Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. What is hashtagging? How to use hashtags. bill.hirst. ??

Hashtag 114

Hashtag How To Guidelines Telecommunications 114

Oktopost

APRIL 30, 2020

With conventions and conferences on hold, marketers are looking for tools to help them explore digital alternatives. Whether involved in essential operations or just trying to get through these challenging times, businesses still need to plan and host events. When you create a LinkedIn Event you become that event’s organizer.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Sprout Social

FEBRUARY 16, 2023

Now, a brand’s relevance isn’t determined by how many storefronts they own or their presence at major conferences. I don’t think of social as exclusively a brand or marketing activity,” says Dietrich. This ongoing consumer engagement allows brands to build connections and create fans at scale.

Social Media 106

Social Media Marketing Atlassian Team 106

Oktopost

MARCH 15, 2021

Conferences and trade shows may be fading into memory, but new ideas and opportunities are emerging in their place. It’s a lot easier to make inroads with fun, uplifting, community-building content. B2B companies generally have smaller followings than big B2C brands, but this can offer some advantages.

B2B 136

B2B Social Media Strategy LinkedIn 136

Buffer Social

OCTOBER 6, 2019

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. From my research, I discovered several creative ways brands and individuals have been using Instagram Stories. Meetups, conferences, or roadshows. Sean McCabe.

Instagram 69

Instagram Influencer Brands Upcoming 69

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. This update provides new ways for brands to boost engagement and could go some way to countering the decline in organic reach Facebook Page owners have been experiencing for the past few years.

Groups 111

Groups Groups Communities Organization 111

Pam Moore

NOVEMBER 29, 2017

I am hosting a training webinar to help you learn the influencer marketing trends for 2018 and understand how you can integrate influencer marketing into your business and marketing strategies and plans for 2018. These methods work for any size brand and business with budgets big and small. Social currency = attention + action.

Influencer 160

Influencer Training Marketing Small Business 160

Waxing UnLyrical

MARCH 19, 2013

Taking an approach like this allows us to reach people through more conscientious, socially responsible communications, and illustrates the impact this will have on our audiences of decision-makers within our companies and client organizations. Their new face now portrays a friendly, vibrant, community-focused advocate for the common good.

Communities 239

Communities Case Study Patterns Study 239

Buffer Social

AUGUST 29, 2016

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. From my research, I discovered several creative ways brands and individuals have been using Instagram Stories. Meetups, conferences, or roadshows. Track Maven.

Instagram 75

Instagram Influencer Brands Upcoming 75

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

Communities 221

Communities Collaboration Statistics Lurker 221

Harp Interactive

OCTOBER 9, 2009

Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Learn what other free tools might work for community building, like MyBlogLog.

Social Media 232

Social Media Press Release Marketing Widget 232

Buffer Social

SEPTEMBER 28, 2016

3 Community Building & Customer Support podcasts. This is our newly-launched social media podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. How Priceline Uses Instagram to Build Fan Engagement.

Skills 40

Skills Social Media Hosting Marketing 40

Convince & Convert

FEBRUARY 12, 2012

The best way to encourage industry professionals to consume your content is to be a part of other, existing communities where they congregate. Smart agencies put as much priority on blog commenting, conference attendance, Linkedin group participation and other bridge-building as they do their own blog writing. Deal with it.

Content 131

Content Marketing Cost Metrics 131

Waxing UnLyrical

APRIL 18, 2019

I am using my show to build a virtual classroom in which we are all teachers and students at the same time; we come together to co-create content as well as to learn from each other. Discovering and refining the focus of my show has helped my brand grow substantially. The Execution. That’s what I started out with! The Benefits.

Communities 174

Communities Influencer Brands Class 174

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. There are blogs, forums, quizzes, polls, and sisterhoods (micro communities based on women’s life stages like “caregiver&# or “widow wise&# ).

Social Media 126

Social Media Case Study Strategy Study 126

Techipedia: Tamar Weinberg

MARCH 4, 2010

When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. I personally learned about Roger Smith Hotel at a social media conference and was told that it’s the place to be. I first really learned about RSH at the conference we were at together, Betsy. Has it been a success?

Hotels 245

Hotels Social Media Communities Discount 245

agora pulse

OCTOBER 20, 2020

Using LinkedIn Live on your company page will, according to the guide, result in “unprecedented reach,” making it great for brand awareness. Running a LinkedIn event will get people to put a date in their diary to attend, just like they do for a real-life conference. LinkedIn Events are good for community building.

Eventful 95

Eventful LinkedIn Conference Notification 95

Sprout Social

APRIL 17, 2017

The more Retweets, likes and comments your social media posts receive, the higher visibility for your brand. As hashtags continue to become a way for consumers to communicate, it’s not unlikely that more searchers will start adding hashtags to their queries. Does your brand host its own Twitter chat ? Why Hashtags?

Hashtag 108

Hashtag Analytics Fashion Campaign 108

Buffer Social

JULY 8, 2020

Launched in April 2020, Jot Coffee, a newly launched DTC (direct-to-consumer) coffee brand, has quickly picked up steam as the new at-home coffee brand that delivers an exceptionally delicious experience, both in-person and digitally. But how did they manage to generate so much interest and excitement for their launch?

Social Media 98

Social Media Instagram UGC Strategy 98

Buffer Social

OCTOBER 18, 2016

Alongside publishing his ideas on LinkedIn, he also hosts two podcasts, Seeking Wisdom and Tech in Boston. Branding Gives Your Company the Benefit of the Doubt. Rand is the go-to person on all things SEO, and he hosts Moz’s Whiteboard Friday , a weekly video series about SEO and marketing. Director of Marketing at Drift.

Startup 40

Startup URL Hubspot Marketing 40

Convince & Convert

AUGUST 17, 2012

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). He’s actually going to be hosting the show with Eric on the 27th of August, as I will be on an airplane. One of those two.

Radian6 113

Radian6 Training Communities Conversation 113

Sprout Social

AUGUST 9, 2022

Why your brand needs content creator tools. Brands and social media managers can also tap the efficiency-driving power of these resources to make their own social content more compelling. And, more than ever, brands are taking advantage of key creators’ popularity to promote their own products and services. Simple as that.

Tools 140

Tools Content Repository Newsletter 140

Convince & Convert

MAY 11, 2016

Facebook may be great for long-term relationship building and customer loyalty, but Twitter is almost exactly the opposite. With the opportunity to have your message spread quickly and seen by millions in an extremely short timespan, it’s perfect for brands wanting to capitalize on real time events and trending topics. Want proof?

Buy 60

Buy Banking Eventful Price 60