Sprout Social

MAY 10, 2022

For example, Nike is one of the world’s well-known sports brands. Now that we’ve defined brand marketing, let’s review some of the best brand examples from the past five years. Whirlpool’s collaboration with Pinterest is a great example of a legacy company leaning on social media to carry out its brand marketing. whirlpoolusa.

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Social Media Brands Marketing Meme 119

Laurel Papworth

JUNE 21, 2015

August 3rd-5th 2015. I’m not sure I’m using the right Hashtags for Instagram, Twitter etc. Video lectures, project files including pitch documents and example templates. Look no further! I sometimes get complaints that people don’t know when I’m running this class so here goes. s’not my fault!

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Course Social Media Class iPad 40

Sprout Social

OCTOBER 6, 2022

For example, in 2015 one million views was considered viral, according to Animoto. Important hashtags/mentions to include: Important for trends and partnerships. For example, the context of “Monday Mood” is universal and doesn’t need much time to explain. Use hashtags. And what “viral” means has changed over time.

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Video Social Media How To Trends 129

Hootsuite

DECEMBER 7, 2022

Twitter advanced search has different powers across different platforms — you will have a different experience using it on mobile vs. desktop, for example. You can choose words, exact phrases or hashtags, and you can also choose words or phrases you’d like to exclude from the search. Use the Words fields to start your search.

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Twitter HootSuite Airlines Mobile 115

agora pulse

OCTOBER 17, 2019

Peruse the blogosphere or YouTube, and you’ll uncover common tips like: Use hashtags like #f4f (follow for follow) or #followme in comments of popular users. Like at least 1,000 photos with a popular hashtag. Monitor a hashtag in your niche to find those who fit your buyer persona. An Even Faster Way .

Instagram 98

Instagram Hashtag Real Estate Apparel 98

agora pulse

OCTOBER 17, 2019

Peruse the blogosphere or YouTube, and you’ll uncover common tips like: Use hashtags like #f4f (follow for follow) or #followme in comments of popular users. Like at least 1,000 photos with a popular hashtag. Monitor a hashtag in your niche to find those who fit your buyer persona. An Even Faster Way .

Instagram 98

Instagram Hashtag Real Estate Apparel 98

Audiense

NOVEMBER 8, 2017

Last year was a record-breaking Cyber Monday for online sales reaching an astounding $3 billion, up 12% since 2015. In effort to visualize the unseen we decided to analyse a sample of 115,000 users who published content containing relevant keywords or trending hashtags related to Cyber Monday in 2015 and then in 2016.

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Sample Samples Discount Influencer 79

Hootsuite

DECEMBER 15, 2021

A TikTok trend can be a sound, hashtag, dance or challenge. For example, this ring light “Infinity” trend became a hotbed of thirst traps, but some of the greatest videos are made by users who don’t even have a ring light. This example is at 716 thousand likes (and counting!). What is a TikTok trend? charmingbears.

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Trends HootSuite Fashion Video 142

Rebekah Radice

MARCH 16, 2015

Kim Garst ツ (@kimgarst) March 13, 2015. InsLud or Listerine — Kim Garst ツ (@kimgarst) March 13, 2015. Sprout Social (@SproutSocial) March 15, 2015. For example, every time I post a new article, the link is sent to my Buffer account and scheduled to tweet. Want an example of this in action? Use hashtags!

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Small Business Social Media Strategy Hashtag 132

Rebekah Radice

JULY 13, 2015

For example, I’m looking for all tweets that contain the term social media and small business. Tweets with a specific hashtag (#twitter). Jodi Okun , the founder of College Financial Aid Advisors is a great example of someone hyper-focused on taking great care of her followers. Jodi Okun (@JodiOkun) July 11, 2015.

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Engagement Twitter Hashtag Real Estate 134

Ignite Social Media

FEBRUARY 1, 2018

Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Before the game started, Esurance tweeted that every use of their hashtag #EsuranceSweepstakes was considered an entry to win part of the million Dollars they handed out that day.

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Social Media Insurance Eventful Hashtag 106

yMarketingMatters

FEBRUARY 8, 2016

Basically, Conversation Ads are like Promoted Tweets on steroids, and allow you to include call-to-action buttons and customizable hashtags that drive consumer engagement. They’re always [link] — so for example, my URL is www.snapchat.com/add/yasminbendror. Smartphone App in 2015. This is brilliant ! What’s your URL?

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Social Media URL iPhone iPad 100

Sprout Social

JANUARY 21, 2021

Another prime example is marketing during a recession. For example, sentiment analysis can clue you in on whether people largely feel positively, negatively or indifferent about your brand based on how they talk about it. For example, you can use listening data to identify trending topics based on conversations within your industry.

