Sprout Social

DECEMBER 13, 2018

Between running influencer programs and checking out the newest Instagram features, social media marketers in 2018 had a lot to handle. What could you do better at in 2019? As 2018 comes to a close, let’s take a look at what you should prioritize in 2019 and what you should let go of. Where is the line?

Social Media 111

Social Media Marketing Policies Advertising 111

Keyhole.co

JANUARY 18, 2024

Stanley even stopped stocking the line in 2019. Unbelievably, Stanley went from US$70 million in annual sales in 2019 to US$750 million in 2023. And behind this apparent miracle is a stroke of online marketing genius. This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits.

Influencer 59

Influencer Social Media Strategy Marketing 59

Ignite Social Media

APRIL 24, 2019

Whether you are still finalizing your social media strategy or hitting the ground running with execution this year, we’ve compiled the following few social media ad spending trends to help guide and inform your social advertising spending in 2019. Facebook Comprises 84% of Social Network Ad Spend.

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Advertising Trends Social Media Social Networking 118

The Realtime Report

JANUARY 28, 2019

Social Media Dos and Don’ts for 2019. Marketing and social media goals are no exception. How can you better ensure your social media efforts will help you accomplish your brand’s objectives in this new year? Realize that social media alone can’t grow sales. Do: Think first.

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Social Media Discount Loyalty Energy 116

Oktopost

MAY 26, 2020

It’s hard out there for fintech and finserv companies. There’s a good reason for this astronomic growth — the rewards are huge and the market has all kinds of directions to grow in. . There’s a good reason for this astronomic growth — the rewards are huge and the market has all kinds of directions to grow in. .

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Sherrilynne Starkie

JANUARY 3, 2019

The first Top Five must-know social media news of 2019 for communicators and marketers! 10+ Marketing Predictions for 2019 From Top Marketers. Marketing gurus Seth Godin, Mitch Joel, Mari Smith, Michael Stelzner offer their predictions for 2019. New Year…new you for content marketers.

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Social Media B2B Analytics Newsletter 150

Social Media Strategies Summit

OCTOBER 21, 2021

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. million Twitter followers –– 30 times more than his company!

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The Realtime Report

FEBRUARY 13, 2020

Beginners Tips for Marketing with Social Media. As of April 2019, there are 3.5 billion people on social media across the globe! Whether you’re trying to reach the masses or just a few blocks, marketing with social media is an absolute must in today’s digital world.

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Social Media Real Estate Tips Marketing 125

Social Media Today

MARCH 28, 2019

It's no longer enough to broadcast marketing messages on social media - instead, companies need to engage with their prospects in order to gain their loyalty.

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Social Media Loyalty Marketing Engagement 167

Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

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Social Media Strategies Summit

NOVEMBER 12, 2020

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups). The SMSsummit team was able to chat with Adrian about his experience building out the Hot in Social Media blog and what advice he has for other marketers interested in building out their own blog.

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Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

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B2B Social Media Brands Hubspot 150

Ignite Social Media

DECEMBER 12, 2019

As a social media only agency, our favorite time of year is when we get look forward to the next year and make informed predictions about where the space may be headed. Purely Organic Social Media Strategies Will Continue to Decline. compared to 2019.

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Social Media Social Networking Cost Trends 151

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 In other words, video is still very much an effective tool in a marketer’s arsenal. If you’re like the majority of social marketers , brand awareness is your top goal.

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The Realtime Report

AUGUST 17, 2021

11 Social Media Marketing Challenges Successful Business Must Overcome. Are you keen to boost your social media marketing effort? It’s worth noting that several social media marketing challenges could stand in your way. Photo by Adem AY on Unsplash. Photo by Adem AY on Unsplash.

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Social Media Marketing Social Media Management Policies 91

Sprout Social

MAY 21, 2019

So, how useful can the platform be for your marketing campaigns? As of the first quarter of 2019, Pinterest reported 291 million monthly active users worldwide. On top of that, the channel has an awareness reach of 72% as of February 2019. Simply put, Pinterest has potential for both local and global companies alike.

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Keyhole.co

MARCH 24, 2024

The company also recorded a whopping $2.2 In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? That’s why the company played on the aspirational aspect of beautiful houses, which their social media profiles reflect clearly.

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Communities Social Media Strategy UGC 59

Ignite Social Media

NOVEMBER 4, 2019

As 2019 draws to a close, many of you may be putting the finishing touches on your social media strategy plans for the next calendar year. Buttoning up your 2020 strategy can get tricky, however, when the social media platforms and their users are perpetually changing, so we’ve boiled down the three trends you should focus on.

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Trends Social Media Study Statistics 158

Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy.

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Video Social Media Strategy Film 144

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. In 2019, this strategy will still use many of the techniques and approaches that were popular in 2018. Here are the most important trends we’re expecting to see in 2019. . Instagram is experiencing massive growth each year.

