Likeable

MARCH 31, 2021

If you work in digital marketing (or even if you’re just someone who uses social media), you know that there’s a lot of noise on social platforms these days. From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up.

Strategy 106

Strategy Brands Influencer Analysis 106

Buffer Social

NOVEMBER 17, 2021

These days, a strong social media presence is key for building a reliable brand, standing out, and gaining traction with potential customers. And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name.

Small Business 91

Small Business Social Media Tips Content 91

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

MAY 3, 2022

The cannabis industry is booming, which means more brands are leveraging social media as a channel to promote their products, share educational information about cannabis use, and advocate for decriminalization, social justice and destigmatization. The challenges of cannabis social media marketing.

Social Media 88

Social Media Brands Content Guidelines 88

Oktopost

SEPTEMBER 4, 2020

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . When its users log in they’re not looking for memes and cat pictures. They’re ready to talk shop.

B2B 151

B2B LinkedIn Facebook Statistics 151

Sprout Social

AUGUST 17, 2021

You just need social listening data. . Consumer social media usage is on the rise. People turn to social to make connections, share ideas or simply speak their minds. From established brands to startups, an unusual amount of companies have launched branded merch lines. — Adweek (@Adweek) July 11, 2021.

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Questions Sentiment Meme Trends 118

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

Social Media 132

Social Media UGC Adwords Influencer 132

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Wondering how to grow your social media accounts?

Real Estate 79

Real Estate Social Media HootSuite Instagram 79

Sprout Social

JULY 6, 2022

And 2021 didn’t slow down with the COVID-19 pandemic going into its second year. How to find your own best times to post on social media. This could reflect greater attention to developing news and updates, as well as a desire for entertainment via viral Tweets and memes. Consumer goods social media resources.

Twitter 105

Twitter Tourism Travel Education 105

Later

DECEMBER 11, 2020

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Ready to plan your Instagram strategy for 2021?

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Ready to plan your Instagram strategy for 2021?

Trends 52

Trends Instagram Microblogging Meme 52

Hootsuite

FEBRUARY 13, 2023

Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. ” Social media users use this hashtag on posts that “throwback” to an older version of themselves. The history of this social media trend actually goes back pretty far.

Brands 145

Brands HootSuite Hashtag Instagram 145

Hootsuite

NOVEMBER 28, 2022

Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. But Reddit isn’t the best place for every company. What is a subreddit?

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Reddit Brands Meme Forums 100

Sprout Social

MAY 2, 2018

By 2021 the dental industry is projected to be worth around $36.8 But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Why Does Social Media Marketing Matter For Dentists? Let’s get started!

Social Media 111

Social Media Marketing Industry Instagram 111

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. billion in revenue in 2021. billion users at the end of 2021, and is projected to reach 1.5 billion users at the end of 2021, and is projected to reach 1.5

Examples 142

Examples Campaign Tips UGC 142

Sprout Social

SEPTEMBER 30, 2021

The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. Social commerce is on the rise too, with 63% buying from social in the last year. Healthy snack company, Graze did just that. Businesses shouldn’t be shy about selling on Instagram anymore. Instagram ads.

Instagram 112

Instagram Bazaarvoice Retail Feed 112

Sprout Social

OCTOBER 31, 2022

Is there anything better than when a new social media meme takes over the web? If you work in social media, staying up to date on trending meme formats is all in a day’s work. Maybe that’s why social media managers make such good memes. What are social media memes ?

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Meme Social Media Social Media Management Trends 125

Sprout Social

NOVEMBER 17, 2022

Use video to carry out a social media contest. Give your engagement a boost by creating a social media contest fueled by video. MeUndies collaborated with creators like Lauren-Ashley Beck to promote their social media contest, #GetSpookywithMe. Here’s how you can create Reels for your B2B company: 11.

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Types Instagram Brands Collaboration 118

Sprout Social

AUGUST 8, 2023

Just like every social media platform has an algorithm that helps put relevant content in front of each user. Your social media team needs to do the same with your TikTok. Let’s say you’re managing the TikTok account for an online plant shop and care company. This is where TikTok SEO comes in.

SEO 93

SEO How To Hashtag Engineering 93

Hootsuite

JUNE 16, 2022

And you’ll be in good company — the chatbot industry generated roughly $83 million in 2021. You can integrate chatbots into your social media platforms like Facebook and Instagram. Source: Know Your Meme. You already know how irritating it is to answer repeat questions. Multi-language support. Source: Heyday.

FAQ 89

FAQ Template Templates Retail 89

Buffer Social

MAY 4, 2022

Blog posts can also be repurposed on social media — generating more content for your business. Expand on your brand’s values and goals Oftentimes, Twitter threads or Instagram Stories may not feel like the right platform for when you want to write a deep dive into your company’s mission.

