agora pulse

JANUARY 22, 2020

Working with influencers is a great way to gain exposure for your brand or business. But can micro-influencers really bring in ROI? Let’s break down the benefits of working with micro-influencers. What Is a Micro-Influencer? The parameters that define a micro-influencer can fluctuate depending on who you ask.

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ROI Influencer Authentication Hashtag 186

Audiense

MARCH 14, 2018

We decided to compare the reports around the International Women’s Day conversation in 2017 and 2018. We chose this report to grab the attention of like-minded people, uncover some truths and help us put gender equality at the forefront of our business as well as the tech industry. This is amazing!

Comparison 92

Comparison Influencer Report Film 92

Audiense

NOVEMBER 2, 2017

Replacing traditional data collection methods during the market research process such as surveys or interviews with the use of social data has proven to be more accessible, cost-effective and time-saving. Interested in Fashion who could your Influencers be? Let’s see what Black Friday 2017 brings! The industry winners are?

Trends 90

Trends Fashion Sample Samples 90

Convince & Convert

SEPTEMBER 6, 2017

That’s the question social media marketers are asking these days about the little blue bird. No doubt, Twitter remains a conversation platform for media and influencers. Thus, according to RivalIQ’s 2017 Social Media Benchmark Report , a tweet to 10,000 followers will, on average, generate 4.9 Click To Tweet.

Twitter 113

Twitter Consultant Social Media Management Engagement 113

Social Media Strategies Summit

JULY 12, 2019

The rise of influencer marketing was a fast one. 2016 saw the explosive growth of macro influencers and celebrities in marketing campaigns. By 2017, the market saw the need for micro-influencers – those with followings between 10,000 and 500,000. This shift is largely due to consumer preferences.

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Influencer Tips Authentication Campaign 104

Audiense

SEPTEMBER 6, 2017

On this occasion we created an insights report based on the conversation surrounding Twin Peaks throughout the season. Once identified, the insights report was then generated with the aim to understand interests, personality traits, habits and other characteristics of the audience that could serve as a basis for a new tv show concept.

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Data Film Influencer Report 117

Dave Fleet

JANUARY 21, 2021

While the report itself is always immensely valuable in telling a macro picture, I’ve always found that the trust power of the report comes in the intersections of different threads of data and their implications. As this year’s report highlights, trust in all information sources is at record lows. Richard Edelman.

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Privacy Eventful Compete Report 397

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. Email Marketing. And 23% say that lead generation is the topmost benefit of email marketing. Content Marketing.

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B2B Brands LinkedIn Influencer 220

Later

OCTOBER 28, 2018

Looking for influencer marketing tips for the holiday season? The holidays are just around the corner, which means it’s high time to start planning your Instagram influencer marketing campaign! . There’s no question that social media influencers have become an indispensable tool for brands, especially on Instagram.

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Influencer Instagram Tips Marketing 69

Waxing UnLyrical

MARCH 28, 2017

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. Heidi Sullivan (@hksully) March 9, 2017. Angela Sinickas (@sinickasa) March 9, 2017. Aly Saxe (@Aly_Saxe) March 9, 2017.

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Consultant Skills Research Industry 100

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing.

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Team Marketing B2B Eventful 162

Buffer Social

AUGUST 7, 2017

What if you could predict the future and gain access to the latest social media and marketing trends that will eventually make a huge difference in your business? The social media and marketing trends that once seemed like science fiction are quickly becoming a reality for marketers everywhere. SMS Marketing.

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Trends Social Media Marketing SMS 110

Convince & Convert

NOVEMBER 13, 2017

According to Apptopia , Snapchat lost six percent of its daily users from May 2016 to May 2017. Apptopia also reports shrinking Snapchat engagement and increased Instagram engagement. This suggests that Instagram—not Snapchat—is the platform of the future for marketers. New Instagram Features for Marketers.

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Instagram Marketing Analytics Influencer 164

Proactive Report

JUNE 12, 2017

Influencer marketing is no longer some edgy new technique.According to an eMarketer study 86 percent of marketers used this strategy in the last year and most marketers are looking to double their investment in 2017. for every $1 invested in influencer marketing.

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Influencer Marketing ROI Newsletter 55

Buffer Social

JANUARY 25, 2018

Together with our State of Social 2018 report , we put together a comprehensive social media trends report. In this report, you’ll learn about the top major trends to help you succeed on social media in 2018. billion social media users in 2017, and this number is ever growing. 5 Facebook , 2017.

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Social Media Trends Report Survey 111

Ignite Social Media

FEBRUARY 22, 2017

Fast forward 6 months later, and we find Snapchat stories with a reported 15-40% decline in views. Celebrities and influencers alike are also flocking to Instagram, due to their amassed following and visibility for both personal and promotional posts on the platform. The post Snapchat, will it decrease in 2017? headquarters.

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Instagram Comparison Influencer Platform 110

Waxing UnLyrical

APRIL 18, 2019

In June 2017, I decided to start a weekly Facebook livestreaming show to teach and inspire other educators to embrace digital storytelling and technology. I mainly interview leading digital social media marketers to discuss social media, technology, innovation and entrepreneurship. See the picture below.) View this post on Instagram.

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Communities Influencer Brands Class 174

Ignite Social Media

JANUARY 30, 2017

Influencer content reportedly grabs one-fifth of our time spent consuming media, and a YouTube influencer makes $4,000 in just 90 minutes. A Whopping 19% of Total Media Consumption Now Goes to Influencers. Think Influencer marketing is just for the young folk? Think again! Think again!

