8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Hosted and Mobile-Specific Article Formats. It also comes with SEO risk factors, so it is critical to build safeguards into all syndication contracts.

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Google Plus SEO: The Business Benefits

Pamorama

Google+ places a heavy emphasis on search engine optimization (SEO), which differentiates it from other social media networks like Facebook and Twitter. . Google Plus and Local SEO. See my post A Beginners Guide to Content Marketing to learn more about its importance.

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Trending Sources

The Importance of Content Marketing When Building SEO Strategies [Infographic]

Mindjumpers

Earlier this month, Mai wrote an article about why you should put content marketing at the heart of your brand strategy , in which she gives a summary of the importance of content marketing for your brand. Similar Posts: Put Content Marketing at the Heart of Your Brand Strategy.

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Will SEO Exist in 2015?

Techipedia: Tamar Weinberg

SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins.

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Do Social Signals Drive SEO?

Convince & Convert

Being the savvy content marketer you are, you now set out to to bring an audience to that post. There is so much speculation about how social media and SEO interact, but what’s the real story? Links are still a major driver of SEO. So Does This Really Drive SEO?

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5 Ways Your Social Media Posts Improve Your SEO

Convince & Convert

But the experience of industry professionals has been universal—highly engaged content has much greater SEO value than do less popular pages. This means that social media marketing and search engine optimization work in tandem; what works well for one works for the other.

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Editorial SEO Tactics for the Newsroom

Adam Sherk

By now most editorial sites are employing basic SEO best practices in the newsroom but how many are taking full advantage of every opportunity? It is a fundamental part of editorial SEO but it is only the beginning. What other SEO tactics should newsrooms employ?

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This One Thing Has Become The New SEO Reputation Management Secret This Year

Webbiquity SMM

Therefore, it is imperative, as a business owner or marketer, to focus on improving and maintaining a healthy reputation in the marketplace. In this article, I will be going over one of the biggest kept secrets of this year when it comes to managing your reputation online.

6 Free SEO Tools Social Media Marketers Can Use Too

Sprout Social

Every marketer has their favorite set of tools that help make their job easier. For instance, email marketers might use autoresponders or coding tools. Social media marketers use social media management tools and SEOs use keyword research and analytics tools.

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35 SEO Copywriting Tips for Rocking Content

Writtent Blog

. SEO copywriting refers to the art of writing copy that ranks well in search. To help you please both your readers and the search engines, we’ve compiled a list of 35 of the best SEO copywriting tips for rocking content, all of which are based on actual experience. Utilize SEO Tools.

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Top SEO Do's And Don'ts To Try Out In 2015

Social Media Marketing

Search engine optimization was the key way of drawing visitors to the website and even today it is used as a preferred marketing tool, to get the message across to your potential customers. Keep in mind that forming an SEO strategy comes prior to designing a website.

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5 Power Tips for Writing Killer Blog Headlines for SEO and People

Harp Interactive

Categories: Blog , blogging , Content Creation , Content Marketing , Social Media & SEO Tags: blogging , content marketing , seo and headlines , tips for good headlines , Write Great Headlines , writing great headlines How to write blog headlines that get found and shared!

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4 SEO Tactics That Damage Your Brand’s Reputation

Convince & Convert

From a marketing perspective, you’ve got to feel at least a little sorry for SeaWorld for the utter devastation of its sterling brand. SEO is all about boosting your company in search engine rankings, but you can’t step all over your brand during the climb. SEO Brand Destroyer No.

How to Reverse Engineer Your Competitors’ SEO Strategy

Convince & Convert

Use this information to test the topics for yourself, even if you start with something small, like social posts or articles for your blog. Analyze Their Technical SEO. Analyzing your competitors’ technical SEO can allow you to locate any techniques you might be missing.

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SEO Metrics for Publishers: How are You Tracking and Measuring Success?

Adam Sherk

The technical, editorial and marketing teams are trained in SEO best practices and are integrating them into the daily workflow. When it comes to SEO publishers need to understand and effectively communicate progress and success.

25 Google Plus Resources, Articles, and Reviews to Help You Get Started

Pamorama

I’ve jumped into the Google Plus fray to try it out and determine what potential benefits it offers social media marketers. 25 articles, resources, and reviews to help you understand the basics of Google+. How Will Google Plus Affect SEO? Officially, there’s no official indication of how Plus will affect SEO, but plenty of speculation and some obvious hints about where things may be headed. Google+ (or is it “Google Plus&# ?),

There’s No Perfect Headline: Why We Need to Write Multiple Headlines for Every Article

Buffer Social

But it also places extra importance on the headlines we choose for our content, as headlines have the power to influence readers even if they don’t read any more of the article. Even with the articles we read online. Content Marketing

2015 SEO No-No’s

Saying It Social

We see the articles containing tips of what to do when it comes to SEO all the time- redundant, complicated, and hard-to-implement. In this article you will find the top 5 tips of what not to do when you’re trying to optimize your online pieces for search engine purposes. The post 2015 SEO No-No’s appeared first on. To some extent we cover the same basics here, but with a twist.

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Increase Your Business With Social Media and SEO

The Realtime Report

Increase Your Business With Social Media and SEO. If you want to improve your business, then you need to use social media along with your SEO strategies. Many businesses feel that since they have a SEO plan in place, they don’t need to leverage the power of social media.

