Oktopost

DECEMBER 22, 2019

The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. The technological tools you employ can make a big difference in your ability to filter the signal from the noise and focus your analytics on the messages that really matter. Brandwatch. .

Tools 116

Tools B2B Sentiment Notification 116

Buffer Social

JANUARY 25, 2017

A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. But what does it take to be a great social media manager? 7 skills top social media managers share.

Social Media Management 40

Social Media Management Skills Social Media Hubspot 40

Keyhole.co

JANUARY 17, 2023

Keyhole We are proud to announce Keyhole’s newest feature, social media publishing, and scheduling for Instagram, Facebook and Twitter. This new feature complements Keyhole’s real-time social media analytics perfectly. Pricing: Sprout Social’s plans start at $99 per user per month.

Social Media 52

Social Media Tools Price Social Media Management 52

agora pulse

JANUARY 22, 2021

Social media managers often overlook these important Instagram features. As a social media marketer, it’s been incredible to watch Instagram flourish over the past few years, evolving from a simple (if popular) photosharing app to become one of the most popular social media marketing sites on the market.

Features 124

Features Instagram Hashtag Social Media Management 124

Hootsuite

JULY 4, 2022

of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. While it may not be the most obvious platform for direct B2B sales conversions, TikTok provides a great space to build brand trust and loyalty: TikTok users are 2.4x TikTok isn’t just for consumer brands, either: 13.9%

Questions 104

Questions Banking Insurance HootSuite 104

Buzz Marketing for Technology

APRIL 21, 2010

Moving up the chart from monitoring into analytics is where you see higher value from all that monitoring of your social data. Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly.

Data 198

Data Social Media Radian6 B2B 198

Hootsuite

FEBRUARY 18, 2020

This doesn’t mean that marketers should feel compelled to use Facebook or rule out other social media sites. For example, according to LinkedIn, 89 percent of B2B marketers turn to LinkedIn for lead generation. These marketers say LinkedIn generates more than two times as many leads than other social channels.

Social Media 145

Social Media How To HootSuite Discount 145

Hootsuite

JANUARY 4, 2023

Social marketers do a lot more than scroll through TikTok all day. Shout out to all the social media managers juggling so many hats while keeping their social channels afloat. Social media analytics. Social listening. Creating effective social content takes planning.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Understandable.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Convince & Convert

MARCH 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Company 120

Company Instagram B2B Survey 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch.

B2B 121

B2B Software Social Media Survey 121

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch.

B2B 121

B2B Software Social Media Survey 121

Oktopost

MAY 3, 2022

Many B2B businesses have nailed the lead generation and conversion parts of the sales cycle. Customer marketing is becoming a necessity in the B2B world. How to Build a Great B2B Customer Marketing Strategy. 4 B2B Customer Marketing Trends You Can Use. How to Build a Great B2B Customer Marketing Strategy.

B2B 62

B2B Marketing Newsletter Patterns 62

Buffer Social

NOVEMBER 30, 2016

If you’d like to dig into one area in particular, here’s a quick table of contents so you can jump to the section that’s most important to you: Social media marketing classes (Nos. Marketing data and analytics classes (18-24). Free Online Courses to Learn and Improve Your Social Media Marketing Skills.

Class 40

Class Skills Social Media Marketing 40

Oktopost

DECEMBER 18, 2023

Social media strategies aren’t just about acquiring new customers; they also involve nurturing relationships with existing customers and ensuring your followers remain engaged and interested in your brand. B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that.

Software 62

Software Communities Forums Hubspot 62

Oktopost

FEBRUARY 1, 2023

Social media is the new business card—it’s more than a trendy marketing tool for any B2B organization; it’s a necessity. With 75% of B2B buyers using social media to make purchase decisions, it has become an essential tool for every business. What is social media compliance?

B2B 62

B2B Social Media Privacy Policies 62

Oktopost

APRIL 4, 2023

Brands need to be able to build a persona online, rather than relying on a single campaign to capture consumers’ attention – and, more importantly, their trust – on social media. Social proof is held in high esteem It’s not hard to argue that social proof ‘rules the roost’ when it comes to B2B and B2C selling.

Social Media 118

Social Media Marketing B2B Banking 118

Techipedia: Tamar Weinberg

AUGUST 2, 2011

I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. Sadly, most people overlook it for it’s power as a social media tool.

Tools 277

Tools Tips Marketing Social Media 277

Oktopost

JUNE 10, 2024

The fact that ‘Finfluencers’ even exist proves that social media platforms have emerged as robust channels for education, engagement, and lead generation in the traditionally conservative financial sector. Social media’s potential is immense in reaching and converting B2B prospects for financial advisors.