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Influencer Trends Brands UGC 75

Ignite Social Media

OCTOBER 24, 2019

As a result of ever-changing content algorithms, social media benchmarks are fickle. There’s a good chance what will follow in this post will be irrelevant as soon as it’s published but, what the heck, let’s look at a few social media stats and benchmarks we’ve seen over the past few months.

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Social Media Sample Samples Hashtag 65

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Let’s look at how to make a social media influencer program work for you. Let’s look at how to make a social media influencer program work for you.

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Oktopost

JUNE 18, 2019

It’s 2019, and businesses now have many ways to gather, slice up, and analyze data. With all that available, there’s no excuse for running a business-to-business marketing campaign that can be accurately described as, “throwing stuff at the wall and seeing what sticks”. For digital marketers, that’s even more important.

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B2B Strategy Marketing Conference 95

Ignite Social Media

JANUARY 19, 2021

While we have stepped into the new year of 2021, there is one trend that will not be going away anytime soon: social media live events. Videos may show up on a user’s news feed during and after the social media live event. TikTok followed other social channel trends and launched their live feature in 2019.

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Eventful Social Media Notification LinkedIn 205

Social Media Strategies Summit

MAY 24, 2019

For marketers, it is an easy way to communicate their value proposition and engage their audience. And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. Video is a highly effective form of content.

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YouTube Brands Fashion UGC 123

Waxing UnLyrical

DECEMBER 13, 2018

So here’s your official nudge to put this into place for 2019 success. Your Two-Step Process to 2019 Success. Get away from all communication, social media, etc. Kathy Vaské is a Digital Marketing Strategist and Owner of Vaské Marketing Group. You aren’t a computer program.

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Strategy Energy Small Business System 175

Waxing UnLyrical

MAY 13, 2019

However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. So keep reading, but first: What is Social Listening? Social media is huge and loud. Become Socially Active. 2018 SBA reports show there are 30.2 Napster, and.

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Small Business Pharmaceuticals HootSuite Startup 216

Buffer Social

DECEMBER 10, 2019

Instagram Stories was one of the most dynamic social media channels in 2019. And at Buffer, Stories has been a major focus in 2019 as well. Not to mention, we had a ton of Stories podcast episodes in 2019, which you can find in our archives. . The Best Instagram Stories of 2019. And it’s hard to choose. .

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Instagram Patterns Template Templates 98

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. As of January 2019, the highest number is India at 300 million users. As of the end of 2018, it boasted over 2.32

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CPC Facebook Marketing Advertising 111

Hootsuite

DECEMBER 20, 2019

Facebook demographics reach farther and wider than any other social media network. Whether you’re planning to use Facebook to break into new markets, boost sales, or connect with customers, it’s important to stay on top of Facebook user demographics. Between April and September 2019, Facebook says it disabled more than 3.2

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Ignite Social Media

DECEMBER 9, 2019

We are proud to announce that Ignite Social Media has been named a top marketing agency of 2020 by Chief Marketer. We received this honor in 2019 and were thrilled to be included for 2020, as well! We were one of 27 agencies in the social media marketing category. About Chief Marketer.

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List RFP Social Media Marketing 78

Hootsuite

JANUARY 30, 2020

billion people using social media today—more people than there were on the entire planet in 1971. This figure comes from the Digital 2020 report from Hootsuite and We Are Social , which tracks digital and social media trends across the globe. billion social media users (an increase of 9%) in 2020.

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Social Media HootSuite Report Advertising 145

Pixlee

MAY 6, 2019

With the rapid changes in technology and the ever-shifting digital landscape, it’s important for ecommerce marketers to regularly reexamine and refresh marketing strategies and tactics. Employ Integrated Social and In-Store Shopping Experiences. Take Your Storefronts Social. Remember that Email Marketing Matters.

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Strategy Marketing UGC Authentication 74

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

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Proactive Report

DECEMBER 4, 2018

Only 37 percent of US companies have a documented content strategy. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. A complete content marketing strategy starts with research, not setting goals. Why is this important? Follow me on Twitter.

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Trends Content Marketing Patterns 75

Sprout Social

MARCH 26, 2020

In the last decade, social media has rapidly evolved and become a major element of marketing in all industries. As a result, social media practitioners now play a role in more business initiatives than ever. Those demands coupled with the “always on” nature of social media make burnout a very real challenge. .

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Social Media Management Social Media Comparison Energy 143

Social Media Strategies Summit

SEPTEMBER 12, 2019

In 2019, US advertisers are expected to spend nearly $60 billion on programmatic advertising. This post offers a guide to programmatic advertising and the trends shaping the industry in 2019 and beyond. Programmatic technology reduces human error by taking over some of the menial tasks performed by a media buyer.

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