Direct Marketing Observations

SEPTEMBER 4, 2015

In 2016, it should be readily apparent that each relevant social platform has a specific value to us. Look at Linkedin, Twitter, Facebook, Blogs, Tumblr, Instagram, Snapchat, Periscope/Meerkat/Blab, Redit, Youtube, Pinterest, WhatsApp and G Plus. But have you ever really looked at who you’re connected to on Linkedin?

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The Realtime Report

JULY 27, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. LinkedIn: 160 million members. via LinkedIn. LinkedIn: 160 million members. via LinkedIn. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list.

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Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind. Business type.

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Sprout Social

OCTOBER 4, 2016

LinkedIn’s professional focus makes it a unique network for planning and executing a content strategy. As with any social network, paying attention to your community’s behavior can save you a lot of time and better inform future posts. — Steve Cassady (@SteveCassady) September 28, 2016.

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Talkwalker SM

JUNE 29, 2016

During this year’s conference, several major themes bubbled to the surface including Dark Social, Ad Blocking, Visual Analytics, Social Data and Finance, and of course, Video. 1 What is Dark Social? Simply put, Dark Social is social media that you can’t find, listen to, monitor or locate.

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Ignite Social Media

JULY 10, 2020

LinkedIn was purchased by Microsoft in 2016 for over $26 billion and it’s the premier business-focused social network. LinkedIn has some advantages that most social networks don’t in that the normal practice is listing your employer and job title. That makes for desirable B2B targeting in particular.

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Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? We didn’t stop at just creating an amazing image sizing reference guide!

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Convince & Convert

DECEMBER 26, 2016

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2016. More People Know Snapchat Than Know Pinterest or Linkedin. Given that it’s been around for a lot shorter time, it’s amazing that more Americans are familiar with Snapchat than with Pinterest or Linkedin (not to mention Tumblr, Vine, et al).

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agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The researchers examined the social media presences of each firm in 2018 to determine whether it has an active account on various networks.

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Oktopost

JULY 5, 2017

So, you’ve been publishing content to Facebook, LinkedIn, Twitter, and maybe a few other social networks, building up some followers and engagement. How can you measure and demonstrate the true impact of your B2B social media marketing efforts? What’s next?

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The Social Media Hat

MAY 30, 2016

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Make Sure That Your Social Profiles Are Cleaned Up And Ready For The Coming Year When my sister and I were growing up, as soon as the weather started to be consistently warm, we'd spend a weekend helping our mom with "Spring Cleaning."

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Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper.

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Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Stories on Facebook were rather slow to take off.

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Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” Image credit: CMI.

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Kikolani

JUNE 28, 2016

The fact is, different social channels speak different languages: LinkedIn speaks the business language; Facebook and Twitter speak the language of friends; Pinterest , Tumblr , and Instagram speak the language of images; Vimeo and Youtube speak the video language, etc. Know the character of every social channel.

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Buffer Social

OCTOBER 1, 2018

In 2016, Bored Panda was visited by about 17 million people, on average, per month. Bored Panda also received the highest average engagement on LinkedIn and Pinterest among publishers.) From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. His secret?

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Pam Moore

MAY 15, 2019

billion in 2016. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Social Profit Factor can help you ignite your content and brand architecture to grow your online tribe and business with social networks such as Facebook, LinkedIn, Instagram and Twitter. billion in 2016.

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Convince & Convert

MARCH 22, 2016

Snapchat is better known than Pinterest or Linkedin. Given that it’s been around for a lot shorter time, it’s amazing that more Americans are familiar with Snapchat than with Pinterest or Linkedin (not to mention Tumblr, Vine, et al). Snapchat has more users than Twitter or Pinterest or Linkedin. Think about that.

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Pam Moore

MAY 27, 2016

It’s no surprise that Facebook is still one of the hottest social networks around. Check out these statistics published by Facebook as of March, 2016. billion daily active users on average for March 2016. 989 million mobile daily active users on average for March 2016. Every social network is different.

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Talkwalker SM

JUNE 14, 2016

Most listening platforms emerged from the early days of social media where an overwhelming majority of the conversations were on Facebook, LinkedIn, and Twitter. Back then, conversations were primarily text-based and thus social listening was comprised of the text analysis of public conversations. Not anymore.