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Sentiment How To Marketing Analysis 135

Ignite Social Media

JANUARY 17, 2017

1) Trending Hashtag Overload. involves monitoring trending hashtags for real-time opportunities. During Super Bowl 50, when Always’ hashtag #LikeAGirl was trending, brands took the opportunity to post examples of females working in their industry. gWbgvl03Pl — Doritos (@Doritos) February 2, 2015.

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Social Media Sports Hashtag Trends 60

Hootsuite

FEBRUARY 24, 2020

Here’s an example. This example is popular with intellectual property lawyers , who use it to show that copyright ownership is not always as obvious as it seems. A post shared by Doe Deere (@doedeere) on May 17, 2015 at 9:05am PDT. Before reposting a photo—hashtag or no—send a DM or comment to make sure the creator is on board.

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Social Media Public Domain Creative Commons Fair Use 145

Talkwalker SM

FEBRUARY 8, 2016

Tip #1: Tie Your Hashtag Campaigns to Revenues. Creating hashtag campaigns for new products and collections is quickly becoming an integral part of marketing strategies in every sector, including luxury. between December 28, 2015 and January 25, 2016.

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ROI Influencer Sentiment Tips 84

Convince & Convert

DECEMBER 7, 2015

A photo posted by Hustle & Grind (@hustlegrindco) on Nov 8, 2015 at 6:58pm PST. Here’s another example from Birchbox: ✨PJs all day✨ Double tap if you think a lazy Sunday sounds amazing… ✌️ ( :@birchboxfr). A photo posted by Birchbox UK (@birchboxuk) on Aug 2, 2015 at 12:53am PDT. . Brilliant right?!

Communities 60

Communities Instagram Hashtag Engagement 60

Mindjumpers

NOVEMBER 17, 2015

Take for instance the Nigerian 2015 elections; Nigerians needed a change and we along with social media influencers, utilized the one tool that we could all use irrespective of class or social status to get it; the tool was social media. The hashtag #thingsilongthroat trended for several days in Nigeria.

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Activities Social Media Hashtag Campaign 0

Socialmedia.biz

FEBRUARY 11, 2019

While the preliminary studies on climate change communication have been centered around traditional media, for example, news coverage of pro-environmental drives and campaigns, a recent Oxford study found that researchers are more interested in probing into the contribution of social media platforms, such as Facebook and Twitter.

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Social Media Sentiment Analysis Study 88

Ignite Social Media

JUNE 6, 2016

Sephora ran a sweepstakes in 2015 on Snapchat that was not only clever, but their execution of the promotion was spot on. Fans of the brand were asked to Snap a photo of themselves with eyebrows drawn on, then they had to upload it to Instagram with the hashtag #SephoraSnapsSweepstakes to enter for a chance to win some awesome prizing.

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Social Media Guidelines Hashtag Hosting 60

agora pulse

OCTOBER 30, 2019

Use hashtags (with caution). Sometimes, the smallest accounts are the best examples. Use hashtags (with caution). Hashtags can make your bio more visible. When people search for a hashtag , they may find your account listed in both the ‘top’ and ‘people’ results. Too many hashtags are a turn off for Twitter users.

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Twitter Engagement Hashtag Notification 98

agora pulse

OCTOBER 30, 2019

Use hashtags (with caution). Sometimes, the smallest accounts are the best examples. Use hashtags (with caution). Hashtags can make your bio more visible. When people search for a hashtag , they may find your account listed in both the ‘top’ and ‘people’ results. Too many hashtags are a turn off for Twitter users.

Twitter 98

Twitter Engagement Hashtag Notification 98

Buffer Social

JUNE 30, 2017

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. Scott Kelly (@StationCDRKelly) September 22, 2015. Arab Spring.

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Social Media MySpace Hashtag News 111

agora pulse

OCTOBER 8, 2019

Sure, hashtags and tagging are second nature to you—but do you expect everyone else to understand how to use them? Employee Advocacy Guidelines: Example. I also like how clear the guidelines are, with specific examples of Do and Do Not. Target employees share the volunteer work they do with the social hashtag #TargetVolunteers.

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Social Media Guidelines Hashtag Training 84

Hootsuite

SEPTEMBER 24, 2022

But deploying the hashtag #TruthAndReconciliation or #EveryChildMatters can be a risky undertaking. We note that it took Canada’s federal Liberal government (which came to power in 2015 promising to act on all 94 Calls to Action of the Truth and Reconciliation Commission ) nearly seven years to meet the relatively simple Call Number 80.

