Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. This builds trust, loyalty, and brand recognition while also enabling you to get to know your audience on an even deeper level. This may sound self-explanatory but hear us out.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 91

Analysis Report Examples Tools 91

Oktopost

SEPTEMBER 14, 2023

Leads that once flowed through the funnel have now slowed their pace, leaving marketing teams struggling to meet their KPIs. Marketing Strategies That Will Help You Gain More MQLs Account-Based Marketing Building social proof from your customers Doubling down on social media insights Start Generating More MQLs Today What is an MQL?

B2B 62

B2B Campaign Statistics Data 62

Social Media Strategies Summit

NOVEMBER 30, 2020

As a digital marketer, you want to benefit from everything this platform has much to offer. The critical question is whether you’re a part of this statistic. According to the 2019 Influencer Marketing Global Survey by Rakuten Marketing , 99% of consumers discover new products because of their influencers.

Products 163

Products Instagram Brands How To 163

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. In fact, 55% of users trust user-generated content more than any other type of marketing. . Do you prioritize diversity in your marketing campaigns?

Instagram 86

Instagram UGC Brands Hashtag 86

Pixlee

SEPTEMBER 29, 2021

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing. Some people remain doubtful regarding the marketing power that this group holds.

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Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. In fact, 55% of users trust user-generated content more than any other type of marketing. . Do you prioritize diversity in your marketing campaigns?

Instagram 68

Instagram UGC Brands Hashtag 68

Buffer Social

SEPTEMBER 13, 2023

Collaborating with partners or showcasing your own offerings in this format boosts visibility and fosters trust and credibility among your audience, leading to potential conversions. Share user-generated content User-generated content , or UGC, is a powerful testament to the engagement and loyalty of your audience.

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YouTube Video UGC Authentication 94

Sprout Social

MAY 19, 2021

3 key social media interaction statistics to focus your strategy. This rich source of new information can improve marketing messaging, surface industry trends and make a substantial impact on your business. The London-based clothing retailer uses listening data to inform business decisions well beyond marketing.

Engagement 135

Engagement Brands Review Influencer 135

Keyhole.co

JULY 26, 2023

If you think social selling is for smaller entrepreneurs, then see these statistics: -IBM witnessed a staggering 400% increase in sales thanks to their social selling program. When defining social selling, it’s important to understand how it differs from social media marketing and advertising. Dell made a whopping $6.5

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Strategy Tips Buy Activities 52

Convince & Convert

DECEMBER 7, 2023

The answer lies in marketing diversity. 70% of millennials choose to buy from brands that exhibit diversity in their marketing campaigns. It’s about time to recognize and cater to your varied audiences for a positive reputation , increased customer loyalty, and more conversions. What Is Marketing Diversity?

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Campaign Marketing Authentication Loyalty 137

Postcron

MAY 27, 2019

So if your goal is to inspire loyalty or demonstrate credibility, you could share inspirational quotes that align with your brand, customer testimonials, or mind-blowing statistics. Collaborate with influencers. Collaborating with influencers can be a very profitable way to build real followers quickly.

Instagram 83

Instagram Hashtag Influencer Collaboration 83

Postcron

MAY 27, 2019

So if your goal is to inspire loyalty or demonstrate credibility, you could share inspirational quotes that align with your brand, customer testimonials, or mind-blowing statistics. Collaborate with influencers Influencers are typically Instagram users in your niche who enjoy a huge following of real users. Follow them as well!

Instagram 52

Instagram Hashtag Influencer Collaboration 52

Sprout Social

JULY 7, 2016

The marketing potential is high, but how do you maximize it? Here are some Facebook Business Page tips to up your marketing game. The best Facebook Business Page tips are all about building brand loyalty , awareness and increasing your overall engagement. Define Your Facebook Goals. Offer Value in Line With Your Goals.

Tips 73

Tips Facebook Real Estate Mobile 73

Convince & Convert

SEPTEMBER 14, 2010

As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. To paraphrase Tina Turner , we don’t need another acronym.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Sprout Social

MAY 19, 2023

With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. So, it’s no surprise that many marketers find building a LinkedIn presence overwhelming. So, it’s no surprise that many marketers find building a LinkedIn presence overwhelming.

LinkedIn 89

LinkedIn How To Collaboration Analytics 89

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Monitoring social media is like listening in on discussions at a busy market in the digital realm. Social media monitoring: What is it?

Social Media 52

Social Media Sentiment Reputation Analysis 52

Buzz Marketing for Technology

JULY 7, 2008

They were very in sync and collaborative and having them there prevents a large “translation&# effort from what we learned and decided to the partners who will ultimately help them implement. Emergence Marketing. Influencer Marketing: An Oxymoron? I was impressed how difficult it was to tell who was who by the 2nd day.

Communities 117

Communities Groups Groups Social Media 117

Keyhole.co

MARCH 4, 2024

Better engagement builds credibility and establishes brand loyalty. Nonetheless, marketing experts agree that between 1% to 3.5% Here are a few tips you need to keep in mind while planning your LinkedIn marketing strategy: 1. Add facts and statistics to support it. Invite your indirect competitors to collaborate with you.