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Sprout Social

JUNE 30, 2021

Now that you know a bit more about what social media stories are, let’s cover the platforms that have now introduced various versions of this feature. What platforms offer social media stories? Then, in 2016, Instagram incorporated it into their platform. LinkedIn Stories. Pinterest Stories.

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Ignite Social Media

JULY 31, 2017

During this time, LinkedIn was the first to go public and Facebook soon followed. In 2013/2014, we started seeing Facebook reduce visibility of content in the news feed and much more of a focus on mobile first social. In 2015/2016, organic reach was down to 2.6% These stats set us up for our current social trends.

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Pam Moore

MAY 5, 2016

It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. Results in the social world of today require more planning, integration, and money. Earning brand advocates and making friends via the social networks is based on trust. SoundCloud.

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Ignite Social Media

SEPTEMBER 12, 2016

They estimate about $367M in 2016 (up from about $50M in 2015), rising to $935M in 2017. of social network users) than ad dollars (2.3%). Earlier this week, Twitter joined other social networks in allowing high profile accounts to take 70% of the revenue from their video tweets.

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Buffer Social

MAY 26, 2016

And as a brand on social media ourselves, we know just how challenging it can be to post engaging content across multiple channels. To learn more about how brands are tackling social media in 2016, and importantly, to discover what’s working, we decided to study what types of posts brands were sharing the most of on social media.

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Firebelly

DECEMBER 21, 2015

BEST DAYS AND TIMES TO POST TO YOUR LINKEDIN COMPANY PAGE. It’s a question we get a lot—what are the best days and times to update a LinkedIn Company Page? 3 WAYS TO IMPROVE SOCIAL MEDIA ROI IN 2015. People approach Pinterest ready to shop more than they do on any other social network. For some brands—yes.

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Ignite Social Media

SEPTEMBER 1, 2016

Hey, you even added a few connections on LinkedIn. Here are a few tips to help you network and make real connections in a social media world. Don’t Send a Message via LinkedIn Asking For a Job. You have to understand; LinkedIn is meant to be used as a professional networking tool. Visit the company website.

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Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 10 Stats About Social Media Demographics.

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Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. LinkedIn Statistics. Social Media Advertising Statistics. Social Media Engagement Statistics.

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Unmetric

MARCH 2, 2017

Time Period - Jan 01 - Dec 31, 2016. Social Presence. Given the stringent regulations in the industry, many brands have even opted out of having a presence on some social networks. The social networks themselves enforce certain rules and restrictions for pharma companies. 20 January 2016. growth rate.

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Convince & Convert

FEBRUARY 5, 2018

Technologists are active on social media. Do a quick search on Twitter or LinkedIn for topics like Hadoop, DevOps, or SecOps. This helps battle the decline of organic reach in social channels. The major social networks have been changing their newsfeed algorithms for years. It’s a fact.

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Kikolani

JUNE 28, 2016

The fact is, different social channels speak different languages: LinkedIn speaks the business language; Facebook and Twitter speak the language of friends; Pinterest , Tumblr , and Instagram speak the language of images; Vimeo and Youtube speak the video language, etc. Know the character of every social channel.

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Your Escape From 9 to 5

APRIL 15, 2022

For 2016, experts say new SEO trends focus on keyword intent and search user needs. Is social media management still relevant? Social is the New SEO. SEO expert Neil Patel made a compelling argument related to Google’s recent stance on social signals. The number of global social media users is expected to reach 2.95

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Waxing UnLyrical

MARCH 23, 2016

While most of my friends and family are on Facebook and “addicted” to this social network, I choose to meet and interact with new people on Twitter. With a keen interest in social media, she blogs regularly at In My Humble Opinion. Twitter Google+ LinkedIn #SocialPowWow: A meeting ground for Communicators & Marketers.

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Proactive Report

FEBRUARY 24, 2017

Each year new networks pop up and some go away. The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. They are now at around $16.

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Mindjumpers

DECEMBER 9, 2015

It’s a network of very talented people who possess great knowledge of social media in their local context – one of them being Nishanth Krish from India who shares his insights into the social media trends, prospects and challenges in India right now. 95 per cent of these users are ‘mobile-also’ users.

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Waxing UnLyrical

DECEMBER 4, 2015

Are you getting ready to head into 2016 like a Social PR Superhero? You know you’re a Social PR Superhero if …. And in the social space, that is often easier said than done. The number of people using social networks isn’t getting any smaller, only bigger ; this is now how people communicate.

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