Oktopost

MARCH 26, 2024

It’s 2024, and if you’re not on the social selling bandwagon yet it’s time to get on board–or your competitors most certainly will. Social selling is a game-changer for revenue teams looking to forge deeper relationships with prospects, win their trust, and ultimately, close more deals.

Influencer 62

Influencer Report B2B ROI 62

Sprout Social

MAY 18, 2022

Social media is quickly emerging as the go-to channel for salespeople seeking new prospects. According to LinkedIn , 78% of social sellers outsell their peers who don’t use social media. By building your own social selling strategy your sales team can be a step ahead of the competition.

Metrics 137

Metrics B2B Software Social Media 137

Buffer Social

SEPTEMBER 11, 2023

Having a strong LinkedIn game is no longer an option. What we’re witnessing in today’s tough economy is the inevitable rise of social selling. The reality is that the best LinkedIn users are marketing machines. I’ve been posting on LinkedIn 1x per week for 6 years straight. The ROI is insane.

LinkedIn 113

LinkedIn Tips Skills URL 113

Oktopost

NOVEMBER 8, 2021

“What about paid social?”, Here’s what we think about it: the biggest value of integrating social advertising functionality into your social media management platform is all about DATA. LinkedIn Ads reporting in Social BI. Analyze how organic social stacks up against paid.

Organization 150

Organization Report LinkedIn Knowledge Base 150

Oktopost

SEPTEMBER 28, 2023

Long gone are the days when sales teams and social media are estranged – combine the two together and your results will be a powerhouse for converting leads into customers. B2B buyers have traded in conversations with sales reps for independently researching solutions, and they spend considerable time doing so on social media themselves.

Social Media 135

Social Media How To B2B Team 135

Buffer Social

NOVEMBER 30, 2023

It was 2015, and I was in my first year of college when I learned about LinkedIn.   Then, per my career objective to become a well-known writer at that time, I had to send my resume and a link to my LinkedIn profile for a gig at a very popular online magazine.   So, I started consuming content on LinkedIn.

LinkedIn 101

LinkedIn Newsletter Industry Platform 101

Oktopost

MARCH 4, 2024

Source B2B SaaS Marketing: The key differentiators and challenges Customer journey A typical B2C customer journey on the Amazon marketplace involves as few as two or three For example, let’s look at a typical B2C customer journey on the Amazon marketplace. An Amazon sale is completed in as few as two or three clicks.

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145

Types Social Media Microblogging Overview 145

Keyhole.co

MARCH 28, 2024

LinkedIn is the answer! But what are the odds that your LinkedIn content will stand out in a sea of digital competition? And when it comes to this, consider leveraging LinkedIn hashtag analytics. Don’t worry—This page covers everything you should know about LinkedIn hashtag analytics. LinkedIn SEO is the answer!

Hashtag 52

Hashtag LinkedIn Analytics SEO 52

Keyhole.co

JULY 26, 2023

Social media has become an integral part of our lives, and it’s time to tap into its power to drive your sales through the roof. By mastering the art of social selling, you can achieve incredible results. billion by implementing effective social selling techniques. What is social selling?

Strategy 52

Strategy Tips Buy Activities 52

BeingOptimist

JANUARY 31, 2022

billion social media users worldwide. Moreover, social media is becoming a trend in pitching sales presentations and using other marketing tactics for your product or service. Well, without further ado, in this article, you’ll find out how you can use social media to pitch your sales presentation in the right way.

Social Media 90

Social Media How To Template Templates 90

agora pulse

DECEMBER 9, 2020

Bonus Materials: FREE Social Media Content Calendar. What are the best times to post on social media? Here’s a look at why that is and how to find the best time to post your social content. The social channels you use. 20 Social Media Post Types That Do Well (and How to Use Them). The answer can vary.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. We explore what hashtags are, how to use them and examples of ways brands are successfully ushering in the new era of hashtagging.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Social Media Strategies Summit

FEBRUARY 24, 2021

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Well, let me give you an example. So you start selling coffee and brownies. Social media listening is the same as this but on a massive scale. What Exactly is Social Media Listening (& Why Should I Care)?

Social Media 147

Social Media Strategy Sentiment Marketing 147

Oktopost

SEPTEMBER 21, 2023

This digital shift has welcomed a new era in sales: social selling. If you want to compel buyers online, social selling is a new sales approach that allows you to cut through digital noise and harness buyer attention. However, since social selling is a relatively new concept, few sales teams manage to get it right.

Examples 62

Examples B2B ROI Analytics 62

Oktopost

FEBRUARY 19, 2024

The Insights We’ve Uncovered: Is LinkedIn still the best network for your employee advocacy program? Is LinkedIn Still the Best Network for Your Employee Advocacy Program? Your advocates are almost nine times more likely to post on LinkedIn than they are on X (formally Twitter), its closest ‘competitor’. Short answer–yes.

Trends 69

Trends B2B LinkedIn Training 69

Sprout Social

NOVEMBER 10, 2022

In a nutshell, your social media bio is your brand’s most basic elevator pitch—a snapshot of what you do, who you are and how you meet customers’ needs. While he died before the turn of the 20th century (so the timing’s a little off), he could have easily been describing the perfect social media bio. Grow your audience.

Social Media 92

Social Media Engagement Brands Template 92

Social Media Strategies Summit

JUNE 24, 2022

So if you’re already using TikTok — or you’re planning to add it to your social media marketing strategy — you should consider doing the same with Reels. How to Use Reels for Instagram: 10 Real-World Examples. This example encourages educators to take advantage of its teacher discount: View this post on Instagram.

