Oktopost

JULY 13, 2022

Want to hear more from renowned B2B marketing leaders? With the rapidly changing landscape of B2B marketing, it can be easy as a marketing leader to feel like a fraud and have a fear of being discovered. Many marketers feel it’s challenging to internalize success. Catch all episodes here. Episode Summary.

B2B 131

B2B Marketing Apple Microsoft 131

Oktopost

MAY 26, 2020

They have to compete for eyeballs and wallets against banking giants, disruptive startups, and wildcards like cryptocurrency payment apps. There’s a good reason for this astronomic growth — the rewards are huge and the market has all kinds of directions to grow in. . Why Fintech needs social media.

Social Media 141

Social Media Banking Marketing Mobile 141

Oktopost

DECEMBER 23, 2020

Unmasking the truth behind transformation, Elinor Kalina, CMO of Jolt joins me on our Radically Transparent podcast to confess the bold decisions she had to make and the giant risks she had to take to pivot the entire organization and marketing function. Looking for More About Transformation?

B2B 118

B2B Marketing Startup Apple 118

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year?

B2B 279

B2B Marketing Mobile CPM 279

Oktopost

APRIL 6, 2023

Want to hear more from renowned B2B marketing leaders? Episode Summary Social listening is the practice of monitoring social media platforms to gather insights and gain an understanding of customer behavior and sentiment. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube.

Atlassian 118

Atlassian Strategy B2B Apple 118

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. right now).

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Oktopost

APRIL 2, 2020

In the digital marketing world, making decisions based on data and analytics is crucial to growing your business. Social media marketing analytics is big business. Helping people make sense of the data that social media managers (SMM) have access to is no easy feat. It’s projected to grow by almost $9.4

Report 126

Report Social Media Tools ROI 126

Pam Moore

DECEMBER 2, 2020

· Are you a small business owner or working within a medium size company or even a large corporation struggling to get measurable positive results with your digital marketing and social marketing programs? Often times the CEO and other senior executive leaders put massive pressure on marketing teams for fast results.

Social Media 78

Social Media Marketing Small Business Training 78

Pam Moore

DECEMBER 2, 2020

Are you a small business owner or working within a medium size company or even a large corporation struggling to get measurable positive results with your digital marketing and social marketing programs? Often times the CEO and other senior executive leaders put massive pressure on marketing teams for fast results.

Social Media 78

Social Media Marketing Small Business Training 78

Buffer Social

JULY 11, 2023

Five months after launching was the first time my creator startup hit four-figures in earnings. What I did have was years of startup experience, especially in marketing. Focus on evergreen and owned platforms Most creators default to publishing content on social media platforms first. Million impressions.

Startup 61

Startup Applications System Wiki 61

Oktopost

MAY 4, 2022

Andrew Wood tackles the shift taking place in recruitment marketing. Watch the recording: Want to hear more from renowned B2B marketing leaders? Today, HR is more like marketing than ever before – and social media is a key player in making sure an employer brand is communicated. Catch all episodes here.

Social Media 69

Social Media B2B Apple Authentication 69

Oktopost

MARCH 8, 2023

Want to hear more from renowned B2B marketing leaders? Episode Summary The amount of time and energy it takes to get your brand featured in a top-tier media outlet is not for the faint of heart. She calls out how media professionals are busy people and why it’s up to marketers to make their job easier.

Startup 117

Startup Travel Insurance Apple 117

The Realtime Report

NOVEMBER 12, 2021

What Are The 5 SaaS Marketing. Without a doubt, ensuring you tick all the boxes and cover yourself from all angles during SaaS application marketing is quite hard. Marketing a startup without experience is a lot of work. This article discusses five key SaaS marketing mistakes to avoid for successful marketing.

Marketing 91

Marketing Startup SEO Applications 91

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. This is a corner of the social media world that will be accelerating quickly, I believe. It’s a game-changer for B2B. Addvocate makes it happen. That’s Captora.

Startup 168

Startup Crowdsourcing Badge B2B 168

Webbiquity SMM

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers?

B2B 190

B2B MySpace Startup Social Networking 190

Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. This post outlines 10 key steps in using social listening to satisfy and retain more customers. What do you need for better customer retention?

Sentiment 142

Sentiment How To Analysis Trends 142

Pam Moore

AUGUST 7, 2018

Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. The goal is not to “do social media.”

Social Media 149

Social Media Training Startup Social Networking 149

Oktopost

AUGUST 3, 2021

Metrics associated with your KPIs can inform every aspect of your B2B marketing strategy. So it’s no surprise that more than two-thirds of marketers cite measuring metrics as their top priority. To draw accurate conclusions that lead to actionable insights, you will need to leverage the power of a marketing dashboard. .

