The Marketing Blog

MARCH 8, 2010

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

Study 180

Study Company Web 2.0 Twitter 180

Buzz Marketing for Technology

OCTOBER 4, 2008

When people are actively engaging with and reflecting on their professional experiences, which blogging encourages us to do, thats where ongoing learning really takes place. I think my frustration right now is that Ive realized how firmly entrenched people are in a sort of passive, one-way view of the web. through the lens of Web 1.0,

Project 265

Project Web 2.0 Module Wiki 265

Laurel Papworth

JANUARY 31, 2010

After sitting on 6 million for a while, we have 7,900,000 monthly active users, 6,900,000 over 18 years old. Here’s the description of a Monthly Active Use r according to Facebook, as well as the August figures for Australians on Facebook. Twitter: Reputation Management in Social Networks (18). Related posts.

Web 2.0 107

Web 2.0 Statistics Facebook Technorati 107

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Foursquare!

Industry 231

Industry Real Estate Social Media Travel 231

Social Media Strategery

NOVEMBER 18, 2011

.” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. For you, building communities might be the goal.

Yammer 132

Yammer NewsGator SocialCast Web 2.0 132

Laurel Papworth

FEBRUARY 14, 2010

Where ever people congregate together, yes even in social networks and online communities, there will be scammers and unethical marketers. By the time Facebook deletes the page, the community will have warned each other. Open communication triumphs private shame. Short head of activity, big takeup, quick drop off.

iPad 108

iPad Facebook Web 2.0 Technorati 108

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. The bottom-line is that as a marketer you would certainly want to measure the impact and effect of your activities on any channel.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said. Go join that!

Communities 117

Communities Groups Groups Social Media 117

The Marketing Blog

AUGUST 3, 2010

If you are still evaluating the platform and are trying to estimate the possible returns, here are a few tips which you would want to consider: It doesn’t work for all – Business & Stakeholder Introspection Creating a campaign on Facebook & nurturing an online community requires a lot of time and effort.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Laurel Papworth

OCTOBER 20, 2010

Government 2.0 I’m speaking in Canberra next week - a workshop on social media and government one day and presentation on online communities and voters/constituents the next. Public Sector web 3.0 and Future of Social Media eGov. What happens if you don’t build social networks?

Gov 2.0 75

Gov 2.0 Conference Social Media Press Release 75

The Marketing Blog

SEPTEMBER 28, 2009

A couple of years of ago, one could easily identify active users through blogs & discussion forums. But now the platforms have diversified, today there are Indians heavily discussing social media on twitter, LinkedIn and Facebook. influential Indians in social media on Facebook etc.) Any collaborators?)

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Adam Cohen

JULY 19, 2010

Recent posts The Digital Five Tool Player Making the Leap: Why Companies Struggle with Social Media On Beyond Snake Oil Twitter Badges For Brands Who Want to Avoid Narcissism Social Media Chat Tuesday, July 21st I Will Not Write About Old Spice 10 Reasons Market Research is Critical to Social Media Recent Comments Powered by Disqus Facebook Activity (..)

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Buzz Marketing for Technology

JUNE 27, 2008

Recently I was asked to write an article for the European Council of International Schools Shortcuts Newsletter about using web 2.0 tools to develop professional learning communities for international school teachers, at an introductory level. The 21st Century Educator: Embracing Web 2.0 The power of web 2.0

Education 154

Education Web 2.0 RSS Wiki 154

Buzz Marketing for Technology

JUNE 27, 2008

5 Things You Can Do to Begin Developing Your Personal Learning Network. If youre new to this world, personal learning networks are created by an individual learner, specific to the learner’s needs extending relevant learning connections to like-interested people around the globe. 1-Join a professional social network.

Education 279

Education Ustream Microsoft Wiki 279

Buzz Marketing for Technology

JUNE 27, 2008

office 2.0. online communities. Publishing 2.0. Web Content 2007. Web-based spreadsheet. The current issue of 7thFloor , an italian business magazine, includes an interview with the speakers from the International Forum on Enterprise 2.0. Read the full article: Enterprise 2.0: BlackBerry. boris mann.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Techipedia: Tamar Weinberg

JANUARY 25, 2008

If you use Twitter regularly, you’d see that it wins as a social news site that provides instantaneous news — at least of that caliber. If you’re not actively engaged, the news won’t come at you. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Laurel Papworth

DECEMBER 16, 2010

Freelancer has a very active community so I’m sure they are not concerned but if you are a company developing your customer community for the first time, 20 days will net you oh about 3 entries (just videoing and editing will take some ppl 3 weekends!) – completely forgot it’s mine. Related posts.

Social Media 97

Social Media Diagrams Web 2.0 Social Networking 97

The Marketing Blog

AUGUST 5, 2008

We are now a strong community of 1 Million professionals • There are 10,000 active bloggers who participate in active blogging We have leaders like Narayan Murthy, Azim Premji to fresh graduates who share their opinion & thoughts to contribute their knowledge and advice through blogging. . •

Google 113

Google Startup Web 2.0 FeedBurner 113

Laurel Papworth

APRIL 24, 2010

By logging out of Facebook when on washingtonpost.com or when on washingtonpost.com via Facebook Connect, you won’t see any of your or your friends’ activity on our site. For those of you who don’t want Network News, we are also working on a clear opt-out feature that will be in place soon. Want to Opt Out?

