Jon Loomer

FEBRUARY 1, 2022

Aggregated Event Measurement and Performance. When iOS 14+ changes went into effect, the primary focus was on Aggregated Event Measurement. Another strategy I’ve used (and I’ll write a separate blog post about this) is creating a separate landing page and form specifically for Facebook ads.

Facebook 205

Facebook Aggregator Eventful URL 205

Webbiquity SMM

JANUARY 28, 2020

The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube. Aggregating your brand-related updates on social media hub can magnify the impact of disconnected posting efforts. appeared first on B2B Marketing Blog | Webbiquity. Conclusion.

Social Media 168

Social Media UGC Aggregator Eventful 168

Jon Loomer

FEBRUARY 15, 2022

When creating an audience based on one of these events, you’ll see options for “URL/Parameter” and “Aggregated Value.” ” Select the “Aggregated Value” option and the default option will be “Frequency.” ” Parameters and Other Examples. Take a look!

Eventful 199

Eventful API Facebook Aggregator 199

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Knowing where you stand exposes market gaps and opportunities. If so, capitalize on that with timely marketing campaigns.

Brands 110

Brands How To Sentiment Metrics 110

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Far from it, actually.

Conversation 137

Conversation Review Marketing How To 137

yMarketingMatters

NOVEMBER 11, 2013

It’s probably the most common problem faced by business owners who use social media and blogging for their business: What am I going to say? Stoked with enthusiasm and lots of great ideas, they start blogging, posting and tweeting away. It’s a big reason why so many company blogs and social media accounts are abandoned.

Aggregator 215

Aggregator Yahoo Hashtag RSS 215

Small Business Mavericks

JULY 8, 2011

Where do you get your blog ideas ? There are plenty of places to go online to get ideas for your blog posts. No matter what industry or niche you serve, these 21 sources for blog post ideas are golden opportunities. No matter what industry or niche you serve, these 21 sources for blog post ideas are golden opportunities.

Yahoo 177

Yahoo Directory Aggregator Forums 177

Social Media Strategies Summit

JUNE 3, 2022

The Office of Communications and Marketing at Harvey Mudd College sits under the advancement umbrella but operates as its own entity. As the associate director of communications and marketing, I write, edit, and copyedit everything from articles for our alumni magazine to our social media posts. Know your audience. Time management!

Newsletter 219

Newsletter Project Aggregator Team 219

Webbiquity SMM

AUGUST 23, 2011

So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent. This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs.

Syndication 186

Syndication Data How To HootSuite 186

Social Media Marketing

OCTOBER 21, 2010

Corporate blogging has been with us for quite some time, with some major companies having forayed into the space in the early to mid 2000s. Or is it that there's a purpose that isn't served by blogs? "I But if you look at the growth over the last three years, the use of blogs has actually doubled (!). I was misinformed."

Aggregator 166

Aggregator Disqus StumbleUpon Digg 166

Social Media Marketing

MAY 20, 2019

Not only as a social media platform, but Facebook holds immense marketing potential too. That is one reason why brands and marketers are actively embedding Facebook feeds on their official websites to exploit this marketing superpower of Facebook for benefiting their online business. Come, let’s have a look at each one.

Feed 102

Feed Feedly Tools Aggregator 102

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. Add social bookmark links to your most important web pages and/or blog posts to improve sharing. Build blogs and teach conversational marketing and business relationship building techniques. Social media isn’t always the right tool for the job. And yet, there’s something to this.

Social Media 232

Social Media Press Release Marketing Widget 232

Webbiquity SMM

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging. The intent of the sites is to aggregate and make it easy to find great content.

B2B 155

B2B Features Social Media Aggregator 155

Webbiquity SMM

FEBRUARY 14, 2020

When looking to land your dream job today, you have to market yourself properly. When evaluating you as a job applicant for any role in marketing (particularly social media marketing) or public relations (PR), prospective employers will scrutinize your social media presence and activity. An Awesome Opportunity. 79% of the U.S.

Skills 165

Skills Social Media Social Media Management How To 165

Jon Loomer

JANUARY 12, 2020

I’ll write a new blog post, share it to my Facebook page, and then promote that existing post via an ad. It does appear, though, that the original version posted to my page (the “existing” post) includes aggregated metrics consisting of both paid and organic. You can essentially change the entire meaning of the post.

Facebook 170

Facebook Aggregator Meme URL 170

Jon Loomer

FEBRUARY 15, 2023

Create a Custom Conversion We’ve discussed this in the other two blog posts, but there’s a bug that doesn’t allow you to add columns to your Ads Manager for all custom events. Optimization If you ever run ads to promote blog posts, you should optimize for this event. Otherwise, publish it and you’re ready to go.

Eventful 177

Eventful Aggregator Google Conversation 177

Oktopost

MARCH 20, 2022

The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. Seeing the positive effect of social listening on their brands , more and more data-driven marketers are looking for a powerful solution to support this strategy.

Conversation 118

Conversation Sentiment B2B Module 118

Harp Interactive

JANUARY 12, 2010

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader. Monitoring Tools For: Blogs.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. There’s no shortage of tools to support marketing collaboration , from project management platforms to file-sharing software.

