Pam Moore

SEPTEMBER 20, 2020

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. Engagement is Key to Success on LinkedIn. The key to success on LinkedIn is learning how to find, connect with and engage the right people in authentic ways. In this 30 minute podcast you will learn: .

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Talkwalker SM

SEPTEMBER 6, 2016

The “coffee community” on social is vibrant and engaged with great potential for brands – the challenge was to tap into the tastes and preferences of this group to understand how to present their new brand identity. Facebook and Instagram engagement quadrupled. The results were remarkable.

Engagement 60

Engagement Case Study UGC Analysis 60

Ignite Social Media

JUNE 16, 2016

Father’s Day can be a tough one for community managers. Luckily, it’s easy to break free from campaigns as lackluster as a pair of golf socks and create eye-catching, engaging Father’s Day content. Why It Works: Sometimes, the best content is that which comes from the community.

Communities 60

Communities Tips Content Authentication 60

Sprout Social

OCTOBER 16, 2023

Responsive customer engagement and care The latest Sprout Social Index™ found consumers across all ages have similar outlooks on what brands can do to leave a lasting impression. Balancing engaging content with posts that showcase your products or services in action guides consumers further along the buyer’s journey.

Brands 115

Brands How To Authentication Collaboration 115

Convince & Convert

JUNE 11, 2014

The short version is this: Be open, be transparent, and people will engage and over time trust you and your brand. It takes time to build trust, and the more you have paid your dues to your community, the more you will find people will follow. To develop valuable case studies for people to gain insight from, 2.

Campaign 162

Campaign Google Case Study Badge 162

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Both co-marketing and co-branding campaigns bring engagement from the jump. Harness the power of hashtags. Do hashtags work anymore?

Strategy 131

Strategy Brands Hubspot Survey 131

Convince & Convert

MAY 29, 2014

There are also a number of seemingly everyday items confiscated that conceal knives such as keys, iPhone cases, credit cards and combs. The goal of the account is to engage with travelers and use photos to reinforce items on the prohibited list. ™ program, the canines trained to respond to explosives, community events, and more.

Instagram 156

Instagram Case Study Travel iPhone 156

Keyhole.co

JUNE 27, 2023

It offers tips on content creation, platform updates, and audience engagement. They can learn a lot about how their account is doing, including: Metrics like reach Impressions Engagement The types of people who follow them These valuable insights give users a thorough picture of how their audience behaves and how well their content performs.

Instagram 52

Instagram Analytics Hashtag Metrics 52

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Convince & Convert

SEPTEMBER 22, 2013

If you’re trying to get someone to cancel a phone contract, why are you wasting precious characters pushing a marketing-speak hashtag? Community Management social media case studies twitter community management real-time marketing social media case study Sprint t-mobile' I didn’t.

Case Study 153

Case Study Twitter Brands Mobile 153

Sprout Social

FEBRUARY 1, 2024

It does so by helping you: Cultivate brand advocates : Engaging with users who already show a positive inclination highlights potential players for customer advocacy. If Dutch Bros notices a customer who frequently mentions their coffee in a positive light, the brand can engage these advocates with targeted outreach.

Social Media 110

Social Media Sentiment Loyalty Microsoft 110

Dave Fleet

FEBRUARY 2, 2011

Don’t panic: Search for hashtags and relevant accounts during emergencies to stay informed. See what they post; see who they engage. Generate ideas – Whether it’s through case studies other people post, ideas sparked from conversations or reactions to your posts, let your connections help you to generate new ideas.

Twitter 419

Twitter How To Reputation Curation 419

Direct Marketing Observations

FEBRUARY 5, 2010

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. 1) Create a Social Media case study of who is talking about your company both in good & bad ways. stress to them that it also helps employee engagement.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. MINI is one of those “love brands” that is lucky to have a highly passionate fan community. But, more importantly – MINI has taken the time to get to know their community of “MINIacs” and what they’re interested in.

