Sprout Social

FEBRUARY 17, 2022

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Simply put—because it works.

Template 132

Template Templates Marketing Sample 132

Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. When you’re already spread thin, every minute counts. Download the template 2.

Template 52

Template Templates Social Media RFP 52

Sprout Social

JANUARY 12, 2023

External communication, marketing and public relations (PR) have been tricky for brands over the last few years. With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur.

Brands 130

Brands How To Authentication Exercises 130

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022.

Examples 142

Examples Campaign Tips UGC 142

Sprout Social

NOVEMBER 29, 2021

Every facet of the customer experience has been peeled back, tested and tested again, resulting in an abundance of data marketers can use to optimize for conversions. This report unpacks what brands can learn from these early adopters and how they can become even more competitive in this uncharted market.

Buy 143

Buy Brands Survey Apparel 143

Pixlee

MARCH 17, 2021

Unboxing videos, or videos that show customers taking a product out of it’s package and beginning to use it, are a goldmine for brands. Influencers have also played an important role in popularizing unboxing videos as they promote brands that they collaborate with. Make the package a branding experience.

Video 98

Video UGC Sample Samples 98

Pixlee

SEPTEMBER 29, 2021

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing. What Is an Influencer Brief?

Influencer 52

Influencer Collaboration Authentication Campaign 52

Oktopost

NOVEMBER 16, 2021

Our Salesforce integration lets you follow your customers on each and every touchpoint they have with your brand on social and pinpoint their intent in real time. As a marketing leader, you’re going to want to share these insights with people who could help you take action on them – your social media team. Good stuff.

Team 124

Team Social Media B2B Sample 124

Pixlee

OCTOBER 13, 2021

Looking for some easy ways to improve your engagement rate and brand awareness on TikTok? We’ve got you covered with some valuable strategies successful brands on TikTok are already taking advantage of. No matter your goals and objectives, one thing’s for sure: your marketing needs to revolve around the user. . Use Paid Ads.

Engagement 52

Engagement UGC Brands CPM 52

Firebelly

SEPTEMBER 28, 2015

Twitter chats can be a great way to solicit (and share) social media marketing advice. When: Sundays at 9pm EST. Sample topic: Finding Your Blog’s Target Audience. What: Business professionals from around the world gather each week to discuss tools and methods for effective content marketing. Learn more ]. CONTENTCHAT.

Social Media 100

Social Media Sample Samples Twitter 100

Sprout Social

OCTOBER 17, 2022

Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. We’ll also showcase brands that have embraced their inner hostess with the mostess to surprise their customers and develop their brand affinity. What is surprise and delight?

Brands 99

Brands Fashion Eventful Hosting 99

Keyhole.co

SEPTEMBER 15, 2020

But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. These goals should be quantifiable and easily measurable, and they should align with your overall marketing and company objectives.

Template 112

Template Templates Report Social Media 112

Convince & Convert

JANUARY 27, 2016

Toyota recently partnered with Saatchi and Saatchi LA to add a slice of philanthropy to their December Sales Event marketing strategy. They seamlessly integrated all areas of marketing to promote their #selflessie campaign—an expert move by Toyota all marketers can learn from. Use Employees and Social Followers as Influencers.

Campaign 60

Campaign Influencer Case Study Marketing 60

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements. Shareholders.

Social Media 190

Social Media Marketing How To Social Media Management 190

Sprout Social

APRIL 13, 2017

Although some marketers have questioned the value of influencer marketing , it has become one of the most effective marketing tactics for many successful brands. Research from Sway Group reported marketers who implemented an influencer marketing campaign earned an average of $6.85 Not to worry.

Influencer 100

Influencer Social Media Nielsen Collaboration 100

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. While searching for examples of effective TikTok ads, we found several major brands advertising on TikTok. Branded AR Content : Ad appears as branded lenses, stickers, and other 2D/3D/AR content for TikTok users to use in their videos. .

Advertising 141

Advertising Marketing Campaign Hashtag 141

Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. What Defines an Ecommerce Brand in 2022? A strong brand has an active community of consumers.

Strategy 52

Strategy UGC Brands Apparel 52

Buffer Social

JANUARY 25, 2022

Although anytime can be a good time to switch up your marketing strategy, the start of the new calendar is one that resonates with us quite a bit. With that in mind, we talked to 10 small business owners to learn about what they're changing in their marketing this year.

Small Business 91

Small Business Marketing Retail Education 91

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

UGC 52

UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

UGC 52

UGC Marketing Influencer Authentication 52

Buffer Social

JANUARY 21, 2019

A large majority of marketers wouldn’t consider themselves psychologists. Yet understanding the growing field of marketing psychology can help persuade and influence audiences in powerful ways online. Great campaigns happen at the intersection of marketing and psychology. Let’s dive in! Table of Contents.

