Memejacking: How to Get Started Marketing with Memes

Waxing UnLyrical

Memes are one of those things. For most of us, memes are a trifling way to spend the day: a source of laughter or, albeit less frequently, inspiration. For marketers, memes may have come to represent something very different: an “in” with the “Internet culture” crowd.

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Meme, Myself, and I: A Brand’s Guide to Using Memes

Ignite Social Media

Just take a scroll through Facebook and Twitter, and you’re guaranteed to find a post that immediately makes you LOL and then tag your best friend. One of those funny posts is likely to be a meme, which feels like the world’s largest inside joke. Connect Back to Your Brand.

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Facebook Redesigns Pages as Reach Declines, 5 Fascinating Facts About Gen Z, the ROI of Meme Accounts, and More!

Buffer Social

This week we have a super interesting episode lined up for you, starting with specific details around Facebook’s plan to redesign business Pages from top to bottom for “utility.” Part I: Facebook redesigns Business Pages as reach declines.

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How To Use Memes to Promote Your Business

Techipedia: Tamar Weinberg

A meme, according to Merriam Webster Dictionary , is “an idea, behavior, style, or usage that spreads from person to person within a culture.” ” Originally coined by evolutionary biologist and ethologist Richard Dawkins in the 1970s, a meme is something with which just about every member of a culture is familiar. For example, the simple act of swinging a hammer to drive in a nail would be considered a meme, or the way Bostonians pronounce the word “car.”

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Power of Fun: Ignite Brand Awareness and Grow Your Business with the FUN Factor

Pam Moore

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? Yes, you can spend the next year mastering Facebook advertising, Instagram stories and live video.

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How These 5 Brands Are Acing Storytelling on Social Media

agora pulse

Let’s begin with a reality check: A whopping 74% of brands have no meaning in consumers’ lives. Consumers don’t care about your brand or your marketing message—unless it resonates. Brands can increase the value of a product or service by 20 times with storytelling. Create memes.

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Brands go bananas over #RahulBoseMoment

Unmetric

Piggybacking on viral content that’s trending on social media has proven to be engaging for brands in the past , and once again, social media managers didn’t let another great opportunity pass them by. Brands added their own spin to the #RahulBoseMoment and shared offers that you can make use of under 442 rupees. See the latest Rahul Bose Moment Posts by brands. Top 10 Rahul Bose Moment-related posts by brands: 1.

25 brands every social media manager should follow on social

Unmetric

Social media is a whole new ball game for brands. And yet, there are some brands out there that are impressively strong at social. And how can your brand get in on it? Find out which famous brands you should follow and what their social strategies are.

Power of Fun: Ignite Brand Awareness and Grow Your Business with the FUN Factor

Pam Moore

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? Yes, you can spend the next year mastering Facebook advertising, Instagram stories and live video.

Taking part in the Facebook 10-year challenge?

Sherrilynne Starkie

Did you take part in the latest Facebook name the 10-year challenge? The idea is for people to post their very first ever Facebook profile pic next to the most recent one. “Sure, you could mine Facebook for profile pictures and look at posting dates or EXIF data.

The Ugly Side of Social Media Sharing

Waxing UnLyrical

After two days of searching, we believe the process went something like this: 1) Susan’s Facebook friend saw the image on Susan’s Facebook page and commented, “Can I share this?? This is one of the problems with Facebook. Guest post by Jenelle Conner.

The Missed Opportunity: How Brands Are Missing Out on Facebook

Jon Loomer

By now you know about how powerful Facebook can be for brands. Billion people on Facebook now. That doesn’t mean that success on Facebook comes easily now. Instead, it can work the other way: The noise and the competition can make it more difficult for brands.

Praying and piggybacking: Who is Nesamani and why are brands talking about him?

