Pam Moore

MARCH 18, 2018

Facebook Messenger and Chatbots are the talk of the social web in 2018. Facebook Messenger and Chatbots are not something you should ignore in 2018. Webinar Title: “Facebook Messenger Chat Bots for Business: What You Need to Know in 2018. Title: Facebook Messenger Chatbots for Business: What You Need to Know in 2018.

Facebook 159

Facebook Training Feed Feedly 159

Ignite Social Media

JANUARY 12, 2018

Take a look back at your learnings from 2017 for a reminder of where you are headed in 2018. A few last-minute additions for your 2018 strategy are to include more video, use Pinterest for Search, activate micro-influencers and determine a role for Messenger. Video will continue to grow in importance in 2018.

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Strategy Social Media CPC Influencer 133

Buffer Social

MAY 3, 2018

So with F8 2018 in the history books, we thought it’d be useful to recap some of the most important announcements Facebook made during its flagship conference. Here are five key updates from F8 2018 and some thoughts on what F8 could mean for the social media industry moving forward: F8 2018: 5 key updates.

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Feed Feedly News Communities 109

Pam Moore

JANUARY 17, 2018

This will impact how content is prioritized in your news feed. I am hosting a free Facebook in 2018 Webinar training that will provide you in simple english what you need to know about marketing your business on Facebook in 2018 plus the details of the latest announcement from Facebook. This has been happening for years.

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Facebook Training Template Templates 164

Janet Fouts

MARCH 2, 2018

Back in October Facebook rolled out an experiment called the “Explore Feed”, moving non-promoted posts from publishers and brands to a tab on the left side of desktop feeds where Facebook said one could find content “automatically customized for each person based on content that might be interesting to them”. Bottom line?

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Feed Feedly Facebook Publishing 117

Buffer Social

APRIL 30, 2018

F8 offers developers, marketers, and anyone with a keen interest in the future of social media, a glimpse into what’s ahead for Facebook in both the short and long-term. Here’s everything you need to know about Facebook F8 2018, including some key sessions to keep an eye on and predictions for F8 2018.

Conference 94

Conference API Privacy Facebook 94

Buffer Social

JANUARY 16, 2018

What’s in store for the social media industry in 2018? The way consumers use social media channels is constantly evolving and as marketers and entrepreneurs, we need to adapt to these changes. The report shows us how marketers, from businesses of all sizes, are approaching social media marketing. Ready to jump in?

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Report Data Social Media Research 111

Ignite Social Media

JUNE 12, 2018

Now that we’re about halfway through the year, we thought it would be a great time to check in on our 2018 social media predictions to see how we did. “Marketers will start using messenger ads and chatbots more frequently for more 1:1 communication.” ” -Vanessa Williams, Manager, Strategy and Marketing.

Social Media 90

Social Media Applications Hosting Cost 90

Pam Moore

APRIL 3, 2018

You have become the master of random acts of marketing (RAMs) – random acts of live video, stories, quotes, tweets and visuals. You are still searching for the magic button to fix all your social media, digital marketing and branding woes. How to identify and stomp Random Acts of Marketing and social media FAST.

Social Media 164

Social Media Strategy How To Training 164

agora pulse

JANUARY 31, 2019

Let’s take a quick break from our planning for 2019 to reflect on the different social media management features that Agorapulse launched in 2018 that helped make managing social media easier and more efficient. January 2018. February 2018. March 2018. Image bulk upload is born: April 2018. August 2018.

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Social Media Management Features Social Media API 106

agora pulse

FEBRUARY 5, 2018

Freakouts aside, if you’ve been following all the chaos since Mark Zuckerberg made his announcement about sweeping changes to the News Feed, you might assume that Facebook is no longer a place for businesses. (At The BIG Facebook News Feed Announcement. What Does The Facebook News Feed Change Mean for Your Business?

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Facebook News Feed Feedly 136

Myrland Marketing

JANUARY 12, 2018

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Explore keeps the business content out of the personal News Feed so users can see more updates from people, not pages.