Campaign 142

Campaign Features Video Case Study 142

Buffer Social

JUNE 6, 2022

To build a trusting relationship with your audience and community of consumers, incorporate the authenticity of user-generated content into your marketing strategy. You may have seen those Instagram posts with a hashtag stating the creator is a partner or just plain ‘Paid partnership’ at the top.

UGC 71

UGC Content Case Study Influencer 71

Social Media Strategies Summit

FEBRUARY 4, 2021

Hashtags and social media are a match made in heaven, so don’t miss the opportunity to improve the discoverability and community engagement of your business. Choose up to three hashtags, including those that are commonly used in the industry or ones that your target audience would use to search to find you.

B2B 130

B2B LinkedIn Strategy Brands 130

Mindjumpers

MARCH 8, 2012

Tweet In the past, a lot of brands have launched campaigns using Twitter to increase their visibility and encourage more users to actively engage with the brand. Here is a video case study for your reference: Similar Posts: From Destination Social to Dispersed Social: 10 Trends in Social Media [Presentation].

Twitter 172

Twitter Foursquare Case Study Hashtag 172

Socialmedia.biz

SEPTEMBER 12, 2016

Engagement on Instagram is astounding, making it a visual marketer’s dream. With a global community like this, it’s no surprise that brands are increasingly excited about the advertising opportunities and business opportunities found on Instagram. Image source: https://business.instagram.com/#case-studies. Contact Us.

Instagram 60

Instagram Tips UGC Case Study 60

Hootsuite

MARCH 2, 2022

Those people are engaging with retail brands on social. Gartner predicts that more than 60% of all customer service engagements will be resolved through digital or self-serve channels like social messaging and chat by 2023. Engage with your audience. That’s more than 4.6 billion people, up from 1.5 billion a decade ago.

Retail 104

Retail Social Media Brands Tips 104

Ari Herzog

MARCH 13, 2012

With each question asked and picture shared, their fans are responding — and Kotex is engaging in return. They’re also retweeting dozens of people who are loving the #KotexForReal hashtag that is seen at the end of the above video (that’s aired numerous times on TV). . Women are dishing it up. I tweeted my reaction.

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Company Tumblr Case Study Hashtag 152

Ignite Social Media

MAY 6, 2021

It’s becoming more social overall – no longer are we constantly seeing whitepapers, case studies, webinar announcements, or other lead generation tactics clogging up our feed. Have you seen any difference between your engagement levels when comparing them to business or personal themes? LinkedIn Stories.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Keyhole.co

JANUARY 27, 2023

For starters, you can easily find and connect with the B2B community. TikTok allows content creators to make videos in different time durations, letting them showcase their products, share case studies and give a sneak peek at their company’s culture. This makes it the ideal platform for B2B marketers on social media.

ROI 52

ROI B2B Social Media How To 52

Hootsuite

JULY 2, 2019

LinkedIn also found that while only about 2% of employees reshare their company’s social posts, they are responsible for 20% of overall engagement. Employees who trust their employer are twice as likely to engage in employee advocacy. Target employees share the volunteer work they do with the social hashtag #TargetVolunteers.

Social Media 111

Social Media Guidelines HootSuite How To 111

Buffer Social

MARCH 5, 2021

The best marketers today are building loyal fans by engaging with their audience in the comments and in messages. We engage with our audience as if we’re long-time friends whether they’ve been following since the beginning or just visiting out of curiosity. Our community is very vocal about what they desire from us.

Company 89

Company Social Media Instagram Social Media Management 89

Pixlee

DECEMBER 22, 2021

There are many easy ways to integrate social proof into your marketing, including: Incorporating Ratings & Reviews or Community Q&A on your product pages . Sharing case studies from clients. Foster Community Through Your Marketing Efforts. There are many short and long-term ways to boost your digital community.

