Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

Trends 78

Trends Brands Marketing Influencer 78

The Realtime Report

NOVEMBER 27, 2012

We recently ran a post covering the Facebook-powered sock insurance program from Betabrand, maker of geek chic such as the Executive Pinstripe Hoodie and the Nauseating Holiday Pants. Asking your customers and fans to hack your brand is about as social as a social business can get. ” How to Host a Brand Hackathon.

Brands 192

Brands Organization Hosting How To 192

Sprout Social

DECEMBER 6, 2023

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. Prevent this by adding disclaimers to your direct message interactions and brand profiles. Please review our full disclaimer before reading any further.

Social Media 105

Social Media Privacy Insurance Guidelines 105

Pam Moore

MAY 15, 2019

Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. There are also agencies who claim to help brands big and small build relationships with an influencer marketing program. This is up from $1.7

Influencer 109

Influencer Brands How To Marketing 109

Pam Moore

JULY 11, 2018

How do you build a brand that is a sweet orange in an online social world of bitter apples? How do the brands that leave lasting imprints in your head do it? Why do you consistently buy one brand over another? There is a reason that the brands, jingles are stuck in your head. A logo does not equal a brand.

Apple 139

Apple Brands Tips Consultant 139

Convince & Convert

AUGUST 13, 2013

If you’ve been thinking Facebook’s Ad Exchange (FBX) as just a source of display, prepare to have your conceptions flipped on their head. Facebook has just integrated Page Post link ads into the News Feed, and the result is the most precisely targeted social advertising the marketing world has ever seen. Just imagine that you’re Nike.

Facebook 167

Facebook Insurance API Yahoo 167

Unmetric

NOVEMBER 11, 2016

Social media is a great way for insurance providers to reach their prospective customers. Since insurance is a recurring investment, social media aids in consistent persuasion. Still skeptical about insurance brands being on social media? This is a great way to showcase your company as a community. Engagement.

Social Media 95

Social Media Report Insurance Hashtag 95

Pam Moore

JANUARY 14, 2020

Personal branding can not be ignored in 2020. Even if you are not a marketer and never want to be one, you have a personal brand regardless if you have consciously designed it or thought about it or not. Share a video on Facebook. Share a post from your grandma on Facebook. Your Personal Brand is Made of Perceptions.

Brands 78

Brands Training Template Templates 78

Pam Moore

SEPTEMBER 1, 2020

SocialZoomFactor · Facebook Advertising 5 Things You Must Know Before Starting any Paid Social Media Ad. There is definitely not a lack of brands trying to get the attention of their dream customers. When done right, Facebook advertising can be one of the best paid media options available to businesses of all sizes today.

Advertising 78

Advertising Facebook ROI Template 78

Webbiquity SMM

FEBRUARY 28, 2011

Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning. Financial Services. • Ken Hittel – Vice President, Corporate Internet Dept.

List 155

List Twitter Brands Microsoft 155

Pam Moore

FEBRUARY 23, 2019

Facebook can be a game changer for small business and even corporate brands. billion daily active users on Facebook and more than 2.32 billion monthly active users, the chance your target dream customer is on Facebook is more than high. Do you sometimes think about giving up on Facebook all together? Don't quit.

Small Business 60

Small Business How To Facebook Template 60

Hootsuite

MAY 3, 2023

The best agents know that marketing and generating leads is an ongoing effort, one that helps you build your personal brand, expand your network, and grow your real estate business. Optimize your Facebook page Consider your real estate Facebook page a hub for online business. Source: Twelve Rivers Realty on Facebook 2.

Real Estate 93

Real Estate Tips How To Hashtag 93

SocMed Sean

APRIL 1, 2012

Hopefully, these 1o questions can help you in the process of finding someone who really understands your business and can help formulate and execute a plan to engage with your community online. Believe it or not, online social networking didn’t start with Facebook, Twitter and YouTube. 3) What are my competitors doing?

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Before founding our social media, digital marketing and branding training and consulting agency, Marketing Nutz, I spent 15 years in corporate America working in “boring” and regulated industries.

Industry 60

Industry Real Estate Content Insurance 60

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. Is the brand’s Checkout button large and easy to find? People don’t engage with brands.

Mobile 225

Mobile comScore Insurance Sites 225

SocMed Sean

DECEMBER 18, 2018

Engagement with your community should be the ultimate goal. Why “Bland Brands” Fail One of the main reasons marketing efforts frequently don’t work is that brands aren’t paying enough attention to being human and relatable. So, what about brands that focus their content on creating articles that educate their customers?

Social Media 220

Social Media Meme Advertising Strategy 220

Ignite Social Media

AUGUST 23, 2016

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? The client is emailing you, asking if their brand should jump on the new social media trend that everyone seems to be talking about. Is this trend right for my brand? Is the trend appropriate for your brand’s voice?