Small Business 84

Small Business Journal How To Tumblr 84

Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It.

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Social Media Content UGC Curation 264

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

Examples 145

Examples Company Social Media Apparel 145

Hootsuite

OCTOBER 23, 2023

Spooky season is upon us, which means social media managers are practicing a time-honored Halloween tradition: asking themselves once a day, “How many Hocus Pocus memes are too many Hocus Pocus memes?” 1 Social Media Tool Create. Throw a few pumpkins and candles into your photo shoot, and you’re good to go.

Examples 102

Examples Social Media HootSuite Instagram 102

Later

DECEMBER 23, 2020

Ready for some predictions to fire up your social media strategy in 2021? So to help you get a head start on your social strategy for the new year, we’ve lined up our top predictions for the next 12 months (and beyond!): Social Media Prediction #1: Video Content Will Reign Supreme . We bet you are!

Social Media 120

Social Media Strategy Meme Instagram 120

Hootsuite

NOVEMBER 4, 2022

Wake up, companies: Worker power is growing. Jumping to new companies is a popular exit path, but some workers are going the freelance route, or more radically, quitting with no plan at all. When you’re hiring, you’re not only competing with other companies, but also with being your own boss and just vibing at home. Love that.).

Company 103

Company HootSuite How To Meme 103

Hootsuite

JUNE 2, 2022

Time moves at a different pace on social media. One minute, your brand is a beloved internet meme. Because no matter how careful and cautious you are with your content, a social media crisis always has the potential to strike. Luckily, a social media crisis doesn’t have to mean the end of your brand’s reputation.

Social Media 145

Social Media Tips HootSuite How To 145

Sprout Social

SEPTEMBER 1, 2021

It puts can put all of your other social media metrics into context so you can understand where your brand stands. Do people consider your company a leader in the industry? In this post, we explore this metric in-depth and show you ways you can build up your share of voice on social media and other channels.

SEO 144

SEO Social Media Metrics Sentiment 144

Sprout Social

JULY 8, 2021

Businesses have flocked to social media over the past year. It’s not just brands that are upping their social media usage, though. According to the Sprout Social Index™ 2021: UK & Ireland Edition , 76% of consumers have used social media more in the past year and 63% have bought something from it.

Platform 131

Platform Social Media Instagram YouTube 131

Later

DECEMBER 23, 2020

Ready for some predictions to fire up your social media strategy in 2021? So to help you get a head start on your social strategy for the new year, we’ve lined up our top predictions for the next 12 months (and beyond!): Social Media Prediction #1: Video Content Will Reign Supreme . We bet you are!

Social Media 64

Social Media Strategy Meme Instagram 64

Later

DECEMBER 23, 2020

Ready for some predictions to fire up your social media strategy in 2021? So to help you get a head start on your social strategy for the new year, we’ve lined up our top predictions for the next 12 months (and beyond!): Social Media Prediction #1: Video Content Will Reign Supreme . We bet you are!

Social Media 52

Social Media Strategy Meme Instagram 52

Later

MAY 28, 2021

Whether you’re a business owner or social media manager, drawing inspiration from top-notch social media experts is always a good idea. Since social media is such a fast paced industry, following a wide range of social media strategists will ensure you’re always in the loop. 3: Steph Gilbert .

Instagram 103

Instagram Social Media Social Media Management Fashion 103

Buffer Social

AUGUST 19, 2018

Looking to catch up on the latest social media news, but short on time? Join 17,000+ weekly listeners for the Buffer podcast, The Science of Social Media , where we bring you the latest and greatest in social media marketing news, updates, stories, insights, and actionable takeaways. We have you covered!

Meme 61

Meme ROI Hashtag Facebook 61

Sprout Social

FEBRUARY 28, 2022

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. Understanding your brand’s role in these high-value occasions can make or break your social media presence. — Calm (@calm) June 2, 2021. — Calm (@calm) June 2, 2021.

Brands 115

Brands Meme How To Advertising 115

Sprout Social

JUNE 30, 2021

Seventy-one percent of consumers say social media posts by friends or people that they know influence their purchasing decisions , according to research conducted by The Harris Poll on behalf of Sprout Social. Become a social media detective. Keep in mind, however, that social media can be like the wild west.

Brands 138

Brands Loyalty Hubspot Authentication 138

Hootsuite

JUNE 13, 2022

In this post, we’ll break down everything you need to know about share of voice, including how it works for SEO, PPC, and social media. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. What about social share of voice?

Social Media 144

Social Media How To HootSuite Metrics 144

Hootsuite

JULY 14, 2021

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Plant delivery company Plantsome doesn’t just post product pics, it shares lifestyle inspiration photos, too. Posted by Plantsome on Monday, June 28, 2021.

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