Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. Want to easily find and curate user-generated content for your feed?

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Campaign Social Media Brands Apparel 91

Pixlee

DECEMBER 5, 2019

Although the initial hype has died down, as of May 2018 it still boasted nearly 150 million active users. . And it has some very real applications in UGC. Allowing users to play with an AR mascot and create a curated feed of their experiences. . The ways in which AR and UGC intersect are subtler than you might expect.

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UGC Content GPS Avatar 69

Social Media Strategies Summit

OCTOBER 3, 2019

TikTok was also downloaded 1 billion times in 2018 , eclipsing Instagram’s 444 million downloads. That means that when a user opens their feed, they see the most popular content first – rather than content from other users that they know and have connected with on the platform. Source: Mobile Marketer. Source: SensorTower.

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Brands Meme Hashtag Campaign 114

Later

NOVEMBER 14, 2018

With Thanksgiving weekend just around the corner, now is the perfect time to start thinking about your Black Friday marketing on Instagram. Ready to level-up your Instagram marketing for Black Friday and Cyber Monday? Here are 10 tips to get you started: Tip #1: Start Your Black Friday Marketing on Instagram Earlier and End Later.

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Instagram Tips Marketing UGC 58

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. Social Media Stories Breakdown by Channel.

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Social Media Brands Content Real Estate 121

Convince & Convert

JANUARY 15, 2018

The Facebook algorithm is changing again, and it’s bad news for brands who want to show up in the news feed. To do this, we will predict which posts you might want to interact with your friends about, and show these posts higher in feed. Get Serious About User-Generated Content (UGC). Create Facebook Shows.

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Facebook Press Release Feed Feedly 167

Pixlee

APRIL 8, 2019

Scroll through any social media feed and you’re likely to see at least one picture of someone’s pet. According to Realtor.com, “79% of pet-owning homebuyers who closed on a home in 2018 said they would pass up an otherwise perfect home if it didn’t meet the needs of their pets.”. Isle Surf & SUP. The post led to a 7.6%

Hotels 72

Hotels UGC Brands Travel 72

Sprout Social

OCTOBER 16, 2018

A post shared by Sephora (@sephora) on Oct 7, 2018 at 5:06pm PDT. Marketing for beauty brands affords a ton of creative freedom. A post shared by oVertone (@overtonecolor) on Aug 17, 2018 at 3:16pm PDT. A post shared by SAVANNAH PEÑA (@vmariexoxo_) on Oct 5, 2018 at 1:01pm PDT. View this post on Instagram.

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Industry Social Media Hashtag Instagram 102

Pixlee

FEBRUARY 8, 2019

But AI’s presence is already ubiquitous and it’s being used in ways that have serious implications for marketers. In 2018, AI became better at learning language, processing speech, and assisting workers in various industries. Here are three AI advances to look out for in 2019, and how marketers can seek to leverage them.

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Trends Marketing UGC System 66

Later

MARCH 30, 2020

We wanted to take our best time to post analysis further, so with the help of influencer marketing platform Fohr, we discovered the global best times to post for PST, EST, GMT, and AEDT! 12: 97% of 18-29 Year Olds are More Like To Shop From UGC. 2: Worldwide Best Times to Post are in the Morning, Except for GMT .

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Statistics Social Media Marketing Instagram 67

Sprout Social

AUGUST 12, 2020

It’s no wonder 69% of social marketers say increasing brand awareness is still their number one goal for social. But success in the market doesn’t always translate to success on social. Consumers and social marketers agree that a brand’s social media presence stands out from the competition when it’s creative , memorable and impactful.

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How To Apparel Influencer YouTube 132

Talkwalker SM

JUNE 2, 2016

This generation’s perpetually connected consumers have taken a stronghold on the marketer’s’ message. Beauty brands have capitalized on major influencer marketing strategies across visual platforms like Instagram, Facebook, and more. Why UGC is Powerful for Beauty Brands. What’s more?

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UGC Brands Content Instagram 60

Sprout Social

JANUARY 2, 2019

For social marketers, this is the most exciting time of the year. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. How to use this social media marketing plan.