UGC 52

UGC Marketing Mobile Review 52

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. They also challenged users to post unedited photos of themselves in bathing suits with the hashtag #AerieReal. Tourism Australia. Stuart Weitzman.

Campaign 43

Campaign UGC Content Tourism 43

Convince & Convert

FEBRUARY 3, 2016

Case Study: The Wide Appeal of Fitbit. Briefly, Affinio is a Marketing Intelligence Platform that leverages the social graph (how people are connected) to understand the communities that exist within a defined audience through their interests, affinities, and the content they consume. highlight to tweet). Healthcare.

Content 60

Content How To Marketing Case Study 60

Later

JUNE 12, 2019

To help spark some creativity, we’re looking at 7 strategies for what to post on Instagram when you’re fresh out of ideas, as well as tips for keeping your filler content on-brand: What to Post on Instagram #1: Share Highlights From Your Community. In a way, our digital shoutouts are kind of like “mini case studies.”

Instagram 73

Instagram UGC Feed Feedly 73

Keyhole.co

MARCH 3, 2023

You’ll discover why Instagram captions are so important, and why you shouldn’t ignore the powerful engagement that a well-written caption can garner. Plus, we’ll introduce you to how to perfectly format your captions, and how to choose the best hashtags for your posts. So what’s the key to reaching that enormous audience?

Hashtag 52

Hashtag Instagram Content Authentication 52

Later

SEPTEMBER 12, 2019

Building a loyal fan base and community around your brand. UGC Best Practices #5: Encourage UGC That Builds Community. UGC is also about building a community, so if you’re looking to harness its power, you need to make your audience feel they’re part of something bigger than a simple repost. View this post on Instagram.

UGC 60

UGC Content Instagram Hashtag 60

Rebekah Radice

APRIL 30, 2018

In fact, according to a case study by TapInfluence and Nielsen Catalina Solutions , influencer marketing delivers 11x the ROI of digital marketing. Rather than an expiration date, it brings in leads and engagement months and even years later. Influencer marketing is one of the most effective ways to get it. Source: Jeffalytics.

Influencer 115

Influencer Marketing Nielsen Authentication 115

Buffer Social

APRIL 9, 2019

Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and community love. We’re able to do what we do on social media with Buffer Reply , our tool of choice for social media engagement. Move to Community folder. Marketing goals.

Team 70

Team Social Media FAQ Sample 70

Buffer Social

NOVEMBER 12, 2019

The hashtag campaign “Opt Outside” has been a hit. . When researching this episode, we came across a really interesting case study of HostGator, a web hosting service, and how they approached Black Friday / Cyber Monday. These little things – logo placement, color, font, hashtags — they make a difference! .

Social Media 67

Social Media SMS UGC Marketing 67

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Holy Social!

Activities 141

Activities Social Media Mobile Geotagging 141

Buffer Social

DECEMBER 4, 2019

The website ConversionXL has a neat case study on a brand that has experimented with a Facebook Shop. We think it’s really smart to continually try out these new features, both for their commerce potential and for the engagement boost you get from trying out new content on your accounts. How to say hello to us. Enjoy the show?

Social Media 98

Social Media Instagram Apparel Groups 98

Convince & Convert

DECEMBER 4, 2015

Century 21 is also using the holiday as an opportunity to encourage its community to eat slow and enjoy time with loved ones. The video was promoted via Facebook, Tumblr, and the #C21EatSlow hashtag on Twitter. The company made this announcement in a video with CEO Jerry Stritzke and encouraged its community to instead #OptOutside.

Content 60

Content How To Tumblr UGC 60

Razor Social

JUNE 21, 2019

There will be some features that you may need that some tools won’t offer like social listening , engagement management, or collaboration functionality. Additionally, providers often share case studies on how businesses like yours use their tool. Image source: Seriously Social. Take Advantage of the In-Depth Analytics.

Social Media Management 71

Social Media Management Social Media Tools How To 71