Social Media 62

Social Media Tips Education Banking 62

Hootsuite

FEBRUARY 24, 2022

LinkedIn: B2B-focused marketing campaigns and brand building. Your social media managers can work efficiently together. In addition to responding on social media, make it easy for customers to ask questions quickly pre- or post-purchase from your website. Track your analytics. Okay, okay, kidding.).

Examples 145

Examples Campaign Platform Tips 145

Hootsuite

JANUARY 23, 2024

Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. Especially those focused on B2B sales. Understanding how LinkedIn results compare to those on other platforms helps you understand how best to allocate your limited social marketing resources. Try Hootsuite’s Inbox today.

LinkedIn 84

LinkedIn Tools HootSuite Marketing 84

Hootsuite

JULY 8, 2020

B2B companies should also consider: Size of business: What kinds of businesses buy from and engage with you? The social marketing manager? Social media analytics provide much of this information. This will allow you to gather information about who clicks on your content using Google Analytics.

Template 145

Template Templates Social Media How To 145

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three.

Social Media 157

Social Media Radian6 Strategy SM2 157

Webbiquity SMM

SEPTEMBER 10, 2012

Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S. She’s a self-described “social media nerd” who loves “NASCAR, steak, rock music and XBOX360.” ” She was named B2B Magazine’s 2012 Digital Marketer of Year. susanbeebe.

Twitter 260

Twitter Bazaarvoice B2B Microsoft 260

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more.

B2B 165

B2B Sentiment SEO Klout 165

Convince & Convert

MAY 11, 2010

You can study your Web analytics, and see which pages get the most traffic, and what questions are likely to be in prospects’ minds when they are on those pages. Not in a “here’s our FAQ&# way, but in a vigorous, social media way. Or, you could survey Web site visitors, gathering data in real-time.

FAQ 139

FAQ Content Consultant Social Media 139

Buffer Social

MAY 20, 2019

A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. But what does it take to be a great social media manager? What are the skills to master and traits to have? Skills vs Traits.

Social Media Management 82

Social Media Management Skills Social Media Hubspot 82

Hootsuite

JULY 13, 2023

If you’re lucky, they’ll carry on to actually make a purchase or book your services (awwww yeah) — but, really, at this stage, just collecting some contact info is a win. Source: LinkedIn TikTok’s new lead generation ad objective helps social media managers easily collect info, too. What posts are garnering comments?

Social Media 98

Social Media HootSuite Analytics Newsletter 98

Convince & Convert

FEBRUARY 2, 2012

The main tool that we’re using, and my apologies, Eric, but we’re actually using the Awareness Networks social hub. In fact, I was going to go, of course, this year, but I managed to book a speaking gig for myself in New Orleans on Super Bowl Sunday. Eric: They’re good guys. They’ve got a good product.

Social Media 117

Social Media Committee Team Questions 117

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Hootsuite

MAY 30, 2023

Read on for how to create a winning social media marketing strategy for law firms. #1 1 Social Media Tool for Lawyers and Law Firms Win new clients and grow your practice with the tool that makes it easy to reach and engage with prospects on social media. Businesses of all kinds can do well there.

Social Media 79

Social Media HootSuite Template Templates 79

Hootsuite

AUGUST 14, 2023

Summarize a unique skill set for an HR manager role that reflects the candidate’s ability to lead and motivate teams. Write an education section for a resume emphasizing a candidate’s passion for data science and analytics. Develop a list of 10 potential titles for a non-fiction book about leadership.

Products 92

Products Real Estate Tourism Fashion 92

Hootsuite

JULY 24, 2023

Analytics and reporting Any realtor worth their salt knows marketing efforts need to result in cold hard dollars. Robust analytics and reporting features provide insight into your social media performance, audience engagement, reach, and other key metrics. How do I promote myself as a realtor on social media?

Real Estate 75

Real Estate Social Media Tools HootSuite 75

Convince & Convert

FEBRUARY 9, 2012

One of the things that stood out was their usage of social media management tools. We found that 91% of the Internet Retailer 500 are using free or cheap – when I saw cheap, I mean $50 a month or less – social media management tools. B2B teams tend to be more spread out. Very classic B2B.

Company 115

Company Retail iPad Google 115

Convince & Convert

FEBRUARY 9, 2012

One of the things that stood out was their usage of social media management tools. We found that 91% of the Internet Retailer 500 are using free or cheap – when I saw cheap, I mean $50 a month or less – social media management tools. B2B teams tend to be more spread out. Very classic B2B.

Company 112

Company Retail iPad Google 112

Webbiquity SMM

APRIL 9, 2012

And when you log in to PingTags, you can view analytics like how many people scanned your card and which links they clicked. A social media analytics and engagement tool that incorporates search, analytics and engagement capabilities. Free analytics tools you should be using by iMedia Connection.

Review 201

Review Tools Social Media Klout 201