Sprout Social

JULY 21, 2022

Social curation and bookmarking sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. By creating informative and engaging content, brands can cultivate relationships with customers and followers that lead to conversions.

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Types Social Media Microblogging Overview 145

Sprout Social

FEBRUARY 6, 2023

But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in. Here are some of the common features of social media that brands leverage to engage with their audience.

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Features Social Media Curation Geotagging 101

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

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Trends Brands Marketing Influencer 78

Keyhole.co

DECEMBER 15, 2023

But with an extensive online presence, many big brands convert their online reach into actionable engagement. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

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Sentiment Price Analysis HootSuite 52

Buffer Social

OCTOBER 23, 2023

Meta Broadcast Channels Feature Meta is testing Telegram-like broadcast channels on Facebook and Messenger, providing a new avenue for Pages to engage with their audiences. Explore this verification process to boost your brand's credibility on Meta platforms.

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News Social Media Airlines Collaboration 71

Keyhole.co

JANUARY 18, 2024

This brand has a legacy of around 111 years and has seen steady success with outdoorsy drinkware, food storage, and cookware products. This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Facebook: 255K YouTube: 12.1K Stanley even stopped stocking the line in 2019.

Influencer 59

Influencer Social Media Strategy Marketing 59

Keyhole.co

NOVEMBER 17, 2023

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Analysis of Adidas’s social media accounts Adidas is the leading sportswear and footwear brand in Europe, and the second largest worldwide ( closely behind Nike ). million Facebook: 40.95 million Facebook: 40.95

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Sports Social Media Strategy Apparel 59

Sprout Social

JUNE 30, 2021

While feeds are carefully curated, social media stories tend to be more spontaneous. For brands, this can mean showcasing smartphone-captured behind-the-scenes footage, company announcements and more. Facebook and Facebook Messenger followed not long after that. Facebook Stories. Instagram Stories.

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Social Media Platform Instagram Feed 137

Sprout Social

DECEMBER 3, 2020

When you’re publishing on-the-go, it’s a pain to have to hunt down on-brand, approved content assets in various email chains or other digital locations. Curate relevant content and fill your calendar. Curating and sharing that content in the mobile app is simple. If your brand drops the ball though, it can be costly.

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Mobile Notification Collaboration Library 139

Later

APRIL 30, 2021

The company announced it is developing three major new monetization features for creators: Creator Shops, affiliate commerce, and a “branded content marketplace.”. commission payments for product sales), and a new “branded content marketplace” to connect influencers and brands. . Creator Monetization Feature #1: Creator Shops.

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Features Instagram Affiliate marketing Influencer 123

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Their tool breaks down into these main areas of concentration to help brands: . saved $50K in less than a year with Khoros.

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Social Media Management Review Social Media Tools 122

Keyhole.co

NOVEMBER 21, 2023

million Facebook: 14 million Twitter: 9.6 Sharing user-generated content and collaborating with celebrities Many brands share user-generated content, but Apple does it with such a discerning eye that every reel or post is a treat to the senses. Apple’s social media strategy also uses impactful celebrity and brand collaborations.

Social Media 59

Social Media Strategy Apple iPhone 59

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. That requires regular monitoring of responses on your campaigns and conversations around your brand. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

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Tools Social Media Curata Price 52

Sprout Social

FEBRUARY 3, 2022

A marketing campaign is a promotional push or initiative carried out by a brand, typically tied to a big-picture business goal. Here’s a quick rundown of some of the most common goals that drive companies to come up with campaigns: Boost brand awareness. Assemble your campaign collaborators. Drive sales and revenue.

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Campaign Engagement Marketing Hashtag 138

Unmetric

NOVEMBER 5, 2019

As always, brands went all out on social last month too. While it was Halloween month with many themed posts being published, brands also made sure to post a variety of engaging content. Here are a few posts that stood out to us while curating #UnmetricBrandStars. We love it when brands bring the funnies to social media.

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Curation Collaboration Publishing Engagement 90

Unmetric

JUNE 11, 2019

The network is crowded with brand advertisements, contests, free giveaways and much more that vie for consumers attention. Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Updated for 2019! Now, how cool is that?

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Analytics Tools Social Media Curation 125

Keyhole.co

OCTOBER 30, 2023

Burger King’s official US account has a large following on all major social media platforms: Facebook: 8.5 Burger King’s marketing strategy generates a lot of buzz across their social media platforms, leading to high engagement and ensuring the brand is always at the forefront of people’s minds. million Twitter: 2 million Instagram: 1.9

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. Overall, Mention can be a useful tool.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Their tool breaks down into these main areas of concentration to help brands: . saved $50K in less than a year with Khoros.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Webbiquity SMM

MARCH 7, 2019

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. When executed well, an influencer-brand partnership can result in extensive social shares, increased content engagement, and boosted event attendance.

