Blogging the Festive Season: The Digital Publisher [Case Study]
DECEMBER 1, 2012
I’m working with several brands to promote Holiday Wish Lists that dog lovers will be interested in. The brands are sending me their holiday look books and I’m choosing the times I want to promote—items that I would buy for our home and dogs. This season, I’m working on building relationships with brands and small pet businesses, while helping my readers save time and money. These posts are generating revenue, but I am building a solid relationship with these brands.