Collaboration 226

Collaboration How To Education Team 226

Pixlee

JUNE 23, 2020

Social media is a powerhouse for marketers, with 50% of the world’s population using at least one platform. Social hubs gather all your content from different social networks, aggregate it, and display it in one place. There are several self-serve platforms available that can help you aggregate your social media profiles.

Brands 77

Brands Aggregator Curation UGC 77

Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much I Hope News Corp Does Block its Content from Google The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? What’s a news agency to do?

Content 116

Content Aggregator Press Release Syndication 116

Mindjumpers

JUNE 8, 2011

Get acquainted with news aggregation services. Therefore, it can be a good idea to use a blog aggregation tool such as Netvibes to create a dashboard of relevant content sources. Utilize the PR potential of your blog. This also means that a business blog can be of interest to the media.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Sprout Social

JULY 28, 2020

Not only should you follow influencers in your industry on the platform to find emerging trends, but Pinterest regularly aggregates categories of popular content for users based on their searches. Pins like this showcase more information about your product, service or blog post before a user saves or clicks on it.

Aggregator 121

Aggregator Analytics Trends Upcoming 121

Convince & Convert

JUNE 18, 2014

Image via BigStockPhoto.com Since the days of yore, marketing strategy has been designed for the same purpose: sell more stuff. Marketing tactics, on the other hand, are a different kind of animal. The Problem Due to the constant shifting sands of marketing, DataSift’s product is constantly evolving. DataSift Who is Datasift?

Trends 156

Trends Marketing Education Training 156

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. Social media, blogs, and discussion boards mean that users generate as much online content as brands do. The challenge for marketers: how to track real business prospects through all the various online and offline touch points.

Strategy 178

Strategy B2B Marketing Research 178

Buffer Social

AUGUST 12, 2019

It’s a tricky question to answer because one of the first rules for marketing on Reddit — one of the first rules for marketing on any social media site, really — is that you have to be genuinely engaged and committed to the communities you’re part of. Yes, there are marketing tactics to drive meaningful traffic.

Reddit 65

Reddit Strategy Marketing Authentication 65

Jon Loomer

FEBRUARY 13, 2023

A typical blog post may actually have a lot of content that people don’t read after the article itself. Quick Tip: You may want to rank these events in your top eight for Aggregated Event Measurement if you have room. Before we create this event, we should discuss what quality scroll depth looks like. But, that may not be ideal.

Eventful 182

Eventful Aggregator Widget Conversation 182

Buzz Marketing for Technology

OCTOBER 4, 2008

The Bamboo Project Blog. The Power of Blogging ISNT Just in Reading Them. In a few weeks were going to be looking at blogs in the Work Literacy course. In fact, I have to go on record right now as saying that reading blogs is only a small part of what makes blogs powerful for learning. RANT ALERT! ) END RANT ).

Project 265

Project Web 2.0 Module Wiki 265

Mindjumpers

NOVEMBER 23, 2012

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. What does this mean? Read the entire report here.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Kikolani

MAY 24, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Blogging / Content. Enjoy your blogging! Content marketing metrics is about measuring the results. You can rely on this blog post for that. The Resources Mashup.

Domain Name 126

Domain Name FeedBlitz Marketing Hotels 126

Convince & Convert

NOVEMBER 3, 2014

Youtility is marketing so useful, people would pay for it if you asked them to do so. That’s why I co-wrote Youtility for Real Estate: Why Smart Real Estate Marketing is About Help, Not Hype. I wrote this book with the sublime Erica Campbell Byrum , head of digital marketing for ForRent.com.

Real Estate 141

Real Estate Marketing Foursquare Groups 141

Lucy Hall

JULY 27, 2015

In this post we will look at the perfect post length for social media and your blog. Blog – 1600 words. . Your blog is a little different from social media but your social media and blog should be used together to help with content marketing (or getting your blog content read as much as possible!)

Social Media 60

Social Media Guidelines Aggregator Hashtag 60

Jon Loomer

OCTOBER 29, 2021

” Then click “Refine by” and select “Aggregated Value.” I wrote a blog post recently on a bunch of ways that you can target quality website visitors , and this was one of them. When you create a website custom audience, select “PageView” under “From your events.” What to Look For.

Facebook 209

Facebook Aggregator Upcoming Engagement 209

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. For a very long time, measuring marketing was a needle in a haystack approach, whereby we all agreed to lie to each other about data and extrapolations of it.

Metrics 128

Metrics Postrank Klout Marketing 128

Hootsuite

JULY 21, 2022

If you’re drawing blanks, it’s time to recap a few marketing ROI formulas. Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels.

ROI 113

ROI HootSuite Cost Campaign 113

agora pulse

JULY 17, 2020

Social-savvy marketers. In-the-know marketers can easily understand in-depth information. Then choose the individual and aggregated data you want to include, such as audience insights, content summaries, and community management. Go for a data-heavy summary. Busy bosses and managers. Insert Comments and Insights.

Report 147

Report Social Media Metrics Aggregator 147

Keyhole.co

FEBRUARY 23, 2024

This blog post aims to help you understand how to measure social media success in 2024. Every business plan should have a dedicated section that outlines the strategies and key performance indicators (KPIs) for an organization’s marketing efforts. Read online guides, blogs, and the best books on sales. So, never stop learning.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52