Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. According to the Email Marketing & Marketing Automation Excellence 2017 report, about 54% of marketers consider email an effective channel.

B2B 226

B2B Brands LinkedIn Influencer 226

Bill Hartzer

DECEMBER 7, 2023

(from left) Ashley Guo, Strategic Partnerships of Meta; Alan Chan, Founder and CEO of Omnichat; Lucy Cheung, Director of Group Marketing and Corporate Communications of Miramar Group; Christine Tam, Senior E-commerce Manager of Swire Resources Limited; Pak Hui, Chief Operating Officer of Omnichat officiated at the opening ceremony of the Summit.

Groups 97

Groups Groups Resources Engagement 97

Rebekah Radice

MAY 4, 2017

That process when followed will help blow the lid off your engagement! A Daily Social Media Checklist That Will Double Engagement. What type of content is your audience already engaging with? Will they create conversation and engage your business or interact with your competition? Simple steps that create a process.

Social Media 154

Social Media Engagement Meme Buy 154

Ignite Social Media

DECEMBER 21, 2017

Thanks to our team of social media pros who are always learning what’s new in the industry, we’ve written hundreds of blog posts in 2017. Facebook made adjustments in an effort to curb the volume of content that members could see and focus on engaging content. Best Practices for 2017 Social Media Buying.

Social Media Management 92

Social Media Management Instagram Buy Analytics 92

Buffer Social

FEBRUARY 21, 2018

LinkedIn Groups do not have a great reputation. ” While it is true that there are few good LinkedIn Groups, it doesn’t mean that they aren’t useful for all businesses. In this post, we’ll explore why your business should have a LinkedIn Group and how to create and manage a successful group.

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Groups Groups LinkedIn How To 112

Social Media Strategies Summit

MARCH 22, 2023

LinkedIn’s advertising revenue more than doubled from 2017 to 2021 — and it’s set to double again between 2022 and 2026. Setup Your First Campaign Group Before we start discussing audience targeting, creatives, and whether to choose video or text ads, you need to build your first campaign group.

LinkedIn 235

LinkedIn Campaign Groups Groups 235

Jon Loomer

JANUARY 21, 2018

May 10, 2017: Your links suck. May 17, 2017: Last warning on the click-bait. 9, 2017: No more cloaking. 17, 2017: Now click-bait is ruining videos. 18, 2017: No engagement bait, either. Is engagement bait good? Please Don’t Ruin Groups. Join this group instead!”

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Feed Feedly News Facebook 166

agora pulse

AUGUST 29, 2017

In March 2017, Instagram posted about the new algorithm : “To improve your experience, your feed will soon be ordered to show the moments we believe you will care about the most.” You might hear about an “Instagram engagement group,” for example. Glamour and Giggles (@priyanka91_) June 10, 2017.

Instagram 156

Instagram Real Estate Groups Groups 156

Sprout Social

MAY 1, 2017

By now you know there are tools to manage social media engagement , but it’s a whole other beast to make each channel work in your favor. The problem depends on how well you use these tools to create authentic interactions, monitor discussions and engage with others. What is Social Media Engagement?

Engagement 111

Engagement Social Media Hashtag Metrics 111

Social Media Strategies Summit

JANUARY 5, 2023

billion — six times higher than in 2017. This approach offers advantages to both brands and the creators themselves: Brands with small social teams get to commission engaging content that looks user-generated. The group currently has 3.2 LinkedIn generated record ad revenues of $13.8 What does this tell us? Image source.

Trends 304

Trends Social Media UGC Marketing 304

Amy Porterfield

MARCH 16, 2017

Back in episode #146, I dished on Facebook groups. This is one of the bold moves I want you to consider making in 2017, because if you take the time to do it thoughtfully, it could be a tremendous game-changer for your business. No one knows that more than Jill […].

Groups 66

Groups Groups Engagement Tips 66

Webbiquity SMM

DECEMBER 19, 2017

“We already know that video is a high-value medium that offers great potential for engagement from audiences. Facebook and Instagram are both strong options because of their high engagement rates, robust targeting options, and popularity with younger demographics.” KoMarketing. and one called out WhatsApp.

