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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. We’ve rounded up five key social media trends for 2023 to help you do that.

Trends 297
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Your Complete Guide to Creating a Social Media Strategy

Social Media Strategies Summit

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

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Instagram 101: What Every Smart Social Media Manager Needs to Know

agora pulse

This Instagram 101 guide can help newbie social media managers and experienced ones just needing a quick refresh. Instagram is one of the most popular social media sites for brands and users alike. Sharing UGC . Do you know about its features (and possibilities)? Brand announcements. Shoppable products.

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5 Tips for Perfecting Your Business Strategy on Pinterest

Ignite Social Media

In the meantime, our expert strategist at Ignite Social Media has broken down five tactics you can leverage right now to enhance your business strategy on Pinterest. Optimize for Mobile. Make sure your Pinterest Ads are targeting mobile devices so you’re not missing audiences. Recent research shows pinners are 2.6X

Strategy 204
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10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

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6 Principles That Drive B2C Content Marketing Success

Social Media Strategies Summit

Semrush’s State of Content Marketing Report for 2023 found that well-conducted audience research ranks highest in terms of factors leading to positive results, followed by SEO, publishing more content, and boosting quality. A 2021 research study from Adobe found that: 71% of people buy more from businesses they perceive as trustworthy.

Content 221
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8 Predictions for Social Media Marketing in 2022

Pixlee

billion people use social media globally, and it is only predicted to increase to a massive 4.41 When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. More User-Generated Content (UGC). billion in 2025?