Techipedia: Tamar Weinberg

JUNE 11, 2010

Here’s the real Facebook, long before I joined the social network myself: Truthfully, it doesn’t matter who invented Facebook. And these three social networks, which were based on very similar concepts, predated the Facebook that we know and love today. or to actually give the social network a fair chance.

MySpace 102

MySpace Facebook Web 2.0 Yahoo 102

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

My opinion has not changed much since I wrote about Twitter’s ability to market products in March. If you have a software application and people follow your product, by all means, set up a Twitter feed and let your users subscribe! A marketing firm might want to sell a product. Twitter as a marketing tool. Go with both.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

JUNE 18, 2008

Some UI genius has to come out with a program that integrates social network updates, chat, blogging, and micro-blogging into a small easy to use interface like Adium. All this communication and web socializing takes too much time (even if it is fun). Want to really be the best micro-blogging service? Thank you for that!

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

That’s why Coca Cola strives to produce its products so that they taste exactly the same no matter where they are made or sold. If you are supporting one product today, try to avoid turning against that product tomorrow, barring any unforeseen or unknown information. Inconsistent Behavior Customers tend to value consistency.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

MAY 28, 2010

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Kirtsy and Other Niche Social Networks.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

MARCH 16, 2008

As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Accelerated by MaxCDN Content Delivery Network. Answers Yahoo! This blog is written and maintained by Tamar Weinberg.

MySpace 100

MySpace Handbook Yahoo Microblogging 100

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Let’s envision this scenario: a user has a support issue about an Apple product. If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. Look at their policy about servicing you from the get go. I’m going to stop there, though.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

AUGUST 25, 2010

If you’re only on the forum to tell other people to visit your website or to use your product, you won’t go far. They don’t follow guidelines on contact form policies on what will be covered and what won’t be. He’d also have done the outreach personally since I’ve met the guy at social media events.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

It’s a model that is based on many people contributing to an idea, product, or service that would have usually been done by one person. There have also been doctors that have used social networking tools, like Twitter, during surgery. It also allows you to share your bookmarks on other social networking sites.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

AUGUST 18, 2010

Here are five steps you can take: Review In a committed relationship, if there is any hint of disagreement in the social space, it’s time to sit down and look at one another’s social networks. We almost have to create our own personal social media policy. Try to stay calm and collected when you do so.

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

APRIL 1, 2010

Social media, on the other hand, allows you to connect directly with the audience you want to target, on common ground, and build relationships. Don’t join every social network You might hear from people that you need to be everywhere, and I’m sorry to say that it’s not a good strategy.

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Despite the fact that Facebook has the most customizable privacy settings of all social networks (though we could argue with their effectiveness in a whole other post), people don’t like maintaining a “business&# identity on the same profile as their “personal&# (fun?) People use both networks as a free-for-all.

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency. Answers Yahoo!

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

MAY 18, 2010

Where are the people most likely to buy your products and services? Establishing a social media strategy will help you see where potential customers are hanging out. With your ear to the ground on social media, you’ll be the first to know if your product is working or if changes need to be made. Answers Yahoo!

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. Offer them free products, samples, or gifts. Spotting your brand ambassadors should not be too tricky.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JANUARY 19, 2010

2: Impulse Bought Products – Products that don’t gain anything from “recommendations” tend to see a small return from social media. Unless the product is a fad, it is doubtful that an online community will impact the buying habits of consumers looking at an impulse bought product. Answers Yahoo!

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2010

Twitter is one of the largest social networking sites, featuring users from various walks of lives. Your Status Matters Twitter is not just any kind of social networking site. If we take a look at the profile of Justin Bieber, we will notice he also promotes his product on Twitter but does not spam.

Analysis 215

Analysis Twitter MySpace Consultant 215

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

The blogger (Professor Jutras) posts his ideas, occasionally throws in some editorial and takes some light, widget-fed microblogging (the current events some students share). As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Accelerated by MaxCDN Content Delivery Network. Answers Yahoo!

Social Media 189

Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Genuine You don’t always have to engage in expensive video production to promote your wares, nor as the marketer do you have to create the video yourself. Why not ask your customers to try their hand at video production for you? As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

APRIL 20, 2010

As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Accelerated by MaxCDN Content Delivery Network. Answers Yahoo! This blog is written and maintained by Tamar Weinberg.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

JUNE 23, 2010

and its restricted access, people had no need to use any other names on the Mark Zuckerberg-created social network. It’s how social networks are intended to be used. Besides, what if there was no online platform to network? Honesty: Honor your privacy policy and terms of service.

Facebook 268

Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

JULY 27, 2009

In the end, the bond between those immersed in the social media sphere is a bond that exists nowhere else. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Answers Yahoo!

Yahoo 154

Yahoo StumbleUpon MySpace Meeting 154

Techipedia: Tamar Weinberg

MAY 12, 2010

It’s going to be their big coming out party on the social media front! The site does not resolve on smart-phone browsers, and if they sell products online, their e-commerce platform has no social functionality (no review functionality, no commenting functionality, etc). User reviews for products?

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Webbiquity SMM

SEPTEMBER 30, 2010

Why is having a social media policy in place so critical? Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. Half of all Americans are now members of at least one social network, and that figure rises to 67% for 25- to 34-year olds. Social sharing sites (e.g.

Policies 181

Policies Social Media Guidelines Plaxo 181

Techipedia: Tamar Weinberg

JANUARY 15, 2008

As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Accelerated by MaxCDN Content Delivery Network. Answers Yahoo! This blog is written and maintained by Tamar Weinberg.

Marketing 100

Marketing StumbleUpon MySpace Yahoo 100

Techipedia: Tamar Weinberg

MAY 13, 2008

Study the demographics and know who will be researching your products. Kn ow your social media source’s demographics. Find out where they are advertising their products. The key here is making the mechanics of the social networks transparent. Social networks like Digg are open source???

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

JULY 2, 2010

Facebook is not just a social network anymore; it is a society. Having a simple, yet totally functional design, is a reason why I have could say that Facebook is my winner among all social networks of its kind. Now, I’m networking with bloggers. Why the sudden appeal?

Facebook 111

Facebook Web 2.0 MySpace API 111

Techipedia: Tamar Weinberg

JULY 15, 2009

What if someone can’t stop singing praises about the product she just bought? If you’re looking at buying a product or utilizing a service, chances are you’re looking for the sentiment about that product or service as well. That’s why social media is important. Answers Yahoo!

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

DECEMBER 31, 2007

student Danah Boyd and covered by BBC News has determined that there is a “sharp division along class lines among the American teenagers flocking to the social network sites.&# It was a real private but promising social network. Every social network is professional, because someone can look you up at anytime.

MySpace 103

MySpace Class Facebook Web 2.0 103

Techipedia: Tamar Weinberg

MAY 1, 2008

Can also be extremely productive if used properly … and FUN! Even if you shared your social media profiles on your blog/website in the past, FriendFeed forces your actions across all social networks upon your friends and makes them much more public. Aspiring kids in college, teachers, etc. Can be devastating.

Content 100

Content Privacy StumbleUpon Digg 100

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

This is no less true for the world of social networks. Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. MBA 101: you can only compete on price or product differentiation.

Aggregator 151

Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

APRIL 8, 2010

Sure, most social media marketing plans often start with the obvious contenders, such as Facebook and Twitter, mostly because the audiences there are so vast and diversified that you’re bound to find people interested in your product offerings. (Of cheers, Mark Mark Evans Director of Communications Sysomos Inc.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

MAY 5, 2010

Promotional products company rushIMPRINT features on its Facebook page a tab of products for sale. Post photos of your service and product offerings and invite your fans to do the same. You’ll learn about their products but you’ll also see a plethora of user-submitted images — complete with cute babies.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Marketing type folk, especially those representing a company’s service or product offerings, turn to blogs and ask to be mentioned in the blog. Study those blogs to grasp the blog’s culture and why (or what criteria is used) to cover a specific product or service. Can you get me a job too?&# Answers Yahoo!

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

OCTOBER 19, 2009

As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Accelerated by MaxCDN Content Delivery Network. Answers Yahoo! This blog is written and maintained by Tamar Weinberg.

MySpace 153

MySpace Consultant Yahoo StumbleUpon 153