Influencer 108

Influencer Groups Groups Social Media 108

Unmetric

APRIL 21, 2016

Influencer marketing isn’t complex. It’s applying the age old concept of having a brand ambassador on a micro level to your digital marketing. However, what's complex is finding the right influencers to target. In the age of content marketing, influencer-driven recommendations encourage purchases.

Influencer 67

Influencer Twitter How To Sample 67

Convince & Convert

APRIL 2, 2014

A recent study from inPowered and Nielsen entitled The Role of Content in the Consumer Decision Making Process presented some intriguing findings about the differential effectiveness of Branded Content, User Reviews, and Expert Content. They were then exposed to various types of content, and the measures repeated.

Nielsen 162

Nielsen Content Sample Samples 162

Hootsuite

MAY 3, 2021

If you’re sending any traffic at all to your web properties from your social accounts, UTM codes should be a critical part of your marketing toolkit. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Sample code: utm_source=facebook. Campaign medium.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Keyhole.co

OCTOBER 27, 2022

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. You should always aim to prove the effectiveness of your marketing campaigns. What success looks like to your brand will depend on your business and social goals and the metrics you used to track those goals.

Hashtag 98

Hashtag Analytics Metrics ROI 98

Pam Moore

JANUARY 28, 2020

Your audiences and customers need to feel the heartbeat of your brand in every touch. It takes 6-7 brand touches for someone to remember a brand. It is the heart of where the digital brand magic happens! The main character in your brand story is NOT YOU! You are not the main character of your brand story.

Brands 78

Brands Training Sample Samples 78

Pixlee

JANUARY 12, 2022

Today’s generation of tech-savvy consumers is less receptive to traditional methods of advertising and marketing. In fact, 96% of Americans believe brand advertising is done to intentionally mislead. Today, brand building isn’t about broadcasting your brand to the customer. The Human Connection in Community-Driven Brands.

Communities 52

Communities UGC Marketing Newsletter 52

OnlineRockersHub Marketing Blog

NOVEMBER 18, 2019

In this article, we will explain everything you need to know to break-even as a beginner blogger and to become a niche influencer. It helps you come to become a Niche Expert and a Niche influencer in that field. With time, you’ll be regarded as an influencer in your niche. And yes, you want to be a Niche influencer.

Blogger 73

Blogger Influencer Forums Newsletter 73

Oktopost

AUGUST 24, 2021

B2B event marketing has been proven to be as good as gold for this goal. . of its marketing budget for events. 99% found unique value in this B2B marketing strategy that they did not get from other channels. Given that, in this post, we’ll talk about: What B2B event marketing is. What are some types of event marketing.

B2B 118

B2B Eventful Marketing Conference 118

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. And it’s working.

Engagement 56

Engagement Social Media Brands UGC 56

Convince & Convert

NOVEMBER 30, 2023

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Awario: Position your brand better What engages your social media best? It is also a great idea to set up your business digital card to curate your brand’s social proof.

Advertising 107

Advertising Social Media Strategy Tools 107

Mindjumpers

FEBRUARY 21, 2014

But similar to a real life conversation, social media marketers of today must be equally eager and prepared to listen , as they are to lead the conversation. Actionable listening should be perceived as an interactive tool that can help prevent negative conversation, which in worst-case scenario could demolish a brand’s image completely.

Engagement 226

Engagement Sample Samples Upcoming 226

Pixlee

MARCH 31, 2021

The process of browsing content produced by real people has reimagined traditional word-of-mouth marketing and even in-store sampling with the help of photos and videos by actual customers. But like any other form of marketing, it has to be executed strategically. Treat UGC like any other piece of marketing content.

UGC 88

UGC Curation Posterous Hashtag 88

Sprout Social

OCTOBER 31, 2023

As the popularity of AI marketing gains momentum, there is a rising need among marketers to sharpen their skills in writing prompts to fully leverage their investments in AI tools. We’ll help you navigate this learning curve so you can write effective prompts that align with your different marketing needs.

Tools 100

Tools How To Sentiment Training 100

Pixlee

SEPTEMBER 15, 2021

With influencer marketing maintaining its position as one of the most effective marketing strategies, it’s important for brands to prioritize efficient management of their creator partnerships. Creator” is a broader term to describe influencers and any user creating content for your brand. Let’s dive in.

Tips 52

Tips Influencer Campaign Metrics 52

Pixlee

SEPTEMBER 15, 2021

With influencer marketing maintaining its position as one of the most effective marketing strategies, it’s important for brands to prioritize efficient management of their creator partnerships. Creator” is a broader term to describe influencers and any user creating content for your brand. Let’s dive in.

Tips 52

Tips Influencer Campaign Metrics 52

Waxing UnLyrical

JANUARY 26, 2015

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. How 4 Social Media Predictions Impact Email Marketers. Why: In this post for Social Media Today , Carlos Gil shares the thoughts of over 30+ social media influencers on what they view as forthcoming in the year ahead. So have a read.

Trends 100

Trends Marketing Consultant Sample 100