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Communities Brands Instagram HootSuite 99

Hootsuite

SEPTEMBER 10, 2019

If you’d like to promote your sustainable practices, for example, get a host who is a well-known advocate for the environment. If it’s a high-profile event, be sure to use relevant hashtags that will help you nab extra exposure. In addition to its own rippin’ event, the takeover gained exposure with the #WorldPhotographyDay hashtag.

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Social Media How To Hosting Hashtag 111

Convince & Convert

NOVEMBER 27, 2015

A photo posted by Ford Motor Company (@ford) on Oct 22, 2015 at 4:20pm PDT. A photo posted by Ford Motor Company (@ford) on Oct 7, 2015 at 8:08am PDT. A photo posted by Ford Motor Company (@ford) on Nov 13, 2015 at 1:06pm PST. Go further responsibly. Please, don’t like and drive. Go further responsibly. Beyond Instagram.

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Campaign Instagram Transportation Film 60

Convince & Convert

JANUARY 20, 2015

With more brands turning their focus on Instagram in 2015, the stakes have been raised for managers of these platforms. In this example below, see how the brand shown is driving the most engagement around three topics: their holiday campaign, their branded hashtag campaign, and posts of apparel. Hashtag Creative Testing.

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Instagram Hashtag How To Apparel 60

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. For example, like Lifewire suggested, “Around the lunch hour is when people get a break to do what they want; that often includes checking social media.” Using both hashtags and location tag drives the most engagement.

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Study Instagram Hashtag Research 111

agora pulse

DECEMBER 20, 2016

Choose Relevant Hashtags. Instagram, like Twitter, relies heavily on the use of hashtags, and the hashtags you attach to your Instagram videos can directly affect views. A clever hashtag on its own can actually be enough to encourage users to watch your video. Posts on Instagram with at least one hashtag average 12.6%

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Instagram Video Hashtag Case Study 60

agora pulse

MAY 23, 2016

Since its launch in March 2015, it has already hit over 30 million users. For example, I run Social Day here in London and in last November I had 200 people, and all the people who came to the event came from Periscope,” Lucy remarked. Use relevant hashtags in the title of your broadcasts. yourusername). Be yourself.

Facebook 85

Facebook Hashtag Marketing Social Networking 85

Sprout Social

JANUARY 23, 2024

But strategic hashtagging helps you address this challenge. Hashtags on Facebook help you categorize your content and make it easier for users to find your posts. In this post, we take a deep dive into the world of Facebook hashtags. We show you how to use hashtags on Facebook and how your business can benefit from them.

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Hashtag Facebook Fashion Trends 120

Audiense

MAY 17, 2016

In August 2015, Truffle Social pitched the idea of #1234ThumbWar to their client Models Own , a British based beauty brand to celebrate nail art. — Models Own (@modelsown) August 19, 2015. These posts included the brand handle as well as the hashtag. — Models Own (@modelsown) August 29, 2015. It’s almost time!

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Instagram Campaign Hashtag Blogger 84

Talkwalker SM

MAY 26, 2016

Here are a few numbers that will convince you to step up your visual influencer marketing on social media: 47% of millenials are influenced by what they see on social media when it comes to making purchasing decisions (2015, Deloitte ). more sales), jewelry (2.4x ), footwear (1.7x ) and beauty products (1.6x) (2015, The Shelf ).

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Analytics Influencer Apparel Airlines 68

Convince & Convert

DECEMBER 4, 2015

Take a cue from these eight examples as you’re fine-tuning your holiday content. The video was promoted via Facebook, Tumblr, and the #C21EatSlow hashtag on Twitter. In a somewhat bizarre yet hilarious example, Coca-Cola decided to kick it old school this Thanksgiving by offering fans a chance to call them—literally.

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Content How To Tumblr UGC 60

Convince & Convert

AUGUST 28, 2015

Look no further than these five examples. Subaru (@subaru_usa) July 10, 2015. Fans who enter before October 31, 2015 have a chance to win a number of prizes, from Bark Boxes to Subaru Adventure Seekers kits, and even the grand prize of an all-expense-paid trip for four to LA with VIP access to the CW World of Dog Awards.

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Company Apparel Transportation Social Media 60

Devumi

FEBRUARY 20, 2015

First, I’m not going to be so boring that I say “use hashtags and links.” I will also be throwing some actual examples in. Twitter content marketing hashtag marketing online marketing social media marketing twitter marketing twitter marketing strategy' We’ll call it show AND tell! We have 3 copies to give away.

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Activities Engagement Twitter How To 60