Should Your Social Networks Mingle?

Direct Marketing Observations

A lot of the apps and web services that come across the desk lately have to do with consolidation and aggregation. In fact, back in April there was a pretty good post in Social Media Today on 7 social media aggregation tools that you should use that caught my eye.

Top Five: Social networks invest in quality news

Sherrilynne Starkie

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn.

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How to Use #Hashtags to Improve Your Social Media Marketing

yMarketingMatters

A hashtag is word preceded by a hash mark (#), used within a message to identify a keyword or topic of interest and facilitate a search for it. So whenever a user adds a hashtag to their post, it is immediately indexed by the social network and searchable by other users.

7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. Plus there are too many networks.

How to Use Hashtags: A Quick and Simple Guide for Every Network

Hootsuite

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. You’ll also learn: how to find hashtags that will work best for your brand. What is a hashtag?

The 21 Best Content Curation Tools

Webbiquity SMM

The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. A hybrid curation app and social network—grab any content from the web and save it to your own Flipboard magazine.

Sony Builds Interactive Social Media Hub For 2014 World Cup

The Realtime Report

It won’t feel like just a load of Twitter hashtags – it will be a snapshot of what the world is feeling” ( AdAge ). Social Media Campaigns Facebook Google Isobar One Stadium Live Online forum soccer social media Social Media aggregation Sony Twitter World Cup

What Is a Social Media Hub and Why Would You Use One?

Webbiquity SMM

Are you familiar with the concept of a social media hub? Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events.

Twitter: @Anywhere announcement

Laurel Papworth

When we designed Twitter, we took a different approach—we didn’t require a relationship model like that of a social network. to the video, aggregates the tweets about that video together on YouTube. publishes them on Twitter with a hashtag #video or #nameofvid.

Nine years of Twitter

Sherrilynne Starkie

I use it to communicate with reporters and other news professionals too; it’s often their preferred social network. Hashtags too are really useful in following trends and conversation threads. Hootsuite partners with hashtag aggregator Tagboard to help brands display tweets.

5 non-negotiable dashboards to track your social media success

Socialmedia.biz

At a personal level, social media is one of the most notorious time-sucks of the modern world. Unfortunately, at a business level — especially for small to medium businesses without the resources to hire a dedicated social media manager — the situation is even more bleak.

How to Manage Multiple Social Media Accounts for Business (or Clients)

Hootsuite

Having to manage multiple social networks using different apps is time-consuming and inefficient. Fortunately, there’s no need to open multiple social apps to manage multiple social media profiles. What is the best software to manage multiple social media accounts?

3 Ways to Ensure Your Social Promotions Follow the Law

Convince & Convert

The FTC chose not to pursue any action against Cole Haan, but the incident has raised questions in the minds of savvy social marketers. Creating a specific campaign hashtag is one easy and common way to aggregate content entries.

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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Social Media Today.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

Is it the end of organic reach on social media? Yes, the (average) organic reach on social media has been falling over the years. Because we’ve seen businesses, including ourselves, growing their organic reach on social media in the last few years.

How to find your most successful social media posts

Sprout Social

If you’re trying to figure out how to find your most successful social media posts, your head is in the right place. The most recent Sprout Social Index notes that the majority of marketers are expected to regularly discuss the results of their social presence with their bosses.

6 steps to create an org-wide social listening strategy

Sprout Social

Social listening is on the rise. As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Olivia Jepson Sprout Social Media Strategist. Not all social platforms are created equal.

The 10 Top Social Media Tools Brands are Using to Succeed in 2019

Buffer Social

From social media marketing to customer experience and advertising, it can be a challenge to stay on top of everything. Luckily for us, there are a plethora of great social media tools on the market to help you succeed in your role and stay productive. The Science of Social Media Tool

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The 10 Top Social Media Tools Brands are Using to Succeed in 2019

Buffer Social

From social media marketing to customer experience and advertising, it can be a challenge to stay on top of everything. Luckily for us, there are a plethora of great social media tools on the market to help you succeed in your role and stay productive. The Science of Social Media Tool

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Hawaii Tsunami Proves Social Media Power Again: Information is a.

Bare Feet Studios

Social media has earned a spot alongside our government planners and traditional news media. It was named after the hashtag – see next item. at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N?

10 Social Media Marketing Basics for Budding Businesses

Sprout Social

If you’re trying to wrap your head around modern social media, chances are you’re a bit overwhelmed. It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. Pick your social channels. Social Strategy

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Reddit Marketing Strategies for Those Who Don’t Have Time for Reddit Marketing

Buffer Social

It’s a tricky question to answer because one of the first rules for marketing on Reddit — one of the first rules for marketing on any social media site, really — is that you have to be genuinely engaged and committed to the communities you’re part of.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 26 Social Media Monitoring Tools [Reference Guide] by Razor Social. ** 5 STARS.