B2B 306

B2B Trends Analysis Marketing 306

Jon Loomer

JANUARY 13, 2018

Passive scrolling and low-quality engagement are now bad. That post has received more reach, shares, engagement, and link clicks than any of my posts in recent memory. Still, kind of weird to get that type of engagement when it’s supposed to be disappearing, right? No Engagement Bait. So… Now what?

Feed 165

Feed Feedly News Facebook 165

Webbiquity SMM

MARCH 13, 2018

Unlike sites that appeal primarily to specific demographic groups (Pinterest, Snapchat), career path (Vimeo, LinkedIn) or country (VK, WeChat), Facebook use cuts across all social, economic, demographic, and geographic boundaries. They want to know how to increase their reach, impact, engagement, and ultimately their results.

Facebook 153

Facebook Hubspot Statistics B2B 153

agora pulse

OCTOBER 6, 2020

Plus, you need to demonstrate creativity, showcase your own great social media ideas, and prove your ability to get good engagement. The most recent data shows that of the small businesses that opened in March 2007, 33% made it to March 2017.). Brands are seeing an engagement rate of just 0.09% on Facebook.

Social Media Management 183

Social Media Management Social Media Trends LinkedIn 183

Hootsuite

JANUARY 27, 2020

In 2017, some big changes included weighing reactions (i.e., In the short term, brands had valid concerns about the fact that their organic content would no longer be prioritized as highly as posts from friends, family, and groups. The algorithm was now set to prioritize posts that earned a lot of high-value engagement (eg.,

HootSuite 145

HootSuite Facebook How To Groups 145

Jon Loomer

OCTOBER 2, 2020

One of the most exciting developments is the ability to stream webinars to pages and groups via Facebook Live. I’ve streamed via Facebook Live since 2017, and I have seen more issues here. With Facebook Live, they may be seeing it because a friend is engaging with it. Then select the page or group you want too stream to.

Facebook 194

Facebook How To Hosting Groups 194

Webbiquity SMM

NOVEMBER 27, 2018

Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. Marketers use Twitter to build interest and attendance before the event; to share the experience in real time and increase engagement during the event; and to connect attendees with related content (e.g.,

Team 171

Team Marketing B2B Eventful 171

Jon Loomer

FEBRUARY 12, 2024

When an exclusion is required, you should exclude that group in as many ways as possible. Your inputs are only suggestions and people well beyond this group will see your ads. Too Narrow When Optimizing for Conversions Many advertisers treat targeting like it’s 2017. We constructed the profile of our ideal customer.

Advertising 190

Advertising Campaign Cost Conversation 190

agora pulse

SEPTEMBER 30, 2020

I belong to this group of Twitter marketers.). One of the recent examples of this comes from @RyanMcCready1 who shared this case study on Twitter, which earned him quite a few engagements and recognition: Twitter threads in action: This is an actual article broken into tweets. It is also one of the most controversial ones.

Social Media Management 187

Social Media Management Social Media Tips Content 187

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

The Realtime Report

JANUARY 29, 2019

Yet, with the demand for new communities and the never-ending desire to increase engagement, such best practices for moderation become overlooked. Gimmicks, games and luck aside, sustainable engagement requires skill and intelligence. Many members of groups sit silently in the bleachers. They create opportunities to engage.

Communities 126

Communities Wikipedia Collaboration Discount 126

Buffer Social

JANUARY 25, 2018

User-generated content can help drive reach and engagement. billion social media users in 2017, and this number is ever growing. It is predicted that there will be more than three billion social media users in 2021 — just three years from now 3 Statista , 2017. 5 Facebook , 2017. According to Statista, there are 2.46

Social Media 112

Social Media Trends Report Survey 112

Jon Loomer

SEPTEMBER 2, 2020

[NOTE: This post has been updated and completely rewritten from an original publication in 2017.]. People who visited a particular page or group of pages. People spend an insane amount of time on Facebook clicking, engaging, and converting. The Facebook pixel isn’t new. They know what page they visited and when.

