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Influencer marketing goes mainstream

Sherrilynne Starkie

Influencer marketing is nothing new. Click To Tweet That means Instagrammers, YouTube Creators, Bloggers, Podcasters and so on. So when The State of Influencer Marketing report, published by Klear, a marketing software company, stated that influencer relations activities have grown by 198 per cent in a year, it was no real surprise.

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Search Engine Statistics:: Google's share dips

The Marketing Blog

50 am Search Engine Statistics:: Google’s share dips Jump to Comments Although, Google continues to dominate the search market in U.S. Sector wise trends : If we look at vertical searches, all is not lost for Google as they continue to rise in Automotive, Shopping and travel verticals. Search saw gains in the Automotive category.

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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

This company has been in the same office since the 1970s, which makes for some great before and after photos: View this post on Instagram A post shared by AGS Company Automotive Solutions (@agscompanyauto) 2. Have a plan Some clever copywriting can make TBT an integral part of your marketing plan. When did TBT start?

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011.

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Volkswagen: The fun theory

Laurel Papworth

If I were say, Toyota, I’d be looking for an agency that will offer more than a blogger outreach program, Facebook Fan page and a YouTube “viral&# clip… Eight agencies have been put on a long list for the automotive giant, with the four best ideas then given the green light to go out to market. from B&T ).

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Diva Marketing Talks About Social Media Sponsored Conversations With "Auntie" Melanie Notkin and Scott Monty

Diva Marketing Blog

Diva Marketing Talks is a live, internet radio show. 1-topic about social media marketing. We'll also talk about where blogger relations and pay per click fits into the picture. Scott is an active blogger and podcaster. 30-minutes. Miss today's show? You can pick it up as a podcast or listen on your computer.

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When Crisis Attacks

Social Media Marketing

Sports celebrities and major automotive companies are suffering from major hits to their reputation every day in the news. But outside of a blogger outing through IZEAFest , I hadn't really heard much of their social media efforts. It seems that crisis management has been a hot topic in the news lately.