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Campaign Social Media Metrics Trends 111

Later

JUNE 12, 2019

” We use them to educate our audience on topics like Instagram marketing tips and how to best use Later’s features: View this post on Instagram. But quotes can be used for all kinds of marketing reasons, from driving sales to building brand affinity! A post shared by Later.com (@latermedia) on Jun 11, 2019 at 9:12am PDT.

Instagram 73

Instagram UGC Feed Feedly 73

Buffer Social

JULY 16, 2018

alone in 2018 and $9 billion globally by 2020. Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. Hailley : Instagram is a very promising platform in terms of both organic posting AND advertising in 2018 and beyond. billion in the U.S.

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Instagram Strategy Tips How To 75

Pixlee

DECEMBER 18, 2018

The platform breaks down barriers between brands and individuals, as brand posts and stories seamlessly enter a user’s feed. Throughout 2018, brands moved beyond partnering with influencers and microinfluencers to leveraging nanoinfluencers — users with less than a thousand followers. Why Engagement. Instagram is unique. Drill Down.

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Instagram UGC Authentication Influencer 44

Sprout Social

OCTOBER 23, 2018

In Summer 2018, Instagram finally smashed the 1 billion users milestone. Experimenting with story ads increases your marketing recall, improves purchasing intent and enhances click-through rate all at the same time. As video content continues to dominate on Instagram, it’s worth diversifying your feed.

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Buy Instagram How To Geotagging 111

Later

SEPTEMBER 19, 2018

With Instagram, you can reach new customers, stay connected to your existing ones, and even make sales right from the app, which makes it the perfect platform for marketing your small business. . But striking that balance between art and strategy is often difficult, especially if you’re just starting out in Instagram marketing.

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Small Business Instagram Strategy Hashtag 61

Later

DECEMBER 18, 2020

Thanks to an Instagram update in 2018, profile usernames or hashtags included in your Instagram bio become clickable links. Luckily, there’s a tool that can make your whole feed clickable, so you’ll never miss the chance to drive followers to your website — enter Linkin.bio by Later. Why does this matter? And nobody has time for that.

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Instagram How To URL Hashtag 52

Later

DECEMBER 18, 2020

Thanks to an Instagram update in 2018, profile usernames or hashtags included in your Instagram bio become clickable links. Luckily, there’s a tool that can make your whole feed clickable, so you’ll never miss the chance to drive followers to your website — enter Linkin.bio by Later. Why does this matter? And nobody has time for that.

Instagram 52

Instagram How To URL Hashtag 52

agora pulse

JUNE 23, 2020

Is Pinterest part of your social media marketing plan? If so, check out these tips for Pinterest marketing. Pinterest marketing. So, let’s get started and look at the Pinterest marketing techniques you will want to know about. Pinterest marketing tips. Content marketers across the land can rejoice!

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UGC Marketing Feed Feedly 138

Later

JANUARY 30, 2019

A post shared by Nordstrom (@nordstrom) on Jun 15, 2018 at 5:52pm PDT. A post shared by SNOWE (@snowehome) on Jun 17, 2018 at 10:58am PDT. A post shared by Smoothie Bowls & Nicecream (@beautifulsmoothies) on Jun 15, 2018 at 8:50pm PDT. Not sure where to start when it comes to Instagram Stories strategy and marketing?

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Hashtag Instagram Travel Communities 111

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. Last years happenings combined with this year’s emerging trends have left marketers with a sense of analysis paralysis. Pop-Tarts (@PopTartsUS) March 6, 2018.

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Social Media Strategy Marketing How To 112

Later

AUGUST 25, 2020

The holiday marketing season is just around the corner, so if you haven’t started to plan your campaign yet, now is the time to get started! To help you stay organized this year, we created a holiday marketing campaign checklist (and a free downloadable worksheet!) What is the focus of your holiday marketing efforts?

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Campaign Marketing How To Instagram 89

Later

MAY 29, 2020

Huw and I met in March 2018, at a @thedolectures workshop in London. For example, Summer Fridays regularly ask their audience to share what products they would like to see next — using real-time customer demand to shape their go-to-market strategy. . Instagram Community Tip #4: Develop a Consistent UGC Strategy.