Facebook 190

Facebook Eventful Conversation Report 190

Amy Porterfield

FEBRUARY 1, 2017

You might of heard me say that one of the bold moves you can make in 2017 is to build your very own, private Facebook Group to include with your course package. But, there’s one thing I haven’t told you yet… How to do it! Today, I’m breaking down how to not only set up […].

Groups 71

Groups Groups Types Facebook 71

agora pulse

OCTOBER 2, 2019

When you are on the platform and interacting in groups or newsfeed posts, people will be more likely to click through to your profile and see your posts and articles. ” Share with LinkedIn Groups. Like with personal messages, there is a right and a very wrong way to share in groups. Engage with Your Readers on LinkedIn.

LinkedIn 142

LinkedIn How To Guidelines Groups 142

Hootsuite

FEBRUARY 5, 2020

That includes Facebook Messenger, Facebook Groups—and channels in its app family, such as WhatsApp and Instagram. Facebook launched Groups for Pages in 2017, and last year the company let brand pages join Private Groups. A group-centric redesign. A group-centric redesign. Some are already getting used to it.

Trends 145

Trends Facebook Groups Groups 145

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Update and Engage. billion monthly active users (1.28

Facebook 163

Facebook URL Template Templates 163

Buffer Social

OCTOBER 3, 2017

billion people using Facebook Messenger every month 1 Techcrunch , 2017. And we have been experimenting with different ways to include Messenger as one of our go-to marketing tools , by sending out our latest blog posts through Messenger and engaging and helping our customers t through the platform too. There are now more than 1.3

Hubspot 112

Hubspot Strategy Facebook Marketing 112

Social Media Strategies Summit

APRIL 22, 2019

With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. It’s this trend that influenced the launch of Facebook Watch in 2017 and IGTV in 2018. The move to Private Groups. TRUST will be a key issue for consumers.

Trends 146

Trends Social Media Instagram Influencer 146

Pam Moore

APRIL 14, 2017

You can attract, inspire and engage your target customer in conversation and business transactions quickly if you know the platform and how to make it work for your business. With more than 1.23 One very important factor for success on any social network including Facebook, is visual marketing. Download the guide and templates now!

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Template Templates Facebook iPad 167

Ignite Social Media

JANUARY 10, 2018

Pinterest is the second most common platform used by mothers (47%); however, this platform has seen a 4% decrease year-over-year with this group. With information and support being a main driver of social media use, providing knowledge and tips related to motherhood may garner better engagement from moms. July 25, 2017.

Social Media 118

Social Media How To Survey Social Networking 118

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Kimberly Bryant (@6Gems) December 16, 2017. Not just that, but she’s also genuinely engaging and funny, which means you can easily forgive her for slipping in the occasional promotional tweet.

Social Media 219

Social Media Startup LinkedIn Telecommunications 219

Jon Loomer

SEPTEMBER 18, 2018

In 2017, Facebook reported that 70% of millennials are influenced in their holiday buying by Facebook and/or Instagram. ” Converters are only a small portion of the overall Facebook audience, so targeting potential and past customers with Page Post Engagement ads is a great first step in the horizontal methodology. Customer List.

Facebook 167

Facebook Upcoming Advertising List 167

Buffer Social

OCTOBER 1, 2018

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. You: tweets she found engaging in the past, how often and how heavily she use Twitter. So here are some ways to increase your Twitter engagement, and, in turn, organic reach. Invest in groups.

Organization 111

Organization Flipboard Social Media Company 111

Jon Loomer

OCTOBER 2, 2020

One of the most exciting developments is the ability to stream webinars to pages and groups via Facebook Live. I’ve streamed via Facebook Live since 2017, and I have seen more issues here. With Facebook Live, they may be seeing it because a friend is engaging with it. Then select the page or group you want too stream to.

Facebook 147

Facebook How To Hosting Groups 147