Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. They no longer expect accidental virality by hiring an influencer.

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Metrics Influencer Marketing Survey 100

Social Media Strategies Summit

JANUARY 5, 2022

Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Nailing down your goals won’t just guide your strategy, but it will also help you track your campaigns more effectively. You can then jot down granular goals that will impact your day-to-day social activities. billion users in 2021.

Small Business 202

Small Business Instagram Platform How To 202

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Hootsuite

MARCH 8, 2023

Reset Social media marketers wear all the hats and do all the jobs. That’s why we built this easy-to-use caption creator designed for social media power users and beginners alike. How to use this Instagram caption generator This AI caption writer is completely free and easy to use. Thanks, robots!

Instagram 134

Instagram Tools HootSuite Hashtag 134

Ignite Social Media

NOVEMBER 8, 2019

This week, the FTC announced a major update that may impact your influencer marketing programs. The FTC released a new disclosures guide for influencers. or complete details, please read our blog post by our sister company, Carusele: Latest FTC Requirements for Influencers Have Major Implications for Brand Marketers.

Influencer 137

Influencer Brands Marketing Guidelines 137

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Here are our favorites.

Analytics 179

Analytics Social Media Tools Price 179

Ignite Social Media

FEBRUARY 17, 2021

Today, we’re focusing specifically on the world of social media marketing, looking at what aspects of the industry have been altered in response to COVID-19. Social Media Monitoring. Any insights would then be used to guide future content and strategies. Social listening has once again evolved.

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Social Media Marketing Influencer Team 176

Keyhole.co

FEBRUARY 3, 2024

In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media. But that’s not all you can do. It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Oktopost

APRIL 11, 2022

In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. 5 ways to leverage social listening for competitive analysis. The more you understand about other businesses in your field, the easier it will be to guide your own brand in the right direction.

Analysis 118

Analysis Price Influencer Sentiment 118

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO? Take a look at his headline: 2.

SEO 154

SEO Social Media Strategy Hashtag 154

Sprout Social

JANUARY 6, 2022

By now, you’ve likely heard of influencer marketing and the strategy of working with influencers or digital creators to help market or promote your business. But did you know that influencers and content creators are not the same? What do influencers do? Digital creators vs influencers.

Influencer 126

Influencer Collaboration Project Meeting 126

Hootsuite

JANUARY 13, 2022

Chances are you’ll snap a pic and post it on your social profiles. Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. This behind-the-scenes content helps establish brand identity and works across social and ads to showcase authenticity.

UGC 145

UGC Content HootSuite Authentication 145

Keyhole.co

MARCH 6, 2024

The social media scene is noisy. There are so many brands and influencers, all vying for the attention of their target audience. This is where social media sentiment analysis comes in to save the day. What is social media sentiment analysis and why does it matter? Everyone has something to say.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Later

JUNE 3, 2021

We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. Leverage social contests. Build an influencer marketing strategy. Tip #4: Leverage Social Contests . Create on-brand content. And we’d tend to agree!

Instagram 122

Instagram Tips Template Templates 122

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What is social listening?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. If you want to know the best sizes for content on every platform, check out our social media size guide. View this post on Instagram A post shared by Emilse Mayer (@emilsemayer) 2.

Video 112

Video HootSuite How To UGC 112

Keyhole.co

MARCH 7, 2024

Instagram influencers get paid to channel their creativity and post beautiful photos. Not to mention the free goodies and extra perks that come with holding an influential status on social media. Before you dive in, however, keep in mind that becoming a social media influencer isn’t as easy as it looks from a distance.

Influencer 52

Influencer Instagram Tips How To 52

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. This guide details how to become verified on Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, and Snapchat.

Social Media 98

Social Media UGC Reddit YouTube 98

Sprout Social

FEBRUARY 19, 2024

AI marketing tools automate repetitive tasks with speed and efficiency and enable you to analyze vast amounts of data, such as customer or employee feedback and social conversations, at speed and scale, to surface necessary insights that can be instrumental in improving a business.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Hootsuite

JULY 6, 2022

Social commerce is a subset of eCommerce. It involves buying and selling over social media. Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. You’ll need a complete and in-depth view of your content.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. Here’s your complete guide on how to advertise on TikTok. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. important; }. Who should advertise on TikTok?