LinkedIn 52

LinkedIn Engagement How To Hubspot 52

Buffer Social

APRIL 5, 2017

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose. Does this resonate with your marketing experience?

Marketing 108

Marketing Diagrams Skills How To 108

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. The takeaway?

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HootSuite Brands Price Collaboration 109

Hootsuite

MAY 26, 2021

Think it’s the same as social media marketing ? When you do that, you’re more likely to build trust and loyalty. Authenticity builds trust — and that, in turn, can become customer loyalty. 96% of B2B content marketers use LinkedIn for organic marketing. Spoiler: It’s not.). Second spoiler: Also no.

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HootSuite How To B2B LinkedIn 145

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Sprout Social

OCTOBER 30, 2020

It’s an integral part of a business’s brand and marketing efforts. As you build your social media team, it should be done with as much care and commitment as you would dedicate to any other marketing role. That’s not to say you can’t add an entry-level marketing position to your social media marketing team. Let’s dive in.

Team 97

Team Social Media Social Media Management How To 97

Keyhole.co

DECEMBER 14, 2022

Better engagement builds credibility and establishes brand loyalty. Nonetheless, marketing experts agree that between 1% to 3.5% Here are a few tips you need to keep in mind while planning your LinkedIn marketing strategy: 1. Add facts and statistics to support it. Invite your indirect competitors to collaborate with you.

LinkedIn 52

LinkedIn Engagement Tips Hubspot 52

Pixlee

SEPTEMBER 27, 2021

With the rise of short-form videos on social media, 86% of businesses are already using video as a marketing tool, and including a video on a company landing page can increase conversion by up to 80%. . That’s why many businesses turn to video testimonials in their marketing efforts. Understand the Full Scope of your Video Content.

Video 52

Video UGC How To Chemicals 52

Oktopost

JULY 23, 2020

When someone mentions “Content Marketing,” what are the first words that come to mind? Yes, but content marketing is much more than the sum of its parts. As many as 70% of B2B marketers use content marketing to generate leads. So what is content marketing , really? What is Content Marketing?

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Content B2B How To Types 169

agora pulse

APRIL 28, 2020

Or perhaps you want to build your own social media marketing agency but aren’t sure where to begin? In addition to being a fun, exciting business, social media management is also extremely collaborative. Jay Baer: Probability and statistics. Founder of digital marketing and CX consultancy Convince & Convert.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Sprout Social

MARCH 22, 2021

In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. After all, competition is fierce and there are so many marketing channels to work with. Thanks for choosing us as your collaboration partner!

B2B 145

B2B Strategy How To Education 145

Buffer Social

JUNE 6, 2018

Here are just a few reasons why social media engagement is a vital part of any social media marketing strategy. Social media engagement increases loyalty and generates word of mouth. Better collaboration tools for agencies that manage client accounts. Voice is not a statistic you can track or a design element you can tweak.

Social Media 111

Social Media Engagement Marketing How To 111

Convince & Convert

JANUARY 29, 2015

All respondents work in organizations with a marketing budget of $1 million or less, all are decision-makers with regards to purchasing agency services, and all work with agencies now, have worked with them in the past, or are in the process of hiring an agency. Agency Question #1: How Do We Find Loyal Clients? Tweet This ).

How To 60

How To Research Loyalty Study 60

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

Social Media 257

Social Media Trendrr SM2 Alterian 257

Sprout Social

AUGUST 28, 2019

A lot of marketers talk about the importance of connecting with your audience and being authentic on social, but for us, these qualities are the core of our social strategy. The better we as social media marketers can understand people’s personal motivations for using social, the better we can develop strategies that reach and engage them.

Authentication 96

Authentication Brands How To Team 96

Sprout Social

APRIL 8, 2021

Marketing directly to consumers and marketing to businesses walk a similar strategy path but with some key differences. Using content marketing to support each part of the sale funnel helps you close your deal easier. But where do you start and what type of content should you create for B2B content marketing? Blog post.

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B2B Content Case Study Marketing 123

Convince & Convert

AUGUST 25, 2010

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. All of this marketing and purchase value is delivered under the cloak of giving you a new, richer experience.

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Facebook Yahoo Collaboration Social CRM 144

agora pulse

AUGUST 27, 2020

This one comes from email marketing software Moosend. The image comes from the chatbots statistics post I mentioned earlier. Establishing credibility should be an essential part of your content marketing strategy and social media marketing. So, you should try to incorporate them into your digital marketing strategy.

Engagement 182

Engagement Social Media How To Examples 182

Writtent Blog

AUGUST 27, 2013

Research by the Content Marketing Institute has found that as many as 71% of content marketers are currently using offers as part of their content strategy, with case studies the most commonly-reported form. Creating an eBook that’s solely comprised of statistics can be an efficient and effective addition to your content strategy.

Strategy 90

Strategy Content Screencast Case Study 90