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Feed Feedly News Groups 83

Ignite Social Media

MAY 14, 2018

In this post, we break down our top takeaways from Facebook F8 2018 and their implications for brands. As more people adopt group engagement, it may be beneficial for marketers to test the feasibility of creating and moderating groups for conversations that are already happening around their brands. Oculus Go Bringing VR To Everyone.

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Facebook Groups Groups Sports 92

Jon Loomer

MARCH 30, 2022

Facebook has announced that videos using “watchbait” will be penalized and receive less news feed distribution. “Watchbait” is a made-up word to describe shady tactics used by marketers to game the news feed algorithm — and user engagement — with videos. What is watchbait? Why am I skeptical?

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Video Facebook Policies Feed 201

Your Escape From 9 to 5

FEBRUARY 7, 2018

Content marketing can be a perfect example. What type of content should marketers make? The ability to deliver a personalized and engaging experience has been a major contributor to successful marketing for a while now. By the looks of it, 2018 isn’t going to be the year when personalization loses its importance.

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Trends Real Estate Content Marketing 65

Social Media Strategies Summit

JUNE 7, 2019

For years, marketing experts have been discussing the importance of video in content marketing. These growing platforms and their influence on video marketing is not a surprise, given that video consumption is expected to make up more than 80% of all internet traffic by 2021. In 2005, YouTube was launched. Source: Instagram ).

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Trends Video Hubspot Marketing 147

Later

DECEMBER 5, 2018

2018 was a big year for Instagram! Let’s take a look back at Instagram in 2018 and the biggest moments from the year: Table of Contents. Let’s take a look back at Instagram in 2018 and the biggest moments from the year: Table of Contents. Popular on Instagram in 2018. Top Brands on Instagram in 2018.

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Trends Instagram Review API 60

Sherrilynne Starkie

JANUARY 4, 2018

Here's my first 2018 top 5 social media must-knows for marketing communications professionals feat. Jan 03, 2018. Jan 03, 2018. Jan 03, 2018. Instagram has improved content discovery by recommending posts in users’ feeds. Jan 03, 2018. Jan 03, 2018. Listly by Sherrilynne Starkie.

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Facebook YouTube Instagram Feed 218

Buffer Social

JANUARY 30, 2018

If you want to be successful on Facebook in 2018, you’ll need more than just incredible content. In fact, Facebook marketing success is as much about distribution as it is content. Especially as organic reach in Facebook’s News Feed continues to decline for many Pages. Think about who you’re targeting.

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Advertising Tips Facebook Campaign 111

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. Even if you’re a little late to the social media party and just learning how to use TikTok for marketing, understanding this channel isn’t difficult. . TikTok Marketing (paid): Brand Takeover vs. Native Ads.

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Video Marketing UGC Hashtag 98

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? While much of the focus over the last few years has been on perfecting our Facebook and Instagram marketing strategies, LinkedIn has been silently growing their user base to more than 500 million users.

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LinkedIn Microsoft B2B Marketing 112

Ignite Social Media

DECEMBER 8, 2017

Luckily, 2018 is right around the corner, and if your social presence has been lacking, take advantage of the New Year to revamp your strategy. Read on for our top five must-haves for planning social content in 2018. Neglect them and you’ll be left with a wasted budget and a forgotten Twitter login. Must Have #1: Measurable Goals.

Content 99

Content UGC Instagram Social Media 99

Later

OCTOBER 13, 2018

To help you out, we put together this Instagram image size and dimensions guide, updated for 2018. A post shared by Sophie Loghman (@sophlog) on Oct 12, 2018 at 8:04am PDT. A post shared by Architectural Digest (@archdigest) on Oct 10, 2018 at 4:02pm PDT. A post shared by WeWork (@wework) on Oct 11, 2018 at 3:59pm PDT.

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Instagram Guidelines Video Film 95

Firebelly

MARCH 5, 2018

If it wasn’t hard enough explaining social media in general to my mom, having to explain my job in social media marketing was an even bigger banana to peel. And then I came at her with the mother of all break-downs: Social Media Marketing 101. Social media feeds vary according to behaviors, likes, follows, shares, and other engagement.