Advertising 141

Advertising Marketing Campaign Hashtag 141

Hootsuite

JULY 21, 2021

The world of social media is an ever-changing landscape. That’s why many businesses are turning to influencers for help in building their audience on Instagram, Facebook, Twitter, or other platforms. In the last few years, it’s become more common for brands to partner with influencers, especially on Instagram.

Influencer 135

Influencer Instagram How To Fashion 135

Sprout Social

APRIL 12, 2022

Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. Profile completion. Working your way from top to bottom, click through each setting menu tab to ensure all the necessary fields are completed. Cover photo and profile photo.

Facebook 123

Facebook How To Metrics Hashtag 123

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media?

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. Social media has made brands more susceptible to scrutiny than ever before. Here is a closer look.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Hootsuite

JUNE 16, 2021

It’s the question that launched a thousand sleepless nights: “How often should I post to social media?”. Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. On LinkedIn , post between 1 and 5 times a day.

Social Media 145

Social Media HootSuite Statistics Template 145

Hootsuite

NOVEMBER 14, 2022

The good news: There are so many ways to make money on social media! The bad news: There are so many ways to make money on social media…. And brands… As you know, social media changes constantly. What’s working to drive sales from social media right now? The OG method: Becoming an influencer.

Social Media 112

Social Media Brands Tips Affiliate marketing 112

Sprout Social

AUGUST 18, 2022

They find answers through social media trendsetters, conversations in DMs and suggestions from their network. The shopping tide is changing to social commerce, which is predicted to grow three times as fast as traditional commerce between now and 2025. This guide will cover: Twitter ecommerce features you need to know.

Twitter 112

Twitter How To Travel Hosting 112

Keyhole.co

OCTOBER 23, 2023

Improve email, on-site, and social media content by analyzing feedback from Facebook users. billion people use Facebook monthly, and around 59% of people say they turn to social media when they want shopping inspiration. Here’s an example of a complete profile from Keyhole’s own Facebook “About” section.

Facebook 52

Facebook How To Review Analytics 52

Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. What is social media advocacy?

Social Media 122

Social Media UGC How To HootSuite 122

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. So in that sense, whether or not YouTube meets social network criteria is irrelevant. Read our step-by-step guide for detailed instructions on how to create a YouTube business account.

YouTube 145

YouTube HootSuite Marketing Video 145

Later

FEBRUARY 18, 2020

Want to know what free social media management tools the top industry pros can’t live without? Everything on this list will help you with fun things like Instagram Stories and hashtags, as well as managing the nitty-gritty data side of running a business on social. 2 Free Social Media Management Tools: Over.

Social Media Management 104

Social Media Management Social Media Tools URL 104

Hootsuite

SEPTEMBER 14, 2020

Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences. Analytics tools show you which of your social media goals are worth focusing on (and which aren’t), as well as provide the data you need to prove your ROI on Instagram.

Metrics 145

Metrics Analytics Instagram Tools 145

Hootsuite

APRIL 3, 2023

A Facebook engagement post is a type of social media post that increases your Facebook Page’s engagement rate by encouraging your followers to take action. Sure, there are tons of stats out there about how low organic reach is nowadays, but Facebook is still the world’s most popular social media platform. Need a photo?

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

MARCH 7, 2024

In this guide, we’ll explore how competitive analysis reports benefit your business, how you can build effective reports, the areas to focus on and competitive reporting tools. Your objective will guide your research and direct the format for the report. What is a competitive analysis report?

Analysis 93

Analysis Report Examples Tools 93

Keyhole.co

FEBRUARY 9, 2024

As of late 2023, Facebook is the most widely used social media platform in the world. Why wouldn’t you want to market your business on the biggest social media platform out there? Optimize your Facebook page Make sure that your Facebook Page is complete, professional, and optimized for whoever is viewing it.

Strategy 52

Strategy Facebook Marketing Groups 52