Examples 165

Examples Instagram Brands Transportation 165

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them. But how do they do it?

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Webbiquity SMM

FEBRUARY 16, 2021

The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. The Social Media Marketing Industry Report says that B2B marketers see potential in using Instagram for B2B promotion. 75% of B2B buyers use social media to discover new products and services.

B2B 259

B2B Examples Company Instagram 259

Webbiquity SMM

JANUARY 30, 2020

(Branding matters as much in B2B as in consumer marketing; if you were trying to sell 10,000 laptops to a large corporation, would you rather be selling Dell or some unfamiliar no-name knock off?). Arguably the best channel is through social media. billion people in the United States actively use at least one social network.

Brands 159

Brands Airlines Hashtag Influencer 159

Sprout Social

DECEMBER 6, 2023

We’ll explore need-to-know benefits, draw inspiration from real-world examples, and provide tips to shape your strategy. Benefits of B2B influencer marketing 3 B2B influencer marketing examples you can learn from How to add B2B influencer marketing to your social strategy What is B2B influencer marketing?

B2B 118

B2B Influencer Brands Marketing 118

Hootsuite

MAY 3, 2023

For example, the terms “real estate agent” or “[your city] realtor” should be somewhere in the title so your page shows up in search results when people search for those terms. One, they have to use their personal account to write the review, and putting a face to the testimonial helps build social proof. Need ideas?

Real Estate 93

Real Estate Tips How To Hashtag 93

Hootsuite

FEBRUARY 7, 2024

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. You’ve come to the right place to find out.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Social Media Strategies Summit

AUGUST 10, 2023

cokepartner #ad ♬ original sound – Rickey Thompson These organic posts drove the conversation on social media, alongside bespoke and remixed memes, face filters, and WhatsApp stickers. As part of the initiative, audiences were invited to join the staff of WOMAN Corp on LinkedIn by adding the company to their work experience.

Influencer 184

Influencer Campaign Marketing B2B 184

Ignite Social Media

SEPTEMBER 22, 2022

in May 2022 which provided tools for social media management. Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Social Media Management. Brandwatch is a digital consumer intelligence platform founded in 2006.

Review 91

Review Case Study Social Media Management Airlines 91

Sprout Social

NOVEMBER 23, 2022

Quick thought experiment: when I say jobs, thought leadership and networking, what social platform comes to mind? I’m willing to bet it’s LinkedIn. As a hub for thought leaders and job seekers alike, LinkedIn is a goldmine for uncovering new leads and talent alike. And LinkedIn employee advocacy is how you reach them.

LinkedIn 114

LinkedIn Tips Curation Training 114

The Realtime Report

APRIL 23, 2020

Start Using Social Media. According to Sprout Social , Facebook has 2.5 If your business hasn’t yet expanded their reach onto social media, now is the time to do – especially when you consider the current world climate. Social media marketing isn’t as simple as writing a status and hoping someone will like it or comment.

Instagram 116

Instagram Social Media Sites LinkedIn 116

Oktopost

DECEMBER 20, 2023

Statistics show that a whopping 97% of sales leaders and sales operations professionals say AI gives reps more time to sell. By leveraging AI, you can streamline these tasks at a faster rate, dedicate more of your valuable time to selling, and hit your sales targets.

B2B 75

B2B Software Process Team 75

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media? You got this!

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience.

Platform 84

Platform Social Media Insurance Education 84

Visually SM

JULY 6, 2020

Social media gets more and more popular by the day. Social media is not one global thing, but several different spaces with their own characteristics and audience. So the first thing you need to know is: there is no one unique rule to Content Marketing for social media. Why social media is relevant for your business.

Social Media 130

Social Media Content How To Marketing 130

Oktopost

AUGUST 4, 2020

Let’s face it, finding out you went viral on LinkedIn is exciting. So imagine my delight as a B2B social media marketer when I found out that through the very same Employee Advocacy program that I manage, a post I scheduled actually did go viral! I take that back…it’s super exciting. But what exactly does going viral even mean?

LinkedIn 136

LinkedIn Curation B2B Industry 136

Social Media Strategies Summit

APRIL 15, 2021

Harley Davidson, for example, created a strong offline community of people who loved riding their Harley bikes. It is probably one of the best examples of a brand community and what it can do for you. They use your products, follow you on social media, engage with your branded content, and tell their friends about your brand.

Process 161

Process Communities Brands How To 161

Later

MARCH 26, 2021

When it comes to driving sales on social, LinkedIn might not be the first platform you think of. However, over 76% of buyers are ready to have a sales conversation on LinkedIn — making it a valuable place to generate leads. Ready to level-up your strategy and make sales on LinkedIn? Optimize Your Posts.

LinkedIn 62

LinkedIn How To Hashtag Industry 62

Hootsuite

JULY 19, 2023

You know how the right neighborhood can sell a house? In this blog, we’ve got 71 realtor hashtags that will help increase the curb appeal of your social media strategy PLUS our free tool that makes generating hashtags a breeze. Hashtags can be used to aggregate social media posts like tweets into categories.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Hootsuite

SEPTEMBER 23, 2022

Writing for social media is not an easy job. . Keep reading for expert tips and tools that will help you become a more confident and effective social media writer in no time. Save time and write copy that sells! What is social media content writing? Social media writing is a crucial element of any brand’s social presence.

Social Media 145

Social Media Tools Tips HootSuite 145