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SEO Copywriting: 25 Best Practices for 2014

Writtent Blog

To the dismay of businesses and marketers, SEO copywriting best practices do not guarantee high SERP rankings. All of them adhere to SEO and content creation guidelines. In 2014, SEO copywriting is about quality – well-written optimized content that appeals to humans.

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SEO Strategies: Optimisation Ideas for Your Google+ Page

Mindjumpers

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. Posts – If you want to put up an article or any content, make it visible to the public.

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Six social media tactical articles you need to read

SocialFish

SlideShare Presentations From #RLTM Realtime Marketing Lab (Realtime Report). WordPress SEO Tips: 7 Deadly Mistakes You Want to Avoid (RazorSocial). Just a few links I’ve been saving for you recently.

5 SEO Writing Techniques to Consider in 2015

Writtent Blog

SEO writing techniques? As an online writer or marketer, the key is to strike the right balance; create quality content that people want to read and search engines want to index. Here are five effective techniques to work into your digital marketing plan. Yes, SEO matters.

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SEO Copywriting Best Practices for 2015

Writtent Blog

2014 was another fast-paced year in the world of SEO. In case it isn’t clear, last year’s SEO strategy can’t be recycled for the year to come. This includes: High-quality, informative content marketing. That could actually harm your SEO in the year to come.

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Is Article Marketing the Way to Build Traffic to Your Blog?

Janet Fouts

In February Google rolled out an update to their algorithms likely directed at sites that duplicate content for article marketing as well as those that “spin&# articles (replacing phrases and words so they aren’t exact duplicates and then posting to article hosting sites).

58+ Resources to Master SEO Copywriting

Writtent Blog

If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? 92% of marketers say that content creation is very effective for SEO.

SEO Isn’t Dead. The New SEO

Firebelly

People who are aware of what’s going on with Google, but aren’t mired in the details of SEO every day may have heard the oft-used-but-incorrect phrase, “SEO is dead.” What SEO Used to Be Like.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. This is the article you need to make that happen.

SEO is Dead. Content Marketing = Guaranteed SEO

Writtent Blog

SEO as we know it is actually gone forever. Prior to September 23rd, marketers could draw rich insights from data on the keywords that were driving visitors to their sites from Google. Still not convinced that these emerging factors indicate that SEO isn’t what it used to be?

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51 Profitable SEO Niches to Dominate with Low Competition

Viper Chill

When an SEO guy tweets a G Trends screenshot of how fast one of your niches is growing and you hope noone else saw it. I did add a few more domains to my list before going live with this article, but left out quite a few others I found. And I predict that market will grow.

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Revealed: The New SEO (When Google Takes Freshness Too Far)

Viper Chill

If it was, Microsoft’s billions pumped into Bing would have gave it more than a few % market share. That being said, it amazes me that every SEO blog is preaching the same old things that they’ve been saying for years.

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How to Do an SEO-Friendly Blogging

Kikolani

In the present era of content marketing peak, it is not enough to be simply an excellent writer and an expert in the field. Sufficient SEO knowledge will sky rocket your performance you aim at. Below, I’ll share many actionable tips to facilitate your becoming an SEO-savvy blogger.

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3 Ways to Transform Your Blog Into a SEO Machine

Convince & Convert

Search Engine Optimization (SEO). Using ALL of these options is ideal, but if you can only chose one, then SEO gets my vote every time. Install a good SEO plug-in. This is an essential component for SEO success. Want more detail on mastering Yoast and SEO?

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Three Influencer Marketing Secrets to Drive Traffic

Webbiquity SMM

But though the practice of influencer marketing —driving content by leveraging influencers—has been around for awhile, you may not have fully capitalized on this powerfully effective way to increase your website’s social media traffic, links, and search visibility.

SEO Isn’t Dead: 10 Ways to Use It for Business

Writtent Blog

While it may come as a surprise to some people, SEO is still alive and kicking. magazine published click-bait piece recently with the title “ SEO is Dead. In fact, it’s what smart SEOs have been doing for a really long time. It’s the best tactic for SEO and OAO.

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The Changing Face Of Article Marketing

Small Business Mavericks

» The Changing Face Of Article Marketing Article marketing is a mainstay of Internet marketing. But recently, article marketing has taken a huge turn – for better and for the worse. Or find websites within your niche that publish articles.

The Hidden Insights of SEO

Kikolani

Long back Search Engine Optimization(SEO) used to be a discipline governed by blackhat marketers. With the moving time ‘Hidden Insights of SEO’ turned to be ‘ a game of common sense’. Technical SEO. Moving further we’ll get to our topic for this article.

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. What do marketers rate as the single most valuable SEO tactic? 9 General Marketing Stats. SEO is #2.

27+ Resources to Learn SEO Copywriting

Writtent Blog

However, don’t expect to reach scores of buying masses until you master SEO copywriting and leverage search traffic. But for marketing campaigns to be maximally effective, a copywriter must be able to produce copy that is persuasive and optimized. Blog Posts/Articles.

Do Google +1s Really Affect SEO?

Kikolani

Perhaps most importantly, marketers are still getting used to how things work, in particular with reference to the Google +1 button. Do +1s Have Any Bearing on SEO at All? So in this sense they can have a bearing on SEO – just not in the way you might think. SEO Social Media

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