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Eventful Social Media Badge Hashtag 145

Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. True to the mindset it champions, the brand is not afraid to experiment with different content formats or modes of dissemination. million Facebook: 49 million YouTube: 13.6 Instagram: 19.1 million Twitter: 1.9

Social Media 52

Social Media Strategy Sports Meme 52

agora pulse

MARCH 25, 2020

The following initial crisis checklist should already be part of your crisis plan: Check and potentially pause all Facebook , Instagram , Twitter, and LinkedIn Ads. Check your pinned posts on Twitter and Facebook as well as Facebook Group(s) to ensure they’re not tone-deaf. ” Initial crisis checklist.

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Social Media Social Media Management Issues Team 199

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals. Enhance brand awareness.

Analytics 179

Analytics Social Media Tools Price 179

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

Trends 78

Trends Video Marketing Influencer 78

Sprout Social

SEPTEMBER 30, 2021

Instagram is booming for brands right now. Whether you’re a retailer or ecommerce brand, publishing product photos is a no-brainer to reach your followers and digital window-shoppers alike. A time-sensitive offer coupled with a stylish photo is totally fair game for brands looking to drive traffic to their stores.

Instagram 112

Instagram Bazaarvoice Retail Feed 112

Dave Fleet

OCTOBER 14, 2010

In a system where we’re able to foster, curate and engage communities of interest around common goals, the approach of making a big splash then disappearing is highly inefficient. Take campaign-based Facebook pages, for example. Again, a shift. This can be a hard shift to accept for people who are used to operating differently.

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Campaign Trends Compete Curation 400

Pixlee

AUGUST 17, 2020

The social media landscape is changing rapidly, as are the social media tactics brands use to stay in touch with their fans. Meanwhile, other brands earn the lion’s share of engagement because of their community-driven strategy. . Buying likes used to be a standard (albeit largely frowned upon) practice to build a brand’s following.

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Social Media Authentication UGC Communities 96

Sprout Social

JUNE 14, 2022

In 2010, Betty White became the oldest person to host SNL after nearly half a million people liked a Facebook page petitioning her to take the gig. Expanding into older demographics makes sense for brands. This might explain why more and more brands, from Adidas to Mazda are turning to senior content creators for brand collaborations.

Influencer 99

Influencer Authentication Class Travel 99

Oktopost

MAY 23, 2023

Repurposing doesn’t increase the lifespan of a piece of content, but gives it a brand-new life altogether. Empowering individuals to create strong content – whether it’s your entire workforce, or just your marketing team – is a great way to boost engagement with core issues within the company, and boost collaboration.

Social Media 91

Social Media Content Marketing ROI 91

Keyhole.co

OCTOBER 31, 2023

In a time when cosmetic brands barely had enough foundation and concealer tones to match half the skin tones of ‘real people,’ Rihanna’s Fenty Beauty came in like a storm. It has even prompted other major brands to diversify their products in response. million Facebook: 1 million Twitter: 799.7K LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Keyhole.co

OCTOBER 31, 2023

In a time when cosmetic brands barely had enough foundation and concealer tones to match half the skin tones of ‘real people,’ Rihanna’s Fenty Beauty came in like a storm. It has even prompted other major brands to diversify their products in response. million Facebook: 1 million Twitter: 799.7K LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. It’s also an opportunity to convince brands through content that rather than take efforts in-house, your agency is the best partner to support their needs. .

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Social Media Strategy Case Study RFP 112

Keyhole.co

OCTOBER 26, 2023

Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. It’s no surprise then that this iconic brand has millions of followers across different social media platforms. Let’s begin by examining their social media accounts.

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Fashion Platform Engagement Social Media 52

Sprout Social

MAY 14, 2020

Many brands want more engagement around their social media posts but don’t know what else to do or are stuck in the same old strategy. On Facebook alone, engagement often means all possible ways of interacting with a Page’s posts and profile, messages and mentions all added together. Analyze your current engagement.

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Engagement Social Media How To Metrics 144

Keyhole.co

JULY 5, 2023

This makes it a prime destination for B2C brands to market their products in creative ways. As a consumer, you’re likely spending a good deal of your day on Instagram, interacting not only with your friends but also brands. The aim is for your customers to end up developing a strong positive perception of your brand.

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Instagram Meme Tips Marketing 52

Buffer Social

JUNE 16, 2022

Another reason to be conscious about your online presence is that it can help you build a quality personal brand. It’s not just about making sure you’re not being a jerk online, but also about curating your voice so that the real you comes across visibly and authentically.

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Social Media How To LinkedIn Authentication 118