Buzz Marketing for Technology

MARCH 4, 2010

to a full POP/IMAP supported email account, which means users will be able to configure it with any e-mail client, including Microsoft Outlook, Entourage and Apple’s Mail applications. I still get questions from B2B firms asking if they should start a presence in Facebook and the answer is unequivocally YES. Tweet This!

System 219

System B2B Facebook Marketing 219

Oktopost

MARCH 18, 2021

We’re taking the plunge into re-imagining success with a digital transformation B2B legend. Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn.

B2B 62

B2B Apple How To Microsoft 62

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. The obvious choice is LinkedIn — the world’s largest professional social network — and you should definitely be on there.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Sprout Social

JANUARY 27, 2021

If brands are serious about celebrating the Black community, that commitment needs to extend into all aspects of the business and become part of the fabric of a brand’s culture. There’s a fine line separating appreciation and appropriation, and companies that cross that line risk backlash from the very communities they seek to uplift.

Brands 126

Brands Authentication Communities Campaign 126

Webbiquity SMM

MARCH 19, 2024

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. In the last few years, an increasing number of B2B marketers have realized the power of Instagram. Guest post by Val Razo.

B2B 170

B2B Company Instagram Cost 170

Oktopost

NOVEMBER 16, 2023

75% of B2B buyers use social media to make buying decisions. You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. For example, examining historical engagement data may reveal video content performs best on LinkedIn.

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

DECEMBER 1, 2022

More than 59 million companies use LinkedIn Pages to connect with the platform’s 875 million members. A well-thought-out LinkedIn marketing strategy is the best way for you to stand out in that crowd. LinkedIn is a very different beast from the other social platforms. What is a LinkedIn marketing strategy?

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Each day, more than 30 million companies use LinkedIn for business while over 800 million professionals use it to make connections and share knowledge. LinkedIn for business gives direct access to customers, investors, prospective employees and leads. There are 2.9

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

B2B 98

B2B Social Media Tools Tips 98

Hootsuite

JANUARY 18, 2022

LinkedIn may not be the world’s sexiest social media platform, but if you’re in the business of, well, business, it’s an essential place to be. All of which is to say: LinkedIn can be a powerful tool for brand building and lead generation in both B2B and B2C digital marketing. Why create a LinkedIn Company Page?

LinkedIn 145

LinkedIn Company HootSuite Hashtag 145

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. From LinkedIn to Instagram, TikTok to Facebook, the best social media channels for generating leads aren’t just about B2C anymore.

Social Media 117

Social Media B2B How To ROI 117

Diva Marketing Blog

JUNE 2, 2009

Focus is on B2B and B2C. My favorite social media tactic is contributing to the content and community in highly specialized LinkedIn groups to generate B2B leads. 60% of my focus is on B2B marketing and the other 40% is on B2C marketing. My primary focus is B2B.

Social Media 53

Social Media B2B Delicious Wiki 53

Hootsuite

SEPTEMBER 2, 2021

So, instead of giving you high level descriptions of Facebook, Twitter and LinkedIn (you can find that anywhere!), Examples: Snapchat, Instagram Stories, Facebook Stories, LinkedIn Stories. Used for: Asking and answering questions, networking, forming communities around niche- and interest-based topics. Source: Instagram.

Types 145

Types Social Media Statistics HootSuite 145

Visually SM

JULY 27, 2020

Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram. Buffer is a simple and effective tool for sharing content through Facebook, Twitter, and LinkedIn. One thing that places Oktopost above other tools is its ability to monitor LinkedIn Groups as well as company pages.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Webbiquity SMM

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. 7 Guides to Using LinkedIn for Career or Networking.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? While much of the focus over the last few years has been on perfecting our Facebook and Instagram marketing strategies, LinkedIn has been silently growing their user base to more than 500 million users.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. The 10-year Microsoft veteran is also a graduate of Harvard Business School.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Buffer Social

NOVEMBER 30, 2016

This free social media class on how to monitor what your audience and customers are saying online is for marketers looking to keep a finger on the pulse of their community. PPC for lead generation and B2B. PPC for lead generation and B2B. About this course: . Social Media Quickstarter. Offered by : Constant Contact. A/B testing.