B2B 62

B2B Marketing Metrics Adwords 62

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 70% of the U.S. billion last year to 2.5

Social Media 100

Social Media Marketing Survey Metrics 100

The Social Media Hat

FEBRUARY 16, 2024

The 5 Key Areas To Consider When Crafting Your SaaS Marketing Strategy The post From Launch to Scale: The SaaS Marketing Strategy Blueprint appeared first on The Social Media Hat.

Strategy 102

Strategy Marketing Social Media Startup 102

Oktopost

NOVEMBER 18, 2021

Shawn Herring, VP Marketing at PandaDoc takes the hot seat. Watch the recording: Want to hear more from renowned marketing leaders? Over the course of his nearly 20 years of experience in marketing, Shawn believes an integrated approach to marketing plays a critical role within the revenue team. Catch all episodes here.

B2B 62

B2B Apple Marketing Startup 62

Sprout Social

NOVEMBER 26, 2018

If you’re trying to wrap your head around modern social media, chances are you’re a bit overwhelmed. It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. Looking to get in touch with an influencer, marketing manager or CEO? Think about it.

Social Media 106

Social Media Marketing URL Hashtag 106

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

The Social Media Incubator

DECEMBER 26, 2012

Amidst all the hype, it’s pretty clear that social media is here to stay as a viable marketing avenue for businesses large and small. Now businesses can shine on LinkedIn, which will be particularly effective for B2B. If the necessary seed money is raised, funders get pre-determined rewards.

Trends 144

Trends Social Media Reddit Startup 144

Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

Strategy 125

Strategy B2B Marketing Conference 125

Pam Moore

NOVEMBER 14, 2017

While your competition is arguing about which social network is going to win… Instagram, Snapchat or Facebook, I'm going to help you build an audience first marketing strategy and plan to zoom right past the competition. There's a ton of buzz about audience marketing being the NEW BIG shiny thing for 2018.

Training 158

Training Marketing Small Business ROI 158

Oktopost

AUGUST 12, 2021

Watch the recording: Want to hear more from renowned marketing leaders? Allen was the founder and CEO of TrackMaven, a marketing analytics platform whose clients included Microsoft, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE. Radically Transparent , is a podcast geared towards the modern-day B2B marketer.

B2B 118

B2B Apple Microsoft Startup 118

Jason Yormark

MAY 20, 2011

One of the biggest challenges in my new role at Strategies 360 is going from developing social media strategies for B2B & B2C to less product/service focused clients. Related posts: The New Gig: VP of Marketing & Social Media @ Strategies 360.

Social Media 214

Social Media Startup Review Energy 214

The Realtime Report

JANUARY 23, 2023

Expect to see a wave of innovations emerge from bear market conditions in 2023, as companies double down on building strong, scalable solutions, especially by leveraging AI and blockchain. We will also see a wave of M&A across finance and technology as legacy financial firms absorb crypto companies weakened by market conditions.

Authentication 91

Authentication Startup Avatar Applications 91

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” Who wants to read about marketing automation software?

Small Business 100

Small Business B2B Strategy Content 100

Oktopost

OCTOBER 27, 2021

Listen to the podcast: For more thought leadership on marketing and sales alignment, check out our Radically Transparent podcast on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing and sales leaders? A B2B sales veteran, Jason is Oktopost ’s appointed VP of Sales, North America.

B2B 62

B2B Apple Startup Hosting 62

Keyhole.co

APRIL 2, 2024

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. But, as with any marketing channel, showing up without a strategy can be fruitless. If you’re ready to see your social media efforts pay off, keep reading. That’s what this guide is here for.

Metrics 52

Metrics Sentiment Analysis Influencer 52

MegaBytee

MARCH 8, 2021

Social media channels these days are not just confined to entertainment purposes. In fact, it has made marketing so easy. Which social media platform works for your online business. are some of the important social handles that can grow your business like anything. But also it serves for advertising as well.

Social Media 52

Social Media CPC How To Forums 52

Pam Moore

NOVEMBER 23, 2020

Do you struggle with having what you think may be the best digital marketing, content marketing, social media marketing or branding plan on the entire planet yet have no budget to implement? Remember, an idea is only an idea if you don't have the funding, energy or needed support to ever execute it.

Training 78

Training Marketing Consultant Template 78

Pam Moore

NOVEMBER 23, 2020

Do you struggle with having what you think may be the best digital marketing, content marketing, social media marketing or branding plan on the entire planet yet have no budget to implement? You struggle with getting budget approved to implement your digital strategies and social media plan.

Training 78

Training Marketing Consultant Template 78

Oktopost

OCTOBER 7, 2021

Watch the recording: Want to hear more from renowned marketing leaders? Julie has nearly a decade of cybersecurity marketing expertise. She has led full-stack marketing efforts for high-growth companies transitioning from start-up to exit. She also has experience working in large B2B hi-tech enterprises.

B2B 62

B2B Apple Journal Startup 62

Pam Moore

AUGUST 7, 2018

Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. The goal is not to “do social media.”

Social Media 60

Social Media Training Startup Social Networking 60