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Social Media Marketing During COVID-19: March 23 Update

Ignite Social Media

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. Client D saw a 46% decrease in CPM, a 51% decrease in CPC and a 51% decrease in CPLPV.

CPM 175
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7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO?

SEO 157
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How to Use UTM Parameters to Track Social Media Success

Hootsuite

If you’re sending any traffic at all to your web properties from your social accounts, UTM codes should be a critical part of your marketing toolkit. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Examples: cpc, organic_social.

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How to choose the right social media channels for your business

MegaBytee

Social media channels these days are not just confined to entertainment purposes. In fact, it has made marketing so easy. Which social media platform works for your online business. are some of the important social handles that can grow your business like anything. But also it serves for advertising as well.

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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

In this blog, we are going to spill the beans. For example, if you have a blog about cooking and notice that many people are searching for “easy dinner recipes”, you might use that keyword in your blog post titles and throughout your content to attract more readers. But here’s the catch.

Tools 52
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Social Media Budget Tips for Those Who Don’t Want to Wing It

agora pulse

As a marketing agency, we’ve learned that social media marketing isn’t free. We need a solid social media budget that allows for content creation, scheduling tools, graphic design, and advertising. Make room for social ad campaigns. Let’s begin! Estimate your hands on deck.

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What You Need To Know About Programmatic Advertising For 2019 And Beyond

Social Media Strategies Summit

Programmatic technology reduces human error by taking over some of the menial tasks performed by a media buyer. This shift allows marketers and sellers to spend more of their time planning sophisticated, strategic campaigns rather than getting bogged down in the granular details. What are the benefits of programmatic advertising?