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The Facebook News Feed is Changing to Favor Person to Person Engagement

Jon Loomer

Facebook dropped a potential bombshell of an announcement today — at least on brands and publishers. A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. Facebook sees person-to-person interaction as the “core” Facebook experience.

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Measuring Facebook Fan Engagement Beyond the Like

Convince & Convert

Bulbstorm executes campaigns for brands seeking to create passionate bonds with consumers. Not long ago, the ultimate measure of a successful Facebook promotion was fan growth. Throw out a sweepstakes app, dangle a free iPad, and buy some cheap Facebook ads. At Bulbstorm, we’ve defined a metric we call brand engagements.

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Watch Out – The Apps Are Coming!

Mindjumpers

Tweet Last month Facebook announced the new Facebook Timeline at f8. But whereas the Timeline is more relevant for user profiles, what is more interesting for businesses is Facebook’s expansion of the open graph and the possibilities in the new social apps. Social apps explained.

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5 Facebook Advertising Tips to Help You Maximize Your Budget in 2018

Buffer Social

If you want to be successful on Facebook in 2018, you’ll need more than just incredible content. In fact, Facebook marketing success is as much about distribution as it is content. Especially as organic reach in Facebook’s News Feed continues to decline for many Pages. Think about who you’re targeting.

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The Real Reason Your Customers Don’t Like You on Facebook

Convince & Convert

In addition to the controversial redesign of the news feed, and announcements from the f8 conference about the new Timeline profile and app-fueled Graph Rank, was another very interesting Facebook-related development last week. The average Facebook fan currently “likes” just 9.8 The Magic 9.8. company pages.

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Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Facebook updates Pages Manager for IOS – Facebook released version 3.0

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Fetching Friday – Resources Mashup & Facebook Reassurance

Kikolani

HOW TO: Still Use Twitter Search to Track Your Brand Mentions via RSS – All feeds are still working as they had been just removed from the site after the re-design but not deactivated. So the only trick is to find the way to generate those Twitter search RSS feeds and use them. Graphic Design / Web Design.

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