Social News 79

Social News News Facebook Web 2.0 79

Laurel Papworth

FEBRUARY 5, 2010

He added that the use of Twitter or discussion forums such as FriendFeed in the class opens up opportunities for students to participate and play an active role in their learning. I think a couple of Australian Unis are doing the same, also, mostly in media studies and communications degrees. Singapore: Web 2.0

Twitter 68

Twitter Web 2.0 Education Class 68

Buzz Marketing for Technology

JUNE 27, 2008

Social Media. entreprise 2.0. Web 2.0 @ Work. Enterprise 2.0. Collaboration Tools and Web 2.0. I Am Knowledge Worker 2.0. Slideshare.net (beta). My Slidespace. Most Viewed. |. Most Embedded. |. Featured. |. Most Favorited. |. Most Downloaded. |. Slidecasts. Post: Download file. « Prev.

Folksonomy 270

Folksonomy Web 2.0 Wiki Collaboration 270

Adam Cohen

JULY 16, 2010

Recent posts The Digital Five Tool Player Making the Leap: Why Companies Struggle with Social Media On Beyond Snake Oil Twitter Badges For Brands Who Want to Avoid Narcissism Social Media Chat Tuesday, July 21st I Will Not Write About Old Spice 10 Reasons Market Research is Critical to Social Media Recent Comments Powered by Disqus Facebook Activity (..)

Badge 201

Badge Disqus Web 2.0 Retail 201

Buzz Marketing for Technology

JUNE 27, 2008

eLearning 2.0 eLearning, Learning Design, eLearning Standards, Knowledge Management, Active Learning, Blended Learning, Web 2.0, Microcontent, Social Software. I still need to work on linking to other social networks and to openID. Call for SCORM 2.0 Bulgarian Social Networks.

Netvibes 100

Netvibes Organization Web 2.0 Widget 100

Buzz Marketing for Technology

JUNE 27, 2008

ACTIVITY AREAS. Activity Area Overview. Learning Resources and Activities. ELSEWHERE ON THE WEB BOOKMARKS. One of the key aims of the discussion sessions was to discover what questions and concerns are raised within the practitioner community to this concept which is both new and radical. THE E-LEARNING PROGRAMME.

Web 2.0 155

Web 2.0 Wiki System Overview 155

Adam Cohen

JULY 12, 2010

The CMO is the one managing brand perception, and if you believe social media initiatives impact branding, marketing or communications, the CMO will want to hear about it. Do your customers have a need for community, convenience, or collaboration? The CMO will also want to know the data.

Research 265

Research Social Media Marketing Retail 265

The Marketing Blog

JUNE 2, 2008

Home About In the Media Social Media and Blog Camp – Courtesy Delhi Bloggers Bloc Services & Tools for Bloggers June 3, 2008.2:00 Spectators: (?????) - Watchdogs, keep an eye on the stream of activities by reading blogs , listening to podcasts , watching videos. The scope of my blog-posts span across the Enterprise 2.0

Web 2.0 100

Web 2.0 Startup FeedBurner Flickr 100

Laurel Papworth

JUNE 16, 2010

Though to be honest, given the “But does Twitter have a business use&# questions, the audience weren’t quite ready to make the work place a fun and social environment. Taking Badges Further: I use incentives to reward influencers in my online communities in three ways: Points for repetitive, ongoing and countable activity.

Badge 108

Badge Sharepoint Social Media Foursquare 108

The Marketing Blog

JANUARY 5, 2009

Home About In the Media After Hiatus, Social Media Predictions & 2009 Indian startups need more Community Managers January 5, 2009.11:43 43 pm Social Media Mercury rising up in India Jump to Comments Let me start of by wishing everybody a very ‘Happy New Year 2009′ ! He writes an Innovation Blog and tweets here.

Social Media 104

Social Media Web 2.0 Startup Blogosphere 104

The Marketing Blog

OCTOBER 31, 2007

51 am Linkedin v/s Facebook – Professional up Against Social Jump to Comments Matt Dickman’s thoughtful post on Linkedin v/s Facebook raises a few questions. As an individual how do you make the the differentiation between these two social networking platforms? The scope of my blog-posts span across the Enterprise 2.0

LinkedIn 100

LinkedIn Web 2.0 Facebook Startup 100

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

I’m taking two seminar courses at school this term, and they each resemble a particular form of social media. A seminar is different from a regular course in that it necessarily involves interaction with the students — a seminar is to a regular lecture course as web 2.0 is to web 1.0. Again, super post!

Social Media 189

Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

This is no less true for the world of social networks. Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. The major “Web 2.0″ Sometimes I’m not (like now).

Aggregator 151

Aggregator Content Digg Posterous 151

Buzz Marketing for Technology

JUNE 27, 2008

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. We discuss issues and trends in modern web technologies that help your organization achieve more with less. Consider how you might use the interactive possibilities of the Internet and Web 2.0

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Techipedia: Tamar Weinberg

APRIL 20, 2010

In a long-ago interview with Wired , Professor & Author Mihaly Csikszentmihalyi defined a person being in the “Flow” as Being completely involved in an activity for its own sake. If you want to get better at using social media, try to channel how you behave at your “social peak” into your social media activities.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Laurel Papworth

SEPTEMBER 21, 2010

When it comes to social media and the influencer who wins – those you know but aren’t experts or those you don’t know who are? Digg has changed it’s social networking strategy from spotlighting key influencers who “digg&# a lot of articles to collect followers (crowd gatherers) to news from your friends.

Influencer 85

Influencer Digg Social Networking Communities 85

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

The Marketing Blog

OCTOBER 10, 2008

Bluetooth companies such as Telebrahma and CellMagix have been promoting offers and content to consumers inside malls, by sending information directly to Bluetooth activated phones. The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0 Yes Barcamps are awesome.

Startup 109

Startup Web 2.0 SMS Proposal 109