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Influencer Survey YouTube Trends 60

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. 2018 content marketing trends, statistics and predictions.

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Template Templates Trends Content 167

Ignite Social Media

SEPTEMBER 14, 2020

The holiday season has traditionally been the largest revenue generator of the year for major brands and retailers, but 2020 has marketers taking their typical playbooks and throwing them out the window. 5 Social Media Tactics for your Holiday Marketing Strategy. Ad Channel Influence by Generation. Key Takeaways.

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Social Media Strategy Marketing Retail 161

Writtent Blog

JULY 5, 2016

Content marketers who keep track of the current trends will have an advantage when it comes to planning for the future. Isn’t it great when you know which way content marketing is heading in the next few years and which areas to focus your efforts on? Aaron Agius is a marketer, web strategist, and entrepreneur.

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Trends Content Marketing Consultant 76

Convince & Convert

DECEMBER 5, 2017

For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. According to recent Forrester research , one of the most significant hurdles to excelling in this new reality is support teams and marketing teams not being on the same page. Something amazing is happening.

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Social Media Marketing Team Upcoming 210

Ignite Social Media

DECEMBER 12, 2017

55% of marketers report a lack of resources for quality content production across the industry. Because of this, our two companies, Ignite Social Media and Carusele , partnered together to host a webinar covering various ways that marketers can create meaningful social media content on their own. Instagram: 60 seconds.

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Social Media Content UGC Influencer 239

Social Media Strategies Summit

JANUARY 2, 2020

In fact, some retailers report that holiday sales make up 30% of their total revenue for the year. 3 Milton & Goose Team Up with Influencers for a Big Giveaway. Launched in 2017, the high-end children’s toy brand Milton & Goose credits Instagram with much of their success in growing a following and creating loyal customers.

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Campaign Retail Loyalty Marketing 134

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. What Are Social Media Influencers?

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Influencer Social Media How To SEO 111

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . In this post, you’ll learn how to analyze, evaluate, and use your social media data to boost and report your social media marketing results — from exporting your data to creating benchmarks , to finding your best times to post. Engage influencers who shared your content.

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Analytics Report Data Social Media 110

Audiense

DECEMBER 19, 2016

In an age when industries can seemingly pivot on a dime, keeping one eye on digital marketing trends to avoid getting caught out is a no brainer. To ensure you don’t go into 2017 unprepared for what’s ahead, here’s some of the most succinct pieces of good insight they gave us for the future: Ben Donkor, Microsoft. Holly Clarke, Airbnb.

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Trends Marketing Forums Microsoft 60

Proactive Report

APRIL 3, 2017

It should come as no surprise that the Cision 2017 State of the Media report highlights the erosion of trust in the mainstream media. The disruption of the media business impacts journalists’ productivity and performance, making the relationships between brands, trusted newswires, journalists and influencers even more vital than ever.”

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Press Release Report Newsletter Influencer 40

Hootsuite

SEPTEMBER 30, 2019

Many non-Chinese brands have used WeChat’s Mini Programs and platform features to break into the Chinese market. Read on for app stats, WeChat marketing strategies, and more. In 2017, WeChat reported 50 million monthly active senior users. An average of 68 million videos were posted to Moments every day in 2017.

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Vimeo How To Marketing Template 111

agora pulse

JANUARY 9, 2020

So, is your social media marketing budget ready to go? After all, creating a marketing budget is essential for your success. Whether you’re a small business or part of a large marketing team, you need to know what you’re spending and what you need to get back. Influencer marketing. per $1 spent. per $1 spent.

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Social Media CPM ROI Marketing 96

agora pulse

MARCH 8, 2017

Twitter is an awesome place to follow the latest trends, network with influencers and even tweet the odd celebrity (@jk_rowling for me). If you’re a marketer though, it has a more serious purpose because it’s a valuable tool for driving traffic to your blog, website or landing page. Influencer Tip. Influencer Tip.

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Twitter How To Hashtag Domain Name 153

Hootsuite

SEPTEMBER 22, 2020

Accounts like this one: A report found that by 2050, the entire plastics industry will consume 20% of total oil production, and 15% of the world’s annual carbon budget. That includes accounts used by businesses, politicians, celebrities, musicians and artists, influencers, journalists and more. What does Twitter verification mean?

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Badge Twitter Authentication How To 145

agora pulse

FEBRUARY 22, 2020

Your budget may not be reflective of the size of the organization … It may be reflective of the organization’s view toward social media marketing. Related Post: Social Media Marketing 101. 80% of marketers use visual assets in their social media marketing. So, what if you have a tight social media budget?

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Social Media UGC Tips CPM 175

Hootsuite

MAY 7, 2020

Thinking about adding TikTok to your social media marketing strategy? Chinese spend roughly one-third of their online time one the app and posted an average of 68 million videos a day in 2017. Brazil is TikTok’s third and fastest-growing market, with 8.6% AppAnnie reports 375% growth in the U.S., Not to mention Quibi.

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Marketing Statistics Hashtag Startup 145

Later

MAY 6, 2020

Wondering if TikTok marketing could work for your brand? Users of all ages are joining the TikTok phenomenon, with celebrities, influencers, publishers, and household brands now in the mix. Users of all ages are joining the TikTok phenomenon, with celebrities, influencers, publishers, and household brands now in the mix.

Marketing 113

Marketing Hashtag Trends Analytics 113

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan. So, let’s do this!

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Social Media Video Company Content 246

Razor Social

DECEMBER 21, 2016

What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation. Let’s look at some numbers. billion one.

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Tools BuzzStream Marketing Template 40