Remove Brands Remove Facebook Remove Meme Remove Sports
article thumbnail

Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. million Facebook: 40.95 million Facebook: 40.95 million Twitter: 4.38

Sports 59
article thumbnail

How to use social media in sports to keep fans engaged

Sprout Social

The integral role of social media in sports is hard to ignore. Meanwhile, real-time sporting events and competitions are prime for social media engagement. From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. The current state of social media in sports. Not by a long shot.

Sports 135
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

As well as showcasing visual elements of the new branding, this campaign directs viewers toward a dedicated landing page that explains the new logo and goes in-depth on how it came about. The study awarded Baylor a higher score than any other college for its Facebook presence, and also placed the university in third for its Twitter strategy.

Education 264
article thumbnail

4 Top Sports Brands on Social—And What We Can Learn From Them

Likeable

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

Sports 66
article thumbnail

The Biggest Social Media Moments of 2023

Social Media Strategies Summit

Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. The lesson here for brands is that if you create a weird enough product, people will probably post about it. The “Kevin James smirking” meme is a classic example of the latter. billion views. Although in kind of an ironic way?

article thumbnail

Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Plus, it has expanded into proprietary adventure sports, racing, and music. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. True to the mindset it champions, the brand is not afraid to experiment with different content formats or modes of dissemination.

article thumbnail

9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship. 83% of people care as much about how a brand treats them as they do about the quality of its products.