Diva Marketing Blog

MAY 20, 2016

Paul is an online marketing consultant, editor, writer, and author with more than 20 years experience in the digital marketing space. If you aim to develop a personal brand, it's important to have a domain name that uses your name (i.e., You can't afford to bypass social media if you hope to grow a strong, authoritative brand.

Domain Name 71

Domain Name Content Marketing Real Estate 71

Convince & Convert

JULY 27, 2010

Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting. Business News "Blogging every day doesn’t make you a better thinker or consultant, it makes you faster at WordPress formatting." Those words are often used interchangeably, but they are not the same.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

JUNE 29, 2010

More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook)&# Jay- How does this play into our supposed need for curation? link] Hot In Marketing Cognitive Surplus – Use Social Connectivity to Change the World | Book Reviews | Social Media Consulting – Con. Bravo, Clay. Thanks for that!

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

JULY 20, 2010

About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. link] Seriously. Even before the genre developed.

Social Media 141

Social Media Strategy Consultant Blogger 141

Diva Marketing Blog

MAY 20, 2016

Paul is an online marketing consultant, editor, writer, and author with more than 20 years experience in the digital marketing space. If you aim to develop a personal brand, it's important to have a domain name that uses your name (i.e., You can't afford to bypass social media if you hope to grow a strong, authoritative brand.

Domain Name 40

Domain Name Content Marketing Real Estate 40

Oktopost

FEBRUARY 15, 2024

Content is king, but B2B buyers are all drowning in more content than they can ever consume. 94% of marketers report that curated, personalized content increases sales. Experienced creatives will be able to provide fresh, innovative perspectives and ensure that your branding is consistent and on-point.

Content 62

Content B2B Case Study Price 62

Sprout Social

JANUARY 9, 2017

This leads brands to be more strategic with what time of the day they post to Facebook. Additionally, data from Digiday found some brands see 85% of their video views on Facebook happen without any sound. According to the Sprout Social Q3 2016 Index , 57% of users get annoyed when brands are too promotional on social media.

Social Media 40

Social Media Instagram LinkedIn Social Networking 40

Oktopost

AUGUST 9, 2020

Did you know that as an employee, you are a top asset when it comes to spreading your company’s brand awareness on social media? And their posts usually get more attention: people trust their peers more than they trust brands. B2B marketers harness this power by asking employees to promote their organization on social media.

Hashtag 132

Hashtag B2B Policies Authentication 132

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. Instead, there’s a combination of channels and tactics that successful SaaS brands have proven work time and time again. Curate product feedback and ideas.

Strategy 99

Strategy Marketing Case Study How To 99

Webbiquity SMM

DECEMBER 17, 2013

Interviewing Steve Miller (the marketing consultant, not the 80s rock star), Gary Kane presents and explains the 10x10x10 model for content marketing, starting with: “Write down the 10 most frequently asked questions from your customers.” What Can Disney Teach Manufacturers About Marketing? by Industry Market Trends.

Tips 203

Tips Flipboard Content Screencast 203

Webbiquity SMM

JUNE 14, 2011

A common issue for B2B vendors: how do you sell “boring stuff&# online? Tap your internal subject matter experts and help them create personal brands. Facebook is better for B2B than many businesses realize (the one point of Steve’s on which I remain skeptical). • 92% of b2b buying cycles start with search.

B2B 164

B2B Sentiment SEO Klout 164

Kikolani

NOVEMBER 29, 2010

Adria is a organic technology consultant, business developer, technology trainer, and empowerment / tech conference addict. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. Her blog, Web Content Curator , covers blogging, book reviews, social media, and more.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

JULY 6, 2017

Paul agreed to an interview with me to help shed light on how brands must address the new demands of publishing online at scale. What Is Brand Publishing? Barry: What is brand publishing, and is it the same thing as content marketing? Brands must address the new demands of publishing online at scale. I had to ask.

Publishing 60

Publishing eBook Analytics Conversation 60

Convince & Convert

SEPTEMBER 21, 2010

I have a few goals set up, including visits to my speaking page; visits to my consulting page; time spent on the site, etc. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. I implement bit.ly bar for aesthetic reasons or tracking reasons?

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Writtent Blog

JULY 9, 2013

B2B Marketing Trends Survey 2012 Report. Curata’s annual survey of how B2B marketers approach content marketing strategy is a tactical goldmine. While the survey naturally includes a deep look at how companies are approaching content curation , there’s plenty of other insights that make it well worth any B2B or B2C marketer’s time.

