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Apple is Creating a “Social Network” the Right Way

Stay N' Alive

Today Apple launched, quite simply , a “Social Network for Music&#. What’s so powerful is that they’re not really trying to create a social network at all. Apple realizes the Social Graph is just a complement to something bigger. Facebook’s is the Social Graph.

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The Future Of Facebook And The Newsfeed

Twist Image

Many were up in arms and many thought that Facebook founder, Mark Zuckerberg , was going to destroy the power and potential of the online social network. It seems like the addition of social graph search mixed with new functionality and control over newsfeed will keep consumers more engaged and connected. graph search.

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Demystifying the Technical Side of Social Media

Razor Social

In this article, we’ll go through a list of technical aspects of social media you are bound to come across with and give you the knowledge you need to tackle them more confidently. Open Graph. That’s the purpose behind Open Graph protocol. It enables your web pages to become rich objects in the “social graph.”

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Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth

Undoubtedly, this is because of the closeness of the social graph (a hundred close family and friends) on Facebook, versus the relative looseness of the connections on Twitter (several thousand acquaintances). It’s worth noting that Facebook shares are worth dramatically more than tweeted links. Twitter: @silkcharm.

ROI 101
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Connect with ultra-targeted audiences on and beyond Twitter

Audiense

Aimed at helping brands and agencies improve the effectiveness of their advertising, these new tools allow clients to be extremely precise with ad targeting to ensure campaigns are delivered to the right people, and drive the value of paid and earned media both on Twitter and beyond the social network across thousands of mobile apps and websites.

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The Power of Google+: Privacy "Circles" the Entire Experience

Stay N' Alive

Facebook has always had one strength that no other social network (other than perhaps FriendFeed ) has seemed to fully get: The fact that you could add friends to lists, and target your updates so only those lists, and specific people you chose, can see the updates you post. It's that simple.

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2011 PR Trends: Email and Social Engagement

Proactive Report

21% of email marketers say social media integration is essential to drive opt-in rates when you are building a list. What you can do to socilize your email content: Use a tool like Flowtown that uncovers the social graph of the people on your email list. Monitor the social conversation and engage.

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