, 2019

It is the foundation of the online web and how you can use social media and digital marketing to connect with your customers, prospects and broader community. Want to grow your online or offline community? Communication has and always will be foundational to relationships and success in life or business. It's everywhere.

Content 112

Content Marketing Training Template 112

The Marketing Blog

MARCH 2, 2010

Home About In the Media Moving One Step Closer to Dream Indian Companies on Twitter – A Usage Study March 3, 2010.10:02 I was just testing uberVU , a paid social media analytics service for doing a comparison between Twitter & Facebook and the results that it shows are quite interesting to say the least.

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Comparison Twitter Web 2.0 Facebook 222

agora pulse

SEPTEMBER 30, 2020

Has your social media agency avoided Twitter? Twitter marketing is one of the most popular forms of digital marketing. Do you love Twitter for marketing? Do you know how to generate high-converting traffic from Twitter? Do you know how to generate high-converting traffic from Twitter? (I

Social Media Management 187

Social Media Management Social Media Tips Content 187

Buffer Social

OCTOBER 1, 2020

Despite the pandemic, HIKI decided to push forward with the launch by shifting its social media marketing launch strategy to suit the times we were living in. Read on for a behind-the-scenes look at how HIKI shifted their social media marketing strategy for a COVID-19 era and how they leaned on their community to co-create their products.

Social Media 98

Social Media Strategy Marketing Communities 98

Convince & Convert

DECEMBER 31, 2015

I thought it would be useful to create a Twitter list of these people ( which you can access and follow here ); but even more interesting to see how they are connected and interconnected. The Most Connected Marketers. To download a KILLER Excel file that shows all the data including Linkedin accounts, Twitter followers, location, etc.

Twitter 60

Twitter Marketing Influencer Groups 60

The Realtime Report

APRIL 16, 2014

At the turn of the decade, Facebook and Twitter were the two giants in social media. The Trouble with Twitter. The viability of Twitter as a money-making resource for SMBs has been up for debate for the past couple of years. Now we have two social giants looking to better serve the business community and their needs.

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Twitter Small Business Facebook Cause marketing 187

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business. Personal and Human.

Social Media 277

Social Media Tips Marketing Mobile 277

Pam Moore

JANUARY 28, 2019

Marketers and business owners are experiencing incredible pressure to find ways to break through the noise online to inspire and attract their ideal customers. Influencer marketing can be highly beneficial but requires knowledge and investment. It needs to be integrated with other digital and marketing programs.

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Social Media Marketing How To Template 113

Pixlee

JUNE 21, 2021

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” Pat Timmons is a social media marketer with experience in tech, music business, advertising, and PR. What are you passionate about?

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Class Authentication Newsletter Communities 95

Waxing UnLyrical

MARCH 30, 2015

So if your marketing feels as if it might be in a rut (already!), Here are some ideas on “buzz marketing” (I know, I know). 6 Buzz Phrases Marketers Should Take Seriously in 2015. Winning the Marketing Battle Between Help and Hype. 5 Clever Social Media Marketing Campaigns that Went Viral.

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