Case Study 105

Case Study Study Research Report 105

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S. link] Lisa Diomede Why D.I.S.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Convince & Convert

APRIL 26, 2012

is the author of the brand new book, so brand new that the official release. Your brand is competing. And brands. strategy consulting practice in the last company that I was in. So, for example, I might have well, Pinterest and optimization, Pinterest and B2B, Pinterest and consumer, Pinterest and this, and so.

Social Media 135

Social Media SEO Retail Conference 135

Convince & Convert

MARCH 18, 2016

It’s a platform for B2B marketers, primarily B2B marketers, to create, manage, optimize, and merchandize their content. And I can’t tell you how many resource centers I land on, and B2B companies are brutal for this. And again, I’m showing you how Uberflip uses Uberflip, so it’s very, very branded.

Marketing 60

Marketing Content eBook Joomla 60

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. Many brands struggled with social media early on. ” Prologue: The Reign of Print.

B2B 318

B2B Influencer Social Media BuzzStream 318

Webbiquity SMM

MARCH 27, 2017

Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Instagram has more users than Twitter.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Convince & Convert

FEBRUARY 9, 2010

That’s why brands go to great lengths to humanize themselves on the social Web. Between the pre-set bots, and the humanoids who decide to act like 'bots RT anything if the right blog (or blogger) curates it … I unfortunately think the #'s would be huge. How many brands or people do you know who are truly authentic?

Social Media 119

Social Media Strategy Survey Social CRM 119

Waxing UnLyrical

NOVEMBER 8, 2019

When it comes to B2B content marketing, you need to focus more on expertise and for directly targeting end-users to create informed content that helps users to make decisions. Not Curating Content Frequently. This is why curating your content is so essential for engaging an audience and driving output. Conclusion.

Content 187

Content Curation Marketing SEO 187

Webbiquity SMM

AUGUST 25, 2020

Today, 84% of C-level and VP-level buyers say they are influenced by social media when purchasing, and 83% of B2B marketers are using it. Two out of three marketers saying they plan to boost their organic usage in the next year (although) it remains stronger for B2C (72%) than B2B (57%).” 2. Visual Content.

Types 176

Types Social Media Content Hashtag 176

The Realtime Report

APRIL 24, 2024

While the main event itself is undoubtedly important, the key to turning one-time attendees into loyal, lifelong fans of your brand lies in the critical post-event follow up phase. To truly maximize the lifetime value of your attendees, make an ongoing effort to keep them engaged with your brand in between events too. Works every time.

Eventful 91

Eventful Survey Loyalty Authentication 91

Convince & Convert

MARCH 16, 2010

I think twitter is more of a heavily curated rss reader/feeder rather than a portal, and I suspect that presenting twitter to new users as more of a friendly way to use rss that as a way to push conversation with strangers would help quite a bit. Teens don't pay for statistical consulting services. Facebook is annoying as $#@!

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook.

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Senior consultant at London-based agency, @ParatusComms. Originally from Oz.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

SEPTEMBER 2, 2010

Measurability The reason I was originally a political campaign consultant (late 80s, early 90s), is the satisfying success metrics. And socia media also gives us power over brands in ways we’ve never enjoyed. Social media is word-of-mouth on steroids, and our ability to praise or punish brands with a few keystrokes is satisfying.

Social Media 155

Social Media Strategy Consultant Social CRM 155

Writtent Blog

JULY 5, 2016

However, as the stakes and levels of entry get higher, and as people start to realise that the content they’re creating represents their brand, companies will start to see the value in investing in premium quality content creation. A lot of brands will give up on content marketing as they are not seeing short term results. Back to top.

Trends 76

Trends Content Marketing Consultant 76

Convince & Convert

SEPTEMBER 21, 2010

Social Specialization There was much talk among the social media consultant set about the need for the industry to deconstruct social media. People like Chris Brogan and Gary Vaynerchuk are name-brand consultants and speakers because they have great ideas and articulate them well. Chris is incredibly kind and approachable.

Social Media 127

Social Media Strategy Conference Eventful 127

Social Media Strategies Summit

NOVEMBER 12, 2020

For example, if you work with corporate professionals or service B2B clients, it’s sensible to invest time in LinkedIn. You can create a content calendar in Excel or Google spreadsheets by listing the platforms and dates, then filling in whether you’ll have curated or custom content. Curate Complementary Content.

Small Business 231

Small Business Social Media Strategy Flipboard 231