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Communities Instagram UGC How To 78

Sprout Social

AUGUST 21, 2018

In short, Stories allow users to create a feed of sequential content that disappears within 24 hours of being posted. Think of Stories as a sort of secondary, exclusive feed of content for your most dedicated followers. Story content is also prioritized in the sense that Instagram highlights updated stories upfront in your feed.

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Instagram How To Hashtag Feed 89

Social Media Strategies Summit

OCTOBER 1, 2020

In 2018, they built first-of-kind video production solutions for YouTube’s customers. They’ll be bringing their 25+ years of marketing experience to the stage at the Social Media Strategies Summit. We also saw very traditional marketers who had been slow to adapt to the changing media landscape and were falling behind.

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Team UGC Video Training 130

Later

JUNE 17, 2020

Timeliness has always been an important factor in the Instagram algorithm, but ever since Instagram updated the algorithm in early 2018, when you post to Instagram is more important than ever! If you want to skip the experiments and get right to the good data, an Instagram marketing platform like Later can do the work for you!

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Instagram Hashtag How To UGC 80

Later

MAY 29, 2020

Huw and I met in March 2018, at a @thedolectures workshop in London. For example, Summer Fridays regularly ask their audience to share what products they would like to see next — using real-time customer demand to shape their go-to-market strategy. . Instagram Community Tip #4: Develop a Consistent UGC Strategy.

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Communities Instagram UGC How To 60

Later

SEPTEMBER 22, 2019

Add links or tag products in Instagram posts to turn your feed into a clickable, optimized landing page. ???Linkin.bio Linkin.bio by Later helps your followers find the exact URL they’re looking for from your feed. ?? ??? ??? A post shared by One Grey Studio (@onegreystudio) on Jan 25, 2018 at 4:13am PST.

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Instagram UGC Curation Apple 81

Later

JUNE 14, 2019

From following hashtags to adding them to your Instagram Stories, we’re showing you all of the new ways that you can use Instagram hashtags to help you grow your brand this year , as well as sharing helpful hashtag tips to ensure that you’re using hashtags strategically to meet your marketing goals! This is how it works.

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Hashtag Instagram How To Analytics 96

agora pulse

JANUARY 23, 2019

And they don’t just scroll through the feed looking at pretty pics: 72% of users have bought a product they discovered on the platform. Leveraging UGC to Its Fullest Potential. UGC helps people like and trust you. When sharing UGC on your platform, make it clear right away in the description that’s what it is.

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Instagram Tips UGC Hashtag 120

Later

FEBRUARY 19, 2020

You can use them for community-building, sourcing user-generated content (UGC), running campaigns, researching your audience, and more! . Ready to learn more about Instagram influencer marketing and how it’s shaping up in 2020? Download our free State of Influencer Marketing Report to learn more from the experts at Fohr and Later! .

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Hashtag Instagram UGC Comments 82

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. That idea came hot on the heels of their latest social media marketing campaign, #CouldUseABeer. Let’s face it – right now, America #CouldUseABeer.

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Campaign Social Media Travel Hashtag 145

Pixlee

DECEMBER 30, 2020

To close out this year, we took the time to chat with Sylvia Choi, Digital Marketing Manager at Yakima Racks, on growing and scaling an ambassador program. In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms.

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Features Brands Influencer Travel 52

Later

JANUARY 1, 2021

They can be used to promote a campaign or collect user-generated content (UGC). Here are 8 tips for optimizing your Instagram hashtags to reach your target market and grow your engagement: Tip #1: Check Your Instagram Hashtag Analytics. Ready to get moving with your Instagram marketing strategy?

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Hashtag Instagram UGC Communities 99

Later

JULY 25, 2019

While creating beautiful content for your feed is ultra important, if you want to get more engagement on your posts, and maybe even reach new audiences, writing good Instagram captions that drive engagement is a great strategy. A post shared by Instagram Business Marketing (@elisedarma) on Jun 11, 2019 at 9:08am PDT.

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Instagram Hashtag Engagement Feed 86