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Social Media Marketing Overview Feed 151

Webbiquity SMM

DECEMBER 12, 2018

As of June 2018, 4.2 And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Influencer Marketing Going Micro. Guest post by David Gutierrez. Real-time Communication.

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Trends Marketing Influencer B2B 166

Hootsuite

MARCH 9, 2020

If you’re in B2B marketing, we have no doubt your LinkedIn business strategy is already in full swing. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. That’s a 14% increase since the end of 2018, when LinkedIn reported 590 million users.

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Statistics LinkedIn Marketing B2B 145

Ignite Social Media

MAY 31, 2019

Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. Internal data (Q4 2017 vs. Q4 2018), users have tripled the time they’ve spent watching shows on Snapchat. Snap Games. Introducing another format to watch shows on, Snap Originals programming.

API 131

API Marketing Mobile Feed 131

Socialmedia.biz

JULY 30, 2018

However, marketing on social media goes beyond just publishing content. In order to help you streamline your workflow, here is a list of 7 social media management tools that you should give a whirl in 2018: HootSuite. Finding success with an audience that has an attention span shorter than a goldfish is a tough nut to crack.

Social Media Management 62

Social Media Management Social Media Tools Curation 62

Sprout Social

DECEMBER 13, 2018

Between running influencer programs and checking out the newest Instagram features, social media marketers in 2018 had a lot to handle. As 2018 comes to a close, let’s take a look at what you should prioritize in 2019 and what you should let go of. Personalize your marketing efforts. Where is the line?

Social Media 111

Social Media Marketing Policies Advertising 111

Pam Moore

JANUARY 24, 2018

As the social ecosystem of “experts” broke down, blogged about, and summarized their thoughts on these changes, what surprised me the most was how many marketers that claim to be experts in this space were shocked to see these changes. Content overload is happening on every social network, communications and marketing channel.

Content 167

Content Training ROI Social Networking 167

Hootsuite

FEBRUARY 20, 2020

Social media statistics are a key ingredient in any social media marketing strategy. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. In 22 out of 46 markets surveyed by GlobalWebIndex, time spent on social decreased or stayed the same.

Statistics 145

Statistics Social Media Marketing YouTube 145

Hootsuite

MAY 31, 2022

If you want your next Pinterest marketing campaign to be a success, you’re in the right place. Still, the platform remains a hidden gem for marketers targeting certain audience demographics. Facebook users spend close to 20 hours each month idly scrolling feeds and binging content. And only 7.3% are considered “heavy” users.

Social Media 102

Social Media Marketing HootSuite Reddit 102

Hootsuite

MAY 7, 2020

Since its global release in 2018, TikTok’s growth has been explosive. Thinking about adding TikTok to your social media marketing strategy? Despite only being released globally in 2018 , it ranks as one of the most downloaded apps of the last decade. Brazil is TikTok’s third and fastest-growing market, with 8.6%

Marketing 145

Marketing Statistics Hashtag Startup 145

Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. Let’s dig in.

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Marketing Class Skills Trends 142

Later

JANUARY 2, 2019

Wondering what the big Instagram marketing trends for 2019 will be? The combination of Instagram users following more accounts, watching more stories, and the Instagram algorithm prioritizing personal content has meant that regular Instagram feed posts simply aren’t getting seen as much as they used to.

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Trends Instagram Marketing Authentication 94

Likeable

DECEMBER 4, 2018

In no particular order, here’s our roundup of top branded content from 2018. Celebrating National Pet Month, Target experimented with a vertical-scroll format in Instagram Stories to share what a feed would look like from a dog’s point of view. New York Public Library. E-book or Instagram Story?

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Brands Content Library Film 63

agora pulse

AUGUST 21, 2020

Let’s dig in and look at reasons for making video marketing a regular offering of your social media agency. Online video marketing platforms allow you to quickly create high-quality content in minutes. Why You Should Be Using Social Media Video Marketing. Think Strategically in Video Marketing. The answer is yes.

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Video Tips Content Patterns 158