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Not a perfect score, but better than the 54% level of B2B tech companies overall. Key resource for B2B marketers for brand impact and lead generation. The median is 1,150. Followers: 5,990. Following: 235.

Company 149

Company Twitter Software System 149

Oktopost

APRIL 24, 2023

These platforms move very quickly, from the professional realm of LinkedIn where thoughts are sharpened in front of audiences in the hundreds of thousands, to the unbridled creativity of TikTok where millions of users are pulled this way and that between the most unexpected of trends – and everything that cuts somewhere down the middle.

Analysis 62

Analysis Sentiment Statistics B2B 62

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters. B2B Marketing and Social Media.

Research 210

Research Social Media B2B Marketing 210

Socialmedia.biz

FEBRUARY 25, 2016

Alternative B2B channels. Some studies have found social media is not as effective in garnering B2B leads as are time-tested lead-gen methods like business events, trade summits, and telemarketing. B2B content marketing has lately been centering around social media. Such studies, however, are inconclusive. Project management.

Project 65

Project Yammer Social Media Brands 65

Buzz Marketing for Technology

JUNE 27, 2008

A number of large web development discussion communities host contest areas, including NamePros , v7 Network , and Webmaster Talk. The software development community -- especially the open source community -- has long used "bounties" to help lure developers to certain tasks. ReadWriteWeb. ReadWriteTalk. AltSearchEngines.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Techipedia: Tamar Weinberg

APRIL 14, 2010

When dealing with emotions, psychology, anthropology, sociology, among other disciplines, you’re bound to make “mistakes&# as you attempt to understand demographics and communities and learn about who will be receptive to what. It should be about growing the community, not cutting new people off while they learn the ropes.

Social Media 267

Social Media SEO Blogger Communities 267

Kikolani

NOVEMBER 29, 2010

Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Her blog, Kommein , covers blogging, business, community management, social media, and more. Deborah Ng. Her personal blog, Just Kissie , covers a little bit about everything. Liz Strauss.

Blogger 168

Blogger SEO Consultant WordPress 168

Keyhole.co

NOVEMBER 4, 2020

So, if you’re interested in tracking LinkedIn and Pinterest you’ll have to use another tool. Oktopost is focused on helping B2B brands to manage, monitor, and measure all of their social media activities from a single platform. Con: Agorapulse’s listening is only available for Facebook, Twitter, and Instagram.

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

FEBRUARY 13, 2022

So, if you’re interested in tracking LinkedIn and Pinterest you’ll have to use another tool. Oktopost is focused on helping B2B brands manage, monitor, and measure all of their social media activities from a single platform. Con: Agorapulse’s listening is only available for Facebook, Twitter, and Instagram.

Analytics 52

Analytics Social Media Tools Price 52

Convince & Convert

AUGUST 26, 2010

Assuming you want to dive into the pool of custom graph creation and data manipulation, you’ll probably do so in Microsoft Excel. RowFeeder – Raw and Ready That’s what I like so much about the new RowFeeder social data gathering system. The ease-of-use and Excel format of RowFeeder are big pluses for me. All rights reserved.

Social Media 120

Social Media Strategy Analysis Reputation 120

Hootsuite

AUGUST 14, 2023

For example, you might say: “Pretend you’re a Microsoft engineer, and I’m an interviewee for a junior software engineer role. Design two optimized contact forms to collect emails from B2B clients in the automotive manufacturing industry. Write an article about the power of community and how it can help people in need.

Products 92

Products Real Estate Tourism Fashion 92

Webbiquity SMM

APRIL 9, 2012

A slick service that enables you to easily add a QR code to your business card which links to your LinkedIn profile and contact information. Buffer is a tool for automatically posting content to Twitter, LinkedIn and Facebook. “Greplin social media search can access more than just your Facebook, Twitter, and LinkedIn accounts.

Review 200

Review Tools Social Media Klout 200

Convince & Convert

MARCH 2, 2010

The social media community is starving for a viable way to track customer behavior throughout all social outposts (as evidenced by the massive number of retweets for this post I mentioned recently about a new way to tie Google Analytics to your Facebook fan page ). The area of “metrics integration&# is especially interesting.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117