Unmetric

The world yesterday realized that meme culture is well and truly alive in South India, for all of a sudden, social users everywhere were praying for a fictional South Asian character. A user on a Facebook memes page asked a harmless question about hammers, leading to a Tamil user making a reference to Nesamani. Yesterday, brands had a plum opportunity. See the latest Nesamani posts by brands. Top 9 Nesamani-related posts by brands.

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How to Leverage the Power of Trending Topics

Convince & Convert

Working in social media over the years, I thought I had a handle on wacky holiday occasions and memes. He’s also the subject of a quirky internet meme that’s still going strong after four years. Naturally, UK brands also jumped in on the #EdBallsDay fun.

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How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? The client is emailing you, asking if their brand should jump on the new social media trend that everyone seems to be talking about. Is this trend right for my brand?

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Social Media Roundup: Best In Class Brand Social Voice

Ignite Social Media

Looking through your social feed (pick any) we all pause when we get to our favorite brand. What is it about them that makes the brand stand out among the others? Below you’ll find some of the brands that we here at Ignite Social Media feel shine bright.

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Instagram vs Facebook: which is best for your brand’s strategy?

Sprout Social

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses.

How to Establish Your Brand Voice on Social Media

Ignite Social Media

Creating a strong brand identity on social media has many facets, but one of the most important is the development of the brand voice. Here are a few steps for establishing your brand’s voice for social. Think about what your current followers want to hear about from your brand.

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Trendjacking: Jumping In on Internet Culture & 3 Brands Doing it Right

Pixlee

Brands have been jumping in on relevant events for years, but it’s easier now more than ever for them to jump in on other trends that may not be completely relevant to their organization’s offering. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes.

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10 Ways to Increase Facebook Engagement that Work

Sprout Social

Have you noticed your Facebook engagement has been on a downward spiral lately? Although the recent changes to the Facebook algorithm have many marketers sweating, the update isn’t as scary as it seems. Let’s take a look at how to increase engagement on Facebook: 1. Facebook

How Your Business Can Survive the 2018 “Facebook Apocalypse”

agora pulse

It’s a Facebook Apocalypse! Freakouts aside, if you’ve been following all the chaos since Mark Zuckerberg made his announcement about sweeping changes to the News Feed, you might assume that Facebook is no longer a place for businesses. (At Facebook Groups.

Facebook Explore Feed: The Launch, the Test, and What Might Be

Jon Loomer

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Some believe it signifies the end of organic brand content on Facebook. Earlier this month, Facebook completed the launch of the Explore Feed. Brands are screwed!”

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A More Elegant Question About Facebook

Twist Image

Facebook wants to connect everybody. . Whether he knew what Facebook would become is questionable, at best (who could know that Facebook would have the profound effect that it has had on our society?). At the time, Facebook was not a better mousetrap or something original. Facebook is a dominant force. You can view the slide and read more about in the Business Insider article titled, Facebook just showed us its 10-year road map in one graphic. . brand.

How to Develop Your Social Media Brand Strategy

Rebekah Radice

We’ve all heard the horror stories… an ill-advised tweet, a Facebook post that erupts into angry protest, or a meme that was better left unshared. In this episode of the Brand Authority podcast, you’ll learn how to quickly establish your social media brand strategy.

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The problem with Facebook

SocialFish

Science filmmaker Derek Muller: “Facebook is a complex ecosystem of individuals, creators, brands and advertisers, but I don’t think it serves any of these groups particularly well because its top priority is to make money. WATCH THIS VIDEO.

What Facebook’s News Feed Algorithm Means To Your Reach

Mindjumpers

Last week, Facebook once again made an update to the way stories are ranked in the news feed. With the latest update, Facebook has put emphasis on the fact that people use the Facebook News Feed to stay updated – not only about their friends but also about what’s happening in the world.

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The Six Most Irrational Social Media Concerns of Brands

Webbiquity SMM

The first step toward transitioning to a culture full of empowered social employees is to address some of the most common concerns brands face when considering going social. In truth, fear often arises out of lack of knowledge, but brands can’t afford to be ignorant in any era.

Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. We want to help you understand how your Facebook posts get viewed on Facebook. Read on, and see what goes into the complex, fascinating formulas of the Facebook News Feed.

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Could Buyer Personas be Your Secret Weapon for More Leads and Sales with Social Media?

Pam Moore

Executing your social media strategy is similar in that it's easy to skip to the easy parts…the posting on Facebook, Instagram, LinkedIn, Twitter etc. It's easy to talk to people, like and comment on posts or share that funny cat meme.

The Persistence Of Brands

Twist Image

"Nobody wants to be branded anymore," said Aaron Levine, head designer for Abercrombie & Fitch. It's a meme that rises to the mass media every few years. There's this thought that human beings are becoming less and less concerned, interested and caring about brands. Brands have (somehow) become less important, and individuals are more interested in buying clothes that are (somewhat) personalized, or that speak to them by allowing their own personalized style to flaunt.

Taking the Mystery Out of Facebook Global Pages

agora pulse

Here at Agorapulse we’re about to make a big decision about our Facebook pages. And we do our best to reach all language groups on Facebook without alienating others. When I search for software company ‘Sage’ on Facebook, I get one result — their Global page.

How SparkNotes is winning the pop culture game on social

Unmetric

Here at Unmetric, we do something called #UnmetricBrandStars —every day, we feature one brand that published a highly engaging tweet that day. We go through an extensive list of brand tweets for this activity and guess who’s been coming up on this list, day after day? Stay on brand.

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How 25 Brands Make the Most of Visual Content on Social Media

Rebekah Radice

Want to know how you can make the most of visual marketing on Facebook, Pinterest, Instagram, and more? Join me in this look at 25 brands that make the MOST of visual content on social media. How 25 Brands Make the Most of Visual Content on Social Media.

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Facebook Audience Optimization: Better Engagement and Insights for Pages

Jon Loomer

Facebook has launched Audience Optimization to benefit brands in two primary ways: Help reach the people most likely to engage with content; and. Before wrapping up, I also want to address some commonly asked questions related to Facebook Audience Optimization.

Journalism Is Not Content Marketing

Twist Image

Fake Facebook memes often get much more traction and distribution than the proper news stories that are written about it to correct the error. Brands should - without question - create newsrooms, hire editors and journalists and tell much better stories, but. brand.

A Fascinating New Trend

Twist Image

I just saw an image on Facebook of this quote. What's with the sudden fascination in sharing powerful quotes and why is this, primarily, relegated to Facebook? Have the people of Facebook suddenly had a global awakening that life is short and we need to cherish not only this moment but the people in our lives? Have we become tired of LOLCats , Someecards and other random memes? Fascinating memes. Follow the memes. facebook. internet meme.

Eight Conversations Your Customers Want to Have With Your Brand

Social Media Strategery

A brand’s customers represent some of their best resources, yet most brands leave them on the bench. For those brands that can’t create their own museums, Facebook’s timeline feature allows you to share that history virtually.

5 fitness brands winning social media

Sprout Social

While individuals build up followings and influence their audience, what are brands doing to stay relevant? Let’s take a look at how five fitness brands are winning at social media. Brand takeaways. Facebook. Brand takeaways. Brand takeaways. Facebook.

Brands Can Have Real Conversations

Twist Image

Not Facebook friends. The problem is this: I think I know what''s going on in their lives because we''re connected on Facebook, Twitter , Instagram or whatever, but I don''t. I used to think that the true power of social media was the ability for brands to have real interactions between real human beings. Now, it''s 2014, and if you look at some of the research and data, what we''re finding is that brands (and consumers) aren''t having that much conversation online.

Facebook is Getting More Two-Faced By the Day

Convince & Convert

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about two new announcements from Facebook that appear to come from opposite ends of the philosophical spectrum. Look, I’m not personally a fan of memes, as I think they can chip away at brand value.

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