Trends 60

Trends Social Media Brands Hashtag 60

Keyhole.co

JULY 26, 2023

It helps you find a targeted audience that’s more likely to buy from your brand. Social selling can be defined as the practice of connecting with prospects through your business’s or brand’s social media channels. -Xerox brought in an astounding $1.3 billion by implementing effective social selling techniques.

Strategy 52

Strategy Tips Buy Activities 52

The Realtime Report

NOVEMBER 10, 2016

In fact, it’s almost as important as taking out a traders insurance policy to protect your equipment, stock and premises. It might sound obvious, but plenty of small businesses don’t bother creating a Facebook page or Twitter account. Set Up Branded Social Media Accounts. You can’t rely on your existing customers forever.

Insurance 98

Insurance Curation Policies Small Business 98

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. How to leverage hashtags to nurture community. Episode Highlights. Need more help?

Hashtag 108

Hashtag Social Media Training Template 108

Ignite Social Media

FEBRUARY 1, 2018

Some might even say it’s a big game, or maybe The Big Game (if your brand isn’t legally in the clear to refer to the Super Bowl itself). Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Esurance Sweepstakes.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. Need help taking your brand to the next level?

Content 104

Content Marketing Template Templates 104

Pam Moore

JULY 13, 2020

As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Winning! :). Irresistible (definition).

eBook 141

eBook Content Findability Template 141

Sprout Social

NOVEMBER 6, 2020

Fortunately, in the digital world, a simple internet search surfaces consumer reviews about nearly anything, which help shape our decisions and impressions of businesses and brands. It’s baked into our Reviews tool so social media managers, human resources and business leaders can unify their employer branding efforts with ease.

Review 97

Review FAQ Construction Metadata 97

Waxing UnLyrical

MAY 18, 2015

Why: “Thought leadership is what positions your brand as an expert in your industry. Content Marketing: Without Community, It’s Only Half the Equation. ” I explain why community engagement is an incredibly important part of building thought leadership in this recent WUL post. ” 4.

Insurance 100

Insurance Consultant Reputation Industry 100

Sprout Social

FEBRUARY 15, 2022

Community management. This includes finding the right people or software to handle invoices, client appointments, insurance , quarterly tax payments and more. Having insurance, separate bank accounts, and an LLC can give you much-needed protection from lawsuits.”. Facebook Groups. Coaching sessions or retainers.

Consultant 106

Consultant Social Media How To Insurance 106

Pam Moore

DECEMBER 26, 2019

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. The goal is to earn trust and bring people closer to your brand. Episode Highlights.

Questions 78

Questions Social Media Proposal Marketing 78

Pam Moore

JUNE 21, 2019

Yet, content is at the core of everything brands and people do online. It's similar to the concept of the Facebook page pushers of a few years ago who were bashing “strategy” telling customers all you need to do is tweet and get a Facebook page for $1k with a side of a website that tweets for another $2k.

Content 113

Content Marketing Loyalty Findability 113

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

Trends 78

Trends Video Marketing Influencer 78

Later

FEBRUARY 16, 2021

With more than 722 million users worldwide, LinkedIn is an ideal platform for building an engaged network and raising brand awareness. However, finding the right LinkedIn strategy isn’t always easy, and it can take some trial and error to find what works for your brand. Humanize Your Brand. 8 Ways to Use LinkedIn for Business.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Diva Marketing Blog

MAY 18, 2011

It is not slickness, polish, uniqueness, or cleverness that makes a brand a brand. Your Personal Brand. What I was curious to explore was what women who work in a corporate world think of personal branding and how they use it to build their reputations inside of their job and outside as well. . It is truth.

Social Media 73

Social Media Brands Insurance Forums 73

Pam Moore

MARCH 9, 2020

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. Even worse, most of them don't know how to measure results.

ROI 78

ROI Strategy How To Marketing 78

Pam Moore

AUGUST 31, 2018

” A social media plan is far more than throwing pretty visuals at Instagram or Facebook. It's more than hopping on Facebook Live and hoping to get famous. Even though Facebook may be pushing you to over focus on engagement, it doesn't mean it should be a top key performance indicator for your business.

Social Media 147

Social Media Training Startup Team 147

Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. They know they need insurance. Social media marketing for insurance companies offers the ability to address those concerns. Social media marketing for insurance companies offers the ability to address those concerns. How is social media used in insurance?

Insurance 88

Insurance Social Media Policies HootSuite 88

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Don't blame Mark Zuckerberg. It's time to get your game face on.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Don't blame Mark Zuckerberg. It's time to get your game face on.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. You are still searching for the magic button to fix all your social media, digital marketing and branding woes.

Social Media 78

Social Media Template Templates Marketing 78