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Social Media Attribution: How to Get Started

Buffer Social

Especially when it comes to a top-of-funnel channel like social media, how can you ensure social gets credit for the impact it’s having? Attribution is very close to another key social media metric: ROI. This can be the same across all your social channels.

How to Find Micro-Influencers for Your Brand

Pixlee

Using top social media influencers, such as bloggers, vloggers and those with large followings on Instagram, Snapchat and other platforms has grown exponentially with the greater adoption of those platforms. Within the influencer realm, there are many types of social influence. One type is the micro-influencer, who is defined as someone with social followings that range between 1,000 to 100,000. Hello, Hashtags.

Free Tools for Monitoring Hot Search Trends

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Free Tools for Monitoring Hot Search Trends by Adam Sherk on October 1, 2009 This week Google started embedding a Hot Trends graph at the bottom of search results pages for queries that fall within their top 100 fastest-rising search terms, as seen in this example screenshot: While checking out search trends is interesting for users, it can also be valuable to publishers.

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The Meme-ification of Instagram

Buffer Social

Social networks change and evolve, rapidly. In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. Especially at scale, there is an art to noticing the trends as social media moves.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Social Analytics.

Learning via the Social Media Game

Bare Feet Studios

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. It just shows you how much app and platform development continues in the sphere of online social networks and mobile options. Social Network. Social Bookmarks.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law? How can you measure (or can you measure) social media ROI ?

A Deeper Look at the Twitter Metrics You Should Be Tracking

Sprout Social

Every social media platform has its own lexicon when it comes to naming features and taking action, and Twitter is no different. The Events tab is a great resource for social media managers and content creators.

Social media and the rise of fantasy sports

Sprout Social

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. Let’s take a look at how social media helped make fantasy sports into the craze that they are. How mainstream media and social media created fantasy hype. And what did social media and fantasy sports?

The complete guide to online social listening

Sprout Social

If you haven’t noticed by now, social listening is kind of a big deal for brands today. Because we’re capable of learning more than ever by tracking our customers’ social behavior. Through social listening, you can answer these questions and so much more in an instant. To guarantee a complete picture of your business’ online presence, stepping up your online social listening is a must-do. What is online social listening? Sounds pretty “social” to us!

11 of the Best Social Media Analytics Tools (Free and Paid)

Hootsuite

Like all business strategies, social media requires reporting and analytics to determine how well it’s working. Social media analytics is about gathering data from your social accounts and campaigns. 11 of the best social media analytics tools. Resources Social Strategy

We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Search: Tempur-Pedic "Ask Me" Commercial | Main | 4 Ways To Celebrate MLK Day With Social Media » January 13, 2010 We Interrupt This Lifecast: Syndication Overload (Part 1) I have never written a rant post before, but nothing seems to bother me more online lately than when I log into Facebook and Im assaulted by a stream of peoples tweets in the Live Feed.

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. See Social media marketing. Hashtag.

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Ultimate Guide to Social Media Marketing

Sprout Social

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. Choosing Your Social Networks. Set your strategy up for success right out the gate by choosing the best social networks for your brand.

Tweet-Book with Toby Bloomberg Video Chapter

Bare Feet Studios

A colleague and friend of mine, Toby Bloomberg, is writing a “Tweet-Book&# on Social Media Marketing. She is featuring different authors for each chapter, drawing from her extensive network. She is a great example of someone who not only shares her knowledge but her network too.

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How Do You Manage Multiple Social Media Accounts? Our 12 Best Time-Saving Tools and Strategies

Buffer Social

Maybe this sounds familiar to you: I used to log in to each and every individual network to compose new posts , check what’s happening in my streams, follow up on conversations and follower requests, and basically perform any other little bit of social media management that was on my plate.

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The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention ( Peach ) or become part of our daily lives ( Snapchat ). The social media tools landscape can be just as fascinating — and robust! Business Networking.

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How to Curate Content: The Secret Sauce to Getting Noticed, Becoming an Influencer, and Having Fun Online

Buffer Social

View by list and hashtag. Check aggregation sites like Inbound.org, Growth Hackers, Hacker News, Panda, Digg, etc. Browse the Buffer feed to adjust titles, images, hashtags, and mentions. YouTube may soon be a social network with text, image posts https://t.co/BcY1Ga7J42

How to Use Twitter Analytics: The Complete Guide for Marketers

Hootsuite

Twitter’s 139 million daily active users interact with brands on the network in important ways , from retweeting your content to a broader audience to making purchases that directly impact your bottom line. You can use what you learn to help build your social media style guide.

The Top 25 Instagram Apps to Produce Killer Content in 2018

Sprout Social

Sprout Social. Additionally, Sprout aggregates your Instagram notifications so you never miss any shout-outs from your followers. Update: With the latest Sprout Social update, you can now schedule and post your photos directly